Ep 314 Dan Pfister - Million Dollar WinBack - How to WinBack Clients Now

Ever lost a client that you really liked and wanted to win them back? Well, the good news is, it is all possible! But there is an art and science to a successful winback. I am speaking with the author of Million Dollar WinBack Dan Pfister from WinBack Labs in Canada in this podcast.  Dan has published his findings from his firm and countless interviews with others on how to do a WinBack Strategy and the tremendous benefits it offers in his new book, "Million Dollar WinBack" which I am also excited to say Dan has included me in. I am truly honoured.
Dan's Proven 7 Step Winback System is one of the most profitable and successful marketing and sales strategies and organisation can do yet it is also one of the most overlooked. I have used winback strategies throughout my career and can attest to Dan's ROI numbers. I have also implemented winback strategies for clients of mine and seen the extraordinary results it can deliver no matter the size of your business. 
You can find out more about Dan on LinkedIn (Dan Pfister) and his website https://winbacklabs.com/ where you can view his blog and case studies.