Building great brands with John Florey
Mar 11, 2021•45 min•Ep. 7
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Episode description
In this conversation, I share a coffee with John Florey, the president of SAMA Labs, a digital marketing agency based in Boca Raton, with experiencing managing a portfolio worth over £50M in ad spend.
In this episdode, we talk about:
- How the social media landscape has changed in the last few years
- The prevalence of new platforms like TikTok and Clubhouse
- Using your 'true voice' to help build a great brand
- Brands which tell stories, evoke feelings, and connect with us
- The future of social media
John's Book Recommendations:
Think and Grow Rich: https://www.goodreads.com/book/show/30186948-think-and-grow-rich
Find John:
https://www.linkedin.com/in/jflorey/
SAMA Labs
https://www.facebook.com/SAMALABSFL/
If you're interested in learning more about marketing and building brands, keep an eye out for John's upcoming podcast.
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