S3 Ep. 3 - Behavioural bias – improving decision making

This week Zoe Burdo, LCP’s expert on behavioural science, returns to the podcast and we look at how general insurers can improve their decision making. We discuss: • Differences between unconscious bias and behavioural bias • What role NEDs have in helping firms to manage bias • Practical tools for managing bias, including using self-assessment as a starting point for improving decision making