SEO: YouTube SEO Strategies for Long-Term Channel Growth with Louise Knight, Navigate Video
Episode description
Louise Knight is one of the team at Navigate Video, an award-winning YouTube Agency who are focused on helping brands grow on YouTube, including (of course!) YouTube SEO.
In this episode, we discuss:
- How YouTube SEO requires time and a strategic plan
- Why optimisation goes beyond just the videos
- Optimising your OLD videos as well as your new ones
- Engagement and quality as keys to algorithm favorability
- Leveraging new features and community engagement
Dive in:
[05:03] Optimise YouTube videos for higher ranking and visibility.
[07:28] Maximise video discoverability through algorithm and tactics.
[12:04] Understand audience, prioritize content, improve gradually.
[13:35] Channel representation crucial for brand visibility and experience.
[16:57] Test, change, adapt, and trust in marketing.
[20:21] Improve old video content by editing it.
[22:30] Adding clickable descriptions helps index video content.
[26:43] Insider Tips from Louise!
Find the notes here: https://keepopt.com/199
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