Offline Marketing: Using TV Ads To Scale Your eCommerce Brand with Danielle Gipps, Revenue Growth Agency
Episode description
Danielle Gipps is one of the team at customer acquisition agency Revenue Growth Agency. Where they are committed to growing ambitious luxury eCommerce brands through a tried and tested Revenue Growth Framework.
Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
In this episode, we discuss:
- How to expand your reach with TV ads
- Targeted advertising
- Budget requirements for testing TV ads
- Tracking and measurement
- Tips for making your ads successful
Dive in:
[04:21] TV advertising accessible to smaller brands, is beneficial.
[07:21] Testing ads with free views, limited wastage.
[12:46] Upgrade ad production after successful testing results.
[14:32] Maintain consistency across platforms for effective content.
[19:24] Digital channels provide some control for marketers.
[23:50] Launching new TV campaign affects sales analysis.
[25:31] Insider Tips from Danielle!
Find the notes here: https://keepopt.com/215
Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
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