Invesco: Investing in tomorrow's consumer

Since the Covid-19 pandemic, we've been dating online, searching massively for the term "health," and self-help podcasts are more popular than ever. Could we have known that? While identifying consumer trends in hindsight is child's play, the opposite is true for predicting a trend. Greg Holland, senior portfolio manager at Invesco, explains how to discover and invest in the Next Big Thing for consumers. 

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