E100 Lia Haberman: YouTube, Netflix & How To Crack The Creator Code

Lia Haberman is one of the most trusted and prominent voices in the creator economy. 

Her career spans roles in entertainment, fitness and tech at brands including E!, Yahoo and Livestrong. She was CMO at Fit Body App, has provided social media and creator insights for clients such as Google, AT&T and Robert Half and has led live creator community sessions for Macy’s Style Crew, Riot Games Game Changers and Colin & Samir’s Creator Startup. 

She is currently an instructor on influencer marketing and social media at UCLA Extension and writes a weekly marketing newsletter called ICYMI (In Case You Missed It) that goes out to over 30K creators and marketers.