Scotts Miracle-Gro: The Spreader Sourcing Decision

Authors John Gray and Michael Leiblein join host Matt Quin to speak about their best-selling case study, Scotts Miracle-Gro: The Spreader Sourcing Decision . We revisit the debate over offshoring in today's context and discuss how a student project evolved into a best-selling case.   Professor Gray is an expert on outsourcing, offshoring and reshoring; he teaches data analysis and global sourcing at The Ohio State University's Fisher College of Business.   Professor Leiblein, also an expert on outsourcing decisions, teaches courses on competitive strategy, innovation strategy and innovation management at the Fisher College of Business.