Community: Exponential Growth from Word-of-Mouth with Victoria Murden
Episode description
Community building expert Victoria Murden joins the show today to share what a community looks like for an eCommerce brand. She is currently the Chief Marketing Officer at Herdify – the world’s first offline brand tracking tool. Two-thirds of word-of-mouth influence happens offline and can't be tracked... until now. It targets offline word-of-mouth to amplify your sales.
In this episode we discuss:
- Community: what is it and how can our brand benefit from it?
- Organic advocacy
- Partnering with suitable brands in your community
- Social listening
- Optimising your creative
Download our ebook >> https://keepopt.com/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
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