Just B Unfluenced: Battle of the Beauties - podcast episode cover

Just B Unfluenced: Battle of the Beauties

Apr 24, 20238 minSeason 1Ep. 68
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Episode description

Bethenny sticks her nose where it doesn’t belong (or does it?) smack in the middle of a feud between 2 beauty influencers and ironically…things get ugly. 

Find out who, why and wtf!

See omnystudio.com/listener for privacy information.

Transcript

Speaker 1

Okay, So let's go through some influencer drama that's happening on TikTok that you would never know. So I've talked about Michaela before. She probably has like fourteen million followers, and she's a very well known makeup and beauty influencer, very talented young woman who's printing money. So there's another guy who's been doing a press round right now because

he has a makeup line that comes out. So the way that celebrities go out and promote that they have a new book, the makeup celebrity influencers go out and promote that they have a new line. So Jeffries Star is evidently a very controversial former YouTube star who doesn't get paid by brands. That's sort of his calling card. He doesn't get paid by brands to market their products,

but he markets his products a lot. And it's confusing because he's marketing his products as if his products are perfect, when he's just dissing everybody, not everybody else's he's diss He loves Lady Gaga's products. He's team Selena, not team Haley Bieber. It seems a little personal, but he's really and he's thisssing the way she looks in the ad, which I can't say that I agree with. Like he said she looked dead, which I just I don't. I can't say that I agree with that. Man he's, you know,

seems to be wealthy. He wants to throw like a very expensive bag on the ground, like a Chanelle metal bag. Like he's controversial, he wants to be disruptive and like that, he'll throw a Chanelle metal bag on the ground. And because he doesn't care, I don't, I don't. Maybe he got all his money from doing YouTube videos, which is crazy.

Jeffree Star has an axe to grind with Mikayla. It's like a frenemies type of thing, and it seems like he's really aggravated that she's making so much money from this kind of don't hate the player, hate the game business. Like Jeffrey Star has a new line of beauty products that he's marketing ad nauseum on TikTok, So he's marketing his own stuff, so while Mikayla does collaborations and markets her own stuff, which makes sense because guess what, everybody

loves Selena Gomez, but she's no dummy. She's marketing her own stuff too via all these other disciples. So all these young people have endeared themselves to Selena Gomez. She invites them to her parties and invites them on influencer free trips. Their young kids are excited by it, so then they're her disciples, so they get they do all the work for her. Jeffrey Starr is on his own out pedaling his own products, but someone like Selena Gomez

is doing a similar thing, but he's very team her. Like. It's very popularity contests, it's very almost mean girls overall on this app. It's crazy, but I understand it because Mikayla is out there being paid to market mascara when she's wearing false eyelashes, and so then people don't believe her and don't believe what she's saying about this Misscara and I mean, but do we believe that every single word of Jeffrees Starr's praising on his own products is true? Like?

Is it the best? You know, it's hard when you have your own brand, which is why I haven't wanted to do my own line because it's how do you say something new in this space? I have fifty eye shuttle pals that all do fairly the same thing. Like I don't need them all, I have all this redundant shit. It all does the same thing. How could I come out with something and say something new? What would be new to say? There are ten products that do the exact same thing, off the top of my head, So

you know, it's fifty shades of bullshit. He's mad that she's paid to say things she could say. She's mad that he's not, you know, being paid because he's making money off of saying things. Also, everybody's in the game. Nobody's on TikTok, nobody, no, no housewife, no mom, no you know, cheese eater, macaroon maker, button organizer, caviar peddler. You know, nobody on there is on there out of

the goodness of their heart. They're on because it's like they want engagement, they want followers, they want attention, they want praise, they want to be in the game. So it's fifty shades of bullshit to like, go dis somebody. They're always like a cloud chase, So that's something it's said, you're chasing cloud, you want views, you're going for clickbait. What the fuck is everybody else doing. Everybody's on there because it's a charitable act. Like it's just TikTok is

the land of bullshit. You know, people will be on there and get mad at someone. There was this woman, Lydia Millan. I didn't realize her mom is Karen Millan, this designer, and Lydia like is on there, like, you know, really we should have her on She needs to come on. So she's on there with like the perfect life and the perfect guten arrangement and I'm going to the country side like and she's leaning into it because people obviously, like on TikTok, people want you to be the caricature

of who you are. So every day she's wearing like a floral dress and like spraying her fragrance of the day, and come with me to go to the countryside because the perfect paint color of my kitchen. Come with me to go to I'm going to range Rover to pig. You know, every day is like a different, very elitist act.

And so she posted that she was going to stay at the Savoy because her water was off and she was going there and it's two thousand a night, and everyone was like really infuriated with her because there's a housing crisis and she's talking about something that's a two thousand dollars a night room. Shut the fuck up, everybody.

They are devouring her content of her going to buy a range Rover, pick out her signature color, go buy an airmes bag, like they're watching people doing halls and buying channel bags and doing dire halls and the bespoke like it's the land of the consuming shit that is absolutely out of touch, expensive and like not good for

you. You cannot get mad at a girl who's telling you that she's going to stay at a two thousand dollars a night hotel when for the other three hundred and sixty four nights she's been telling you about her caviar laden Airmez driven range Rover filled life, Like, stop fucking stop right now. So, Jeffree Starr, there's like a little bit of like a battle between me and Mikayla just annoys him, and it annoys him all these people getting paid,

but he's online selling his own eye shuttles. He's getting paid too. It's just different. So don't hate the player, hate the game. If you're on fucking TikTok in some fucking circular reference roundabout way you're getting paid, you're still getting paid. So Mikhayla's getting paid by Laurel Hawking Miscara having fake eyelashes outraging everybody. That's one version. Somebody else is hooking by it, saying shop now. Somebody else is

hooking by it saying Lincoln Bio. Someone else it's saying hashtag. And Jeffree Starr is hooking because he's getting everyone to like him and trust him, which they do and they show because he's telling his truth about brands. And then he's got him in the fucking store, so he's gonna sell him some sparkly pink cotton candy eyes shadow. So we're being sold to every which way, but Sunday, every day,

different ways from different people. So you gotta fucking pick your poison and decide who you trust and who you don't. But no one is there out of the goodness of their heart. No one is there just because you know they they just want to be there and they want zero views. They want to just shout. Paul my fiance is. He has an account that has four followers, his kids and my Biggie and small as the dogs like and he'll do this content which is hilarious, like hey guys,

and he's four followers. He's a private account, and that's funny, but there are very few people that are on there to get to get zero views, and I always get on his account. I'm like first, I'm here early. It's literally four people, so well, it's fifty shades of bullshit. So just know that

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