#364: From Grief to Greatness: How Andy Found Strength & Inspiration After Losing Jodi to Breast Cancer - podcast episode cover

#364: From Grief to Greatness: How Andy Found Strength & Inspiration After Losing Jodi to Breast Cancer

Feb 04, 202541 min
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Episode description

FREE DOWNLOAD! 14 Nuggets of Wisdom for a Better Life!

Life is full of hardships—loss, heartache, and challenges that seem impossible to overcome. But what if those very struggles were the foundation for something even greater? In this episode of Grit, Grace, & Inspiration, we meet Andrew 'Andy' Buerger, a man who has faced unimaginable loss yet chose to channel his pain into purpose. Instead of giving in, Andy created Jodi’s Climb for Hope, an organization that has raised over a million dollars for medical research. His story will challenge you to rethink adversity, find strength in struggle, and inspire you to create impact from even the darkest moments.

Who Is This For?
  • Anyone struggling with loss, grief, or adversity and seeking inspiration.
  • Those looking to turn pain into purpose and find a positive outlook.
  • Advocates for health research and fundraising efforts.
  • People who need a reminder that hope is something we create.

Looking for the Links?
What’s It All About?

Andrew 'Andy' Buerger’s life has been marked by loss—his mother at just a year old, his father at 31, and later, his sister Jodi to breast cancer. Then, just months into his marriage, his wife Jennifer was diagnosed with multiple sclerosis. But instead of letting these hardships define him, Andy turned them into fuel for something bigger.

Through Jodi’s Climb for Hope, Andy has organized mountain climbing expeditions to raise funds for breast cancer and MS research. By literally climbing mountains, he and his team symbolize the resilience needed to face life’s greatest challenges. This conversation will inspire you to look at your own struggles differently and recognize that hope isn’t something we wait for—it’s something we create, step by step.


Some Key Takeaways:
  • Turning pain into purpose – How Andy transformed loss into a mission to fund medical research.
  • The power of persistence – Why small steps, even in hardship, lead to incredible change.
  • Asking for help is a strength – How mentorship and teamwork have been key to Andy’s success in life and business.


Today’s Featured Guest

Andrew 'Andy' Buerger is the founder of Jodi’s Climb for Hope, a nonprofit organization that raises money for breast cancer and multiple sclerosis research through adventure-based fundraising. He is also a motivational speaker and the author of Carrying a Flag from Pain to Passion, a book that highlights his journey of overcoming adversity and finding purpose in service.


Ready to be inspired? Hit play now and hear Andy's incredible journey of resilience, hope, and impact!


Hey, it's Kevin!


I hope you enjoyed today's episode! If there is ever anything I can do for you, please don't hesitate to reach out. Below, you will find ALL the places and ALL the ways to connect!


Transcript

00:00:00.797 --> 00:00:06.657

Kevin Lowe: It goes without saying that I wish the bad things in life never had to happen.

00:00:07.197 --> 00:00:13.897

Kevin Lowe: I wish that no one had to experience loss or heartache. I just wish it didn't exist in this world.

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Kevin Lowe: But in fact, of course it does. And so I pose the question, though, just what if?

00:00:21.257 --> 00:00:27.497

Kevin Lowe: What if the hard times that you and me experience, they're not there meant to

00:00:27.497 --> 00:00:32.877

Kevin Lowe: break us, But rather, maybe they're meant to have us create something even more.

00:00:33.077 --> 00:00:37.477

Kevin Lowe: To pick up the pieces, not to rebuild what was, but to build something new.

00:00:37.817 --> 00:00:39.897

Kevin Lowe: Something bigger. Something more impactful.

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Kevin Lowe: Today, you're going to meet Andrew Berger. A guy who's experienced unimaginable loss.

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Kevin Lowe: From that of his mother and his sister, Jodi, to his wife's health.

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Kevin Lowe: But what's awesome about Andrew is instead of giving in or giving up,

00:00:56.177 --> 00:00:58.337

Kevin Lowe: he created Jodi's Climb for Hope.

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Kevin Lowe: And with over a million dollars raised for medical research,

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Kevin Lowe: Andrew proves to us all that even in the darkest of times, we can choose hope.

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Kevin Lowe: Today, you are about to hear a story that's going to make you laugh.

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Kevin Lowe: It's going to make you cry and ultimately leave you inspired by a conversation

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Kevin Lowe: that proves that hope isn't something that happens to you, but is rather something

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Kevin Lowe: we create. one step at a time.

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Kevin Lowe: This, my friend, is episode 364.

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Kevin Lowe: But before you dive in, I want you to know this.

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Kevin Lowe: If you have a dream, if you have big plans for your life, I want you to realize that they are valid.

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Kevin Lowe: Because if nobody's told you yet lately, I want you to know that I believe in you.

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Kevin Lowe: You, my friend, because you're here today, choosing to listen to this very podcast,

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Kevin Lowe: I know something about you. And that is you are made for greatness.

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Kevin Lowe: You have greatness inside of you. And maybe you've just needed a reminder,

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Kevin Lowe: Somebody to remind you that, you know what? He's right.

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Kevin Lowe: Kevin's right. I'm capable. I'm able. And I am deserving of having all that I want in this life.

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Kevin Lowe: That is the truth, my friend. And I hope that today you're reminded of that,

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Kevin Lowe: that no matter what dreams you have, no matter how big or far-fetched they may

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Kevin Lowe: seem, that they are all indeed possible.

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Kevin Lowe: I believe in you. So with that, my friend, gain the inspiration you need from

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Kevin Lowe: today's amazing conversation with today's amazing guest, Andrew Berger.

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Kevin Lowe: I welcome you to Grit, Grace, and Inspiration.

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Kevin Lowe: Hey, I'm your host, Kevin Lowe, and you are listening to Grit,

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Kevin Lowe: Grace, and Inspiration.

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Kevin Lowe: Andy, man, it's a pleasure to have you here. Welcome to the podcast.

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Andrew Buerger: Good morning. Good morning. It's great to be here. Thanks for having me.

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Andrew Buerger: And I'm looking forward to our conversation.

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Kevin Lowe: Yeah, well, me too. Well, Andy, I figured the best place that I would love to

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Kevin Lowe: start is asking you to kind of take me back and giving me a kind of snapshot

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Kevin Lowe: overview into growing up and specifically relationship with your sister, Jody.

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Andrew Buerger: Yeah well we're going a few years back how much time do we have today kevin,

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Andrew Buerger: it's like my therapist all over again talking about my childhood a year after

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Andrew Buerger: i was born my mother died of a rare blood disease and so leaving behind my father

00:03:21.988 --> 00:03:28.168

Andrew Buerger: a widow at age 27 and my me and my sister two kids in diapers she was just a

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Andrew Buerger: year older than i was i was one she was two.

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Andrew Buerger: And, you know, just from that moment on, super close, you know,

00:03:35.628 --> 00:03:37.648

Andrew Buerger: where I couldn't go to a birthday party without her.

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Andrew Buerger: You know, we went to, you know, I stayed close in high school.

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Andrew Buerger: We had high school friends. We went to college near each other, not the same school.

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Andrew Buerger: But then, you know, if I lived in Vancouver and she lived somewhere else,

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Andrew Buerger: you know, we traveled to see each other quite often, just as close as a sibling could be.

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Kevin Lowe: Yeah. Wow. I mean, in speaking to a tragedy at such an early age in life, I can only imagine that,

00:04:00.759 --> 00:04:05.419

Kevin Lowe: That would probably draw you guys closer together with the loss of your mother.

00:04:05.619 --> 00:04:07.659

Kevin Lowe: I mean, at such an early age.

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Andrew Buerger: Yes, it would bring anybody closer together. And I was very fortunate.

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Andrew Buerger: She's just an awesome human being, kind, generous, thoughtful.

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Andrew Buerger: And so, of course, we fought, you know, as all siblings do. But it was easy

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Andrew Buerger: to be close to her. It wasn't a lot of drama between the two of us.

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Andrew Buerger: There wasn't a lot of, you know, sibling rivalry. so it made for a very healthy,

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Andrew Buerger: strong, long-lasting relationship.

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Andrew Buerger: You know, then, you know, when our father died, when I was 31,

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Andrew Buerger: she was 32, we kind of also just had to lean into each other just a little bit

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Andrew Buerger: more than we already had.

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Andrew Buerger: We turned it from a 10 to an 11 in terms of our relationship,

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Andrew Buerger: in terms of needing each other, being there for each other, and supporting each other.

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Kevin Lowe: Yeah, absolutely. Now, as you guys grew older, were you able to stay?

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Kevin Lowe: Did y'all still live near each other?

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Andrew Buerger: No, we never had that luxury after high school.

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Andrew Buerger: That new statistic I heard after the age of 18, I think you only spend basically

00:05:06.439 --> 00:05:09.519

Andrew Buerger: one more year with your kids after they turn 18.

00:05:09.899 --> 00:05:14.559

Andrew Buerger: We didn't have the luxury. So she remained in Boston. So I went to college in

00:05:14.559 --> 00:05:17.179

Andrew Buerger: Vermont three hours away and she went to college in Boston.

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Andrew Buerger: She stayed there. So I lived in a lot of different places, Vancouver,

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Andrew Buerger: Hoover, Aspen, Boulder, Detroit, and then we'd see each other.

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Andrew Buerger: We were never physically close, but then I moved to Baltimore.

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Andrew Buerger: So we'd see each other, but no, we were never in the same city.

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Kevin Lowe: Okay, okay. Well, I know, obviously, a big part of our conversation today really

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Kevin Lowe: revolves around your sister Jodi's diagnosis with cancer.

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Kevin Lowe: Would you kind of go ahead and talk to me about this whole kind of chapter of the story?

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Andrew Buerger: Yeah, sure. You got to get the back story in terms of our relationship where

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Andrew Buerger: we were there for each other, to support each other through good times and bad.

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Andrew Buerger: Dance at her wedding, you know, and we're there for, obviously,

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Andrew Buerger: the birth of her children.

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Andrew Buerger: So it wasn't just the challenging times. We had amazing times.

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Andrew Buerger: And as I said, I lived in Vancouver.

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Andrew Buerger: We had some amazing experiences there. and then

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Andrew Buerger: when i was basically 40 years old she was 41

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Andrew Buerger: she was diagnosed with stage four metastatic

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Andrew Buerger: breast cancer for which there's no cure unfortunately they

00:06:22.739 --> 00:06:27.639

Andrew Buerger: have not found a cure for that when it's stage four yet when it's involves various

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Andrew Buerger: parts of the body from the brain to the lungs and the liver and so i've been

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Andrew Buerger: given a gift in life which is like this filter my brain no bad news goes in

00:06:36.039 --> 00:06:39.899

Andrew Buerger: there so every time something i get this news i don't see the bad news i can

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Andrew Buerger: only see an opportunity.

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Andrew Buerger: And I didn't think she was going to die. I heard that she had cancer,

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Andrew Buerger: but I didn't think it would eventually kill her because that's just about where my brain goes.

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Andrew Buerger: And so something switched in my brain. I said, I've got to do something.

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Andrew Buerger: So we started raising money for a very promising treatment here that happens

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Andrew Buerger: to be in Baltimore. I look for where the best treatment was being done.

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Andrew Buerger: And it was a woman named Dr. Alicia Emmons here in Baltimore that was doing

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Andrew Buerger: really cool research where they would take a woman's tumor cell,

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Andrew Buerger: turn off the DNA, chop it up into a million pieces and then put it back into

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Andrew Buerger: the woman's body with a low dose of chemotherapy that woke up the immune system

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Andrew Buerger: to fight that. I'm like, wow, that is really cool.

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Andrew Buerger: And so what can I do to help you? She said, I need money. So we started a nonprofit.

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Andrew Buerger: At that time, we called it Climb for Hope to raise money for that.

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Andrew Buerger: And so we raised a lot of money and we advanced her research pretty quickly,

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Andrew Buerger: but we didn't do it in time, unfortunately, to save my sister's life.

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Andrew Buerger: She died at age 45, leaving behind three of the most gorgeous kids in the world.

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Andrew Buerger: And an amazing, loving husband.

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Andrew Buerger: You know, it was hard to go through that with her and lose, you know,

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Andrew Buerger: basically my best friend after having gone through that fight with her and tremendous loss.

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Andrew Buerger: But what remains is her memory and an organization that's raised over a million

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Andrew Buerger: dollars for breast cancer research at Johns Hopkins.

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Kevin Lowe: Wow. So just to recap what we just heard is you lost your mother when you were only a year old.

00:08:10.087 --> 00:08:13.187

Kevin Lowe: Right. You lost your father when I think you said you were 31.

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Andrew Buerger: Yes.

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Kevin Lowe: And now you just told us that you lost your sister.

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Andrew Buerger: Yes. Yes.

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Kevin Lowe: That seems for a man who doesn't take in the bad news and finds opportunity,

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Kevin Lowe: it seems like anybody would say, wow, that was a lot.

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Andrew Buerger: Yeah, I can see. I can see where you'd say that.

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Andrew Buerger: It's a lot. And, you know, there's an amazing quote from Marcus Aurelius,

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Andrew Buerger: who was the last of the great Roman emperors and a student of Stoic philosophy.

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Andrew Buerger: And he once said, it is fortunate that this happened to me.

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Andrew Buerger: It is fortunate that this happens to me. So I embrace that philosophy.

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Andrew Buerger: You know, when I get to the top of a mountain or I have a good event at work

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Andrew Buerger: or something positive happens in my life, it is fortunate that this happens to me.

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Andrew Buerger: And then when something negative happens in my life, I also say that it is fortunate

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Andrew Buerger: that this happens to me because I know that there's a silver lining on the other side of that tragedy.

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Andrew Buerger: And all those losses turned out to be a gift to me in that I know why I'm on this earth.

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Andrew Buerger: I'm here to use all my creativity and energy to help take a bite out of disease

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Andrew Buerger: so that other families can live more fulfilling lives. So my life for the past

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Andrew Buerger: 20 years has been in this area.

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Andrew Buerger: As I said, we started a nonprofit that we've renamed from Climb for Hope to

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Andrew Buerger: Jody's Climb for Hope. And we've made a difference.

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Andrew Buerger: We've sped up research on that vaccine, which now is not necessarily treating

00:09:45.665 --> 00:09:51.125

Andrew Buerger: breast cancer, but now you're seeing immunology working for other forms of cancer, like skin cancer.

00:09:51.625 --> 00:09:56.025

Andrew Buerger: So not that that was all of our doing, but we were a tiny cog in the wheel that

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Andrew Buerger: sped it up. It may have saved some lives.

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Andrew Buerger: We've given hope to thousands of others that we can continue to advance cancer research.

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Andrew Buerger: And we skipped over one small detail in that I married this beautiful woman,

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Andrew Buerger: Jennifer, and six months after we were married, she was diagnosed with multiple sclerosis.

00:10:13.205 --> 00:10:18.205

Andrew Buerger: And so we're now also raising money for multiple sclerosis research.

00:10:18.425 --> 00:10:22.205

Andrew Buerger: And so the money we raised goes to breast cancer research at Hopkins,

00:10:22.405 --> 00:10:27.045

Andrew Buerger: as well as their amazing multiple sclerosis research center.

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Andrew Buerger: And so, again, we're helping move the needle there to find the next viable treatment for MS.

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Kevin Lowe: Wow. I think that is one of the most amazing life's purposes I've ever heard.

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Andrew Buerger: Thanks. Thanks.

00:10:45.545 --> 00:10:50.405

Kevin Lowe: The name of Jodi's Climb for Hope. Talk to me about the name,

00:10:50.705 --> 00:10:53.285

Kevin Lowe: Climb for Hope. What is that in reference to?

00:10:53.285 --> 00:10:58.705

Andrew Buerger: You know, we started it when she was still alive, and we wanted to give her

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Andrew Buerger: hope to live one more day, one more week, one more month with her kids.

00:11:03.645 --> 00:11:09.345

Andrew Buerger: We want to hope that hopefully we could find a cure or treatment that would keep her alive longer.

00:11:09.945 --> 00:11:15.545

Andrew Buerger: As it turned out, you know, we give her hope, hopefully advanced her life a

00:11:15.545 --> 00:11:17.085

Andrew Buerger: little bit to be with her family.

00:11:17.085 --> 00:11:23.805

Andrew Buerger: But as it turns out, we've discovered this interesting byproduct of our organization

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Andrew Buerger: where we go mountain climbing.

00:11:26.125 --> 00:11:31.005

Andrew Buerger: So we started this, you know, most places we're doing 5Ks, 10Ks to raise money for $10.

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Andrew Buerger: For breast cancer, where we started, our first fundraiser was climbing a 19,400-foot

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Andrew Buerger: mountain in Ecuador. So we didn't start small.

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Andrew Buerger: And so what we discovered by accident is that both of us carrying a backpack,

00:11:47.632 --> 00:11:50.892

Andrew Buerger: a weighted pack up that mountain, we got altitude sickness.

00:11:51.192 --> 00:11:55.592

Andrew Buerger: Some of us were literally vomiting, headaches, pain, fatigue,

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Andrew Buerger: overwhelming exhaustion of climbing for 12, 13 hours.

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Andrew Buerger: You know something? My sister went through that every single day for five years.

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Andrew Buerger: We could push through that pain. We could vomit and keep moving on that mountain

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Andrew Buerger: for 12, 13 hours because then we got to go home and rest.

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Andrew Buerger: Where those undergoing breast cancer treatment don't get that luxury.

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Andrew Buerger: People with multiple sclerosis carry a heavy pack every single day.

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Andrew Buerger: It's difficult for my wife to walk around the block, walk the dog.

00:12:26.292 --> 00:12:30.372

Andrew Buerger: So we figured she'll be walking her shoes when we have these expeditions.

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Andrew Buerger: And so we're understanding what these people are going through and we're giving

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Andrew Buerger: hope to people back home that we can continue to raise money and continue to make a difference.

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Andrew Buerger: Another thing that we stumbled upon was that we discovered this doctor early

00:12:44.872 --> 00:12:48.792

Andrew Buerger: and we found some other doctors very early on and we were able to give them,

00:12:48.952 --> 00:12:51.992

Andrew Buerger: you know, 50, $150,000 very quickly.

00:12:52.252 --> 00:12:54.452

Andrew Buerger: Didn't have to write grants, didn't have to fill out paperwork,

00:12:54.672 --> 00:12:56.932

Andrew Buerger: didn't have to do a lot of red tape. Here's your check.

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Andrew Buerger: And so they were able to get proof of concept of their research.

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Andrew Buerger: And then once they raised money, like, stop giving me money.

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Andrew Buerger: Now the government's giving me millions, go give it to somebody else.

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Andrew Buerger: And so we've discovered that the Climb for Hope can be a sort of a VC,

00:13:12.532 --> 00:13:17.432

Andrew Buerger: an early funder for people doing promising research, because you can't get money

00:13:17.432 --> 00:13:20.292

Andrew Buerger: until you have some kind of proof of concept and we allow them to do that.

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Andrew Buerger: And so again, we're giving hope that we can find a unique approach to disease research.

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Kevin Lowe: Wow. Where did the whole concept even come from about the idea to even start

00:13:35.061 --> 00:13:40.941

Kevin Lowe: such an organization and then, though, to do it not like everybody else with a 5K,

00:13:41.121 --> 00:13:43.561

Kevin Lowe: but instead we're climbing mountains?

00:13:43.941 --> 00:13:47.181

Andrew Buerger: Yeah, I tend to swim upstream a little bit.

00:13:47.321 --> 00:13:51.641

Andrew Buerger: I've got a couple of gifts. One is that filter that we talked about where nothing

00:13:51.641 --> 00:13:54.081

Andrew Buerger: bad enters my brain, drives my wife crazy.

00:13:56.381 --> 00:13:59.161

Andrew Buerger: I think that other things i triangulate things you know

00:13:59.161 --> 00:14:02.021

Andrew Buerger: i see when three things kind of appear to

00:14:02.021 --> 00:14:05.301

Andrew Buerger: me i'm like oh that's something and so

00:14:05.301 --> 00:14:10.641

Andrew Buerger: you know my sister getting sick meeting that that doctor i happen to be climbing

00:14:10.641 --> 00:14:15.601

Andrew Buerger: with a buddy of mine on pico de orizaba which is the highest mountain in mexico

00:14:15.601 --> 00:14:21.121

Andrew Buerger: uh at about 18 400 feet and we were climbing that mountain and i'm a horrible

00:14:21.121 --> 00:14:22.661

Andrew Buerger: climber It's not like, oh,

00:14:23.061 --> 00:14:26.341

Andrew Buerger: I'm a world-class climber who does this. I'm a horrible climber.

00:14:26.521 --> 00:14:29.741

Andrew Buerger: But I'm like, wait a minute, Crony. What if, you know, we've got a bunch of

00:14:29.741 --> 00:14:33.021

Andrew Buerger: friends together and made them raise $5,000 to go climbing with us?

00:14:33.161 --> 00:14:38.261

Andrew Buerger: And so I happened to get, again, lucky that the guy who ran the local climbing

00:14:38.261 --> 00:14:40.581

Andrew Buerger: gym happens to be one of the foremost climbers in the world,

00:14:41.021 --> 00:14:43.841

Andrew Buerger: a guy named Chris Warner, who now became the second American climber.

00:14:44.421 --> 00:14:48.981

Andrew Buerger: Ever to climb all the 8,000 meter peaks. So he said, yeah, I'll take you.

00:14:49.141 --> 00:14:52.281

Andrew Buerger: I won't make any money on you. And let's go climb the world's highest active

00:14:52.281 --> 00:14:53.781

Andrew Buerger: volcano down in Ecuador.

00:14:54.081 --> 00:14:57.561

Andrew Buerger: And so off we went, you know, we just, I wanted to take a little different approach.

00:14:57.761 --> 00:14:59.581

Andrew Buerger: She needed the money and I like climbing.

00:14:59.821 --> 00:15:03.821

Andrew Buerger: And so we've got a bunch of my friends together and it turns out we raised like

00:15:03.821 --> 00:15:06.981

Andrew Buerger: $150,000 the first year. We're like, well, let's try that again.

00:15:07.461 --> 00:15:12.161

Andrew Buerger: Went to Kilimanjaro and raised another $150,000 and just kept going.

00:15:12.581 --> 00:15:18.501

Kevin Lowe: Wow. I think that's amazing. I love not only, I mean, the mission behind it,

00:15:18.561 --> 00:15:22.641

Kevin Lowe: of course, but I love the creativity and stepping outside of the box.

00:15:22.841 --> 00:15:23.121

Andrew Buerger: Thanks.

00:15:23.661 --> 00:15:29.321

Kevin Lowe: Thanks. Yeah, that's amazing. Well, talk to me more about your wife.

00:15:29.681 --> 00:15:32.821

Kevin Lowe: How did the two of you meet in the first place?

00:15:33.781 --> 00:15:35.201

Andrew Buerger: I hate this story.

00:15:38.321 --> 00:15:42.861

Andrew Buerger: I always i always ask people do you want the truth or the story that i like to tell,

00:15:44.181 --> 00:15:48.881

Andrew Buerger: my kids love it too so yeah i was getting out of a bad relationship we tell

00:15:48.881 --> 00:15:52.581

Andrew Buerger: people that we met at a coffee shop because we live very close to each other

00:15:52.581 --> 00:15:56.561

Andrew Buerger: and i used to like that story better but in truth i was getting about a relationship

00:15:56.561 --> 00:15:59.941

Andrew Buerger: i'm like oh i need what i gotta what am i gonna do now.

00:16:00.141 --> 00:16:04.761

Andrew Buerger: So I went on mats.com, looked up and, you know, I saw this beautiful woman who's

00:16:04.761 --> 00:16:08.621

Andrew Buerger: well-read, well-traveled, well-educated, a master's degree.

00:16:08.741 --> 00:16:11.221

Andrew Buerger: She worked in an orphanage. I'm like, oh my God, she's a saint.

00:16:11.401 --> 00:16:14.401

Andrew Buerger: And I'm like, well, I guess I got to join this stupid thing. And so I,

00:16:16.761 --> 00:16:20.541

Andrew Buerger: and then, you know, went on one date on mats.com and that was it.

00:16:20.981 --> 00:16:21.341

Kevin Lowe: Wow.

00:16:21.941 --> 00:16:22.261

Andrew Buerger: Yeah.

00:16:22.601 --> 00:16:23.781

Kevin Lowe: That's crazy. Awesome.

00:16:24.581 --> 00:16:29.581

Andrew Buerger: Yeah, so we met in February, and then I decided to start the nonprofit in April,

00:16:29.641 --> 00:16:32.821

Andrew Buerger: and I had that meeting with Dr. Emmons, who's this amazing,

00:16:33.412 --> 00:16:36.292

Andrew Buerger: researcher and uh chris warner again who

00:16:36.292 --> 00:16:39.232

Andrew Buerger: i said is one of the foremost climbers in the world and we

00:16:39.232 --> 00:16:42.172

Andrew Buerger: had this meeting and we had like uh 20 people show

00:16:42.172 --> 00:16:45.192

Andrew Buerger: up and every one of the 20 people

00:16:45.192 --> 00:16:48.392

Andrew Buerger: signed up and one of those people and jennifer and

00:16:48.392 --> 00:16:52.072

Andrew Buerger: mckay you know we just started dating two months make you mind coming this meeting

00:16:52.072 --> 00:16:56.332

Andrew Buerger: with me and so she after the meeting she tells all my friends you're gonna have

00:16:56.332 --> 00:17:00.612

Andrew Buerger: to tell annie that his next girlfriend that his ex-girlfriend is coming on this

00:17:00.612 --> 00:17:06.572

Andrew Buerger: trip because you didn't know we'd be married or be still dating come January when the trip went off.

00:17:06.832 --> 00:17:09.932

Andrew Buerger: And so it was a big mountain and it was really challenging.

00:17:10.212 --> 00:17:13.452

Andrew Buerger: And it's hard and the altitude.

00:17:13.832 --> 00:17:19.892

Andrew Buerger: And so I don't remember this, but she said that if I got to the summit, we would get engaged.

00:17:23.652 --> 00:17:28.392

Andrew Buerger: So she made it up there. We did not get engaged up there, but she made it somehow.

00:17:28.712 --> 00:17:30.612

Andrew Buerger: And then we got engaged three months later.

00:17:30.832 --> 00:17:35.592

Kevin Lowe: Wow, that is absolutely amazing. I think that's an awesome story.

00:17:37.092 --> 00:17:46.132

Kevin Lowe: Yeah. Now, did after that climb, did she continue to share that love of yours of climbing?

00:17:46.512 --> 00:17:50.572

Andrew Buerger: This interview reminds me of my interview for my life insurance.

00:17:50.952 --> 00:17:55.832

Andrew Buerger: It's like, tell me about your biological mother. Well, she died at 25.

00:17:56.092 --> 00:17:59.432

Andrew Buerger: Well, how about your father? He died of heart disease. How about your sister?

00:17:59.432 --> 00:18:01.392

Andrew Buerger: I'm like, do you really want to ask me these questions?

00:18:02.052 --> 00:18:07.912

Andrew Buerger: So I married this gorgeous woman. So we climbed a Cotopaxi in January of 2007,

00:18:08.252 --> 00:18:09.832

Andrew Buerger: you know, this 19,000 foot peak.

00:18:09.972 --> 00:18:12.692

Andrew Buerger: And we wanted to climb this other mountain because my buddy of mine,

00:18:13.152 --> 00:18:17.572

Andrew Buerger: John Guth, he signed up and wound up breaking his leg doing something stupid

00:18:17.572 --> 00:18:20.472

Andrew Buerger: that he shouldn't have never done. So I said, dude, I'll take you climbing.

00:18:21.061 --> 00:18:25.601

Andrew Buerger: In June on this mountain called Mount Shasta. So I got Jennifer,

00:18:25.841 --> 00:18:29.101

Andrew Buerger: who was then my fiancee, Gunnar, and then this other woman, Julie,

00:18:29.341 --> 00:18:30.801

Andrew Buerger: to go climb Mount Shasta.

00:18:30.981 --> 00:18:35.021

Andrew Buerger: And Jennifer loved it. It was this hippie town in Northern California, gorgeous.

00:18:35.481 --> 00:18:40.081

Andrew Buerger: You do this nice, tough hike up to base camp. And she was loving every second.

00:18:40.161 --> 00:18:42.141

Andrew Buerger: And she loved the town. She loved everything about it.

00:18:42.301 --> 00:18:45.081

Andrew Buerger: And she gets to camp and she's like, I don't feel a hundred percent.

00:18:45.201 --> 00:18:48.461

Andrew Buerger: I'm really cold and I can't regulate my body and i'm just

00:18:48.461 --> 00:18:51.481

Andrew Buerger: freezing and i'm just you mind if i don't go to the summit i'm

00:18:51.481 --> 00:18:54.461

Andrew Buerger: like hey you know we're not here to

00:18:54.461 --> 00:18:57.961

Andrew Buerger: go to the summit we're here for the experience so she really wasn't feeling

00:18:57.961 --> 00:19:03.041

Andrew Buerger: well we went up summited and came back down and so that was june and then we

00:19:03.041 --> 00:19:09.761

Andrew Buerger: got married in september of 2007 and then uh you know we decided to climb kilimanjaro

00:19:09.761 --> 00:19:13.041

Andrew Buerger: the following year That's what she chose.

00:19:13.761 --> 00:19:14.021

Kevin Lowe: Wow.

00:19:14.421 --> 00:19:19.401

Andrew Buerger: And then February, she wasn't feeling well. So we went to the doctor and we

00:19:19.401 --> 00:19:24.841

Andrew Buerger: knew because we had seen some MRIs and February 26, 2008,

00:19:25.701 --> 00:19:31.081

Andrew Buerger: six months, less than six months after our wedding date, we knew that the doctor

00:19:31.081 --> 00:19:32.641

Andrew Buerger: was going to give us bad news that day.

00:19:32.901 --> 00:19:37.321

Andrew Buerger: We knew because we saw a couple of lesions on her spine by this point that the

00:19:37.321 --> 00:19:41.281

Andrew Buerger: doctor was going to tell us she had multiple sclerosis. So we sat in that waiting

00:19:41.281 --> 00:19:43.621

Andrew Buerger: room, waiting for the doctor to call us in.

00:19:44.041 --> 00:19:50.361

Andrew Buerger: And I had the early BlackBerry back then. And sitting there, I couldn't focus.

00:19:50.581 --> 00:19:53.301

Andrew Buerger: So I was checking emails. And I got this email, congratulations,

00:19:53.701 --> 00:19:55.981

Andrew Buerger: Mr. Berger, your puppy has been born.

00:19:56.201 --> 00:20:02.821

Andrew Buerger: And we had put in paperwork to get a bull mastiff, the 140-pound dog that we'd bring home.

00:20:03.101 --> 00:20:06.921

Andrew Buerger: And so as soon as I got that email, the nurse said, the doctor will see you now.

00:20:07.181 --> 00:20:12.581

Andrew Buerger: Of course, he confirmed our diagnosis. that Jennifer had MS and that she'd never climb again.

00:20:12.881 --> 00:20:21.421

Andrew Buerger: So we went home, we cried our eyes out, and we woke up the next day and we named the dog Mount Shasta.

00:20:22.042 --> 00:20:24.642

Andrew Buerger: Mount Zest was the last mountain that Jennifer's been able to climb.

00:20:24.882 --> 00:20:29.742

Andrew Buerger: And his initials were MS. Because goddamn, MS was going to be something positive in our lives.

00:20:30.282 --> 00:20:38.242

Kevin Lowe: Wow. Wow. Talk to me about the effects of MS on somebody. What does this disease do?

00:20:38.642 --> 00:20:41.842

Andrew Buerger: It's unlike cancer where you can kind of, I don't want to say predict it,

00:20:42.122 --> 00:20:46.122

Andrew Buerger: but, you know, everyone has very similar journeys with cancer.

00:20:46.362 --> 00:20:50.562

Andrew Buerger: With MS, multiple sclerosis is multiple sclerosis or lesions.

00:20:50.562 --> 00:20:54.862

Andrew Buerger: You're getting lesions on your myelin sheath, which is the protective coating

00:20:54.862 --> 00:20:57.062

Andrew Buerger: on your spinal cord in your brain.

00:20:57.402 --> 00:21:01.962

Andrew Buerger: And so some people get them more in your brain. You get cognitive challenges.

00:21:01.962 --> 00:21:05.082

Andrew Buerger: Some people get them more on their spine, which correlates to,

00:21:05.202 --> 00:21:06.662

Andrew Buerger: you know, it's kind of like a computer cord.

00:21:06.762 --> 00:21:09.222

Andrew Buerger: If you're cutting up that plastic, you know, that outer coating,

00:21:09.442 --> 00:21:13.242

Andrew Buerger: you're going to get your computers in your haywire because the cords can be cut.

00:21:13.502 --> 00:21:19.382

Andrew Buerger: So people get weakness, fatigue, pain, difficulty walking, difficult using your

00:21:19.382 --> 00:21:23.782

Andrew Buerger: hands, losing feeling in your fingers, a lot of mobility issues.

00:21:24.122 --> 00:21:25.622

Andrew Buerger: Some people wind up in a wheelchair.

00:21:25.962 --> 00:21:28.222

Andrew Buerger: Again, it's very dependent on the individual.

00:21:28.782 --> 00:21:33.202

Andrew Buerger: And so, you know, there's a lot of great medications now that will stop the

00:21:33.202 --> 00:21:35.822

Andrew Buerger: progression. So if you've got several lesions, you get diagnosed,

00:21:35.862 --> 00:21:39.182

Andrew Buerger: you go on a medication, then that'll hopefully stop the progression.

00:21:39.362 --> 00:21:44.242

Andrew Buerger: And so we're fortunate that she was diagnosed, you know, now we're no less 15,

00:21:44.522 --> 00:21:49.002

Andrew Buerger: 18 years that medications have stopped it, But it still presents challenges every day.

00:21:49.202 --> 00:21:53.182

Andrew Buerger: And I think the worst symptom that she got was when we sat down.

00:21:53.282 --> 00:21:55.522

Andrew Buerger: The doctor says, woo, this is kind of aggressive.

00:21:55.962 --> 00:21:59.222

Andrew Buerger: So I need to put you on this drug and hopefully keep you out of a wheelchair.

00:21:59.482 --> 00:22:00.842

Andrew Buerger: But it means you can't have kids.

00:22:02.662 --> 00:22:06.902

Andrew Buerger: So I know my mission to help take about a disease. Jen's known her mission since

00:22:06.902 --> 00:22:12.982

Andrew Buerger: she was five years old, which is to be a mother to create healthy kids, mentally healthy kids.

00:22:13.342 --> 00:22:17.182

Andrew Buerger: She's a psychotherapist. and now the doctor's telling us five months after we're

00:22:17.182 --> 00:22:18.962

Andrew Buerger: married that we can't have kids.

00:22:19.262 --> 00:22:24.742

Andrew Buerger: That was the worst of the symptoms. It is fortunate that this happened to me.

00:22:25.122 --> 00:22:29.482

Andrew Buerger: It is fortunate this happened to me because what we decided to do was to go

00:22:29.482 --> 00:22:33.702

Andrew Buerger: to Ethiopia, one of the poorest parts of the world, and adopt two of the most

00:22:33.702 --> 00:22:35.722

Andrew Buerger: gorgeous kids on the face of this earth.

00:22:36.322 --> 00:22:42.262

Andrew Buerger: So now she lives her life mission every single day to raise these healthy kids.

00:22:42.362 --> 00:22:44.662

Andrew Buerger: I'm a motivational speaker.

00:22:44.822 --> 00:22:49.502

Andrew Buerger: So it's perfect. I get to travel and she gets to, I don't have any bad effects on the kids.

00:22:49.642 --> 00:22:51.962

Andrew Buerger: She does a great job of raising these two kids. They're now,

00:22:52.122 --> 00:22:56.622

Andrew Buerger: now 14, but it's, you know, life's challenging in terms of physically for her

00:22:56.622 --> 00:22:59.942

Andrew Buerger: mobility, pain, fatigue on a daily basis.

00:23:01.342 --> 00:23:04.822

Kevin Lowe: Wow. What a story. You're, you're kids.

00:23:05.622 --> 00:23:09.802

Kevin Lowe: I, I heard something, I think it was in one of the talks you did and I would

00:23:09.802 --> 00:23:15.802

Kevin Lowe: love for you to tell me the story that you you wrote their names on water bottles that you carried

00:23:17.416 --> 00:23:17.756

Andrew Buerger: Yeah.

00:23:18.156 --> 00:23:19.036

Kevin Lowe: What is that story?

00:23:19.256 --> 00:23:23.396

Andrew Buerger: That story, we were climbing Mount Whitney, which is the highest point in the

00:23:23.396 --> 00:23:26.016

Andrew Buerger: lower 48, at 14,500 feet.

00:23:26.276 --> 00:23:32.236

Andrew Buerger: And that point, you know, our kids were little and I had this startup going

00:23:32.236 --> 00:23:35.196

Andrew Buerger: and Jennifer obviously could no longer hike with me.

00:23:35.416 --> 00:23:38.016

Andrew Buerger: So training became an issue. I was getting a little older.

00:23:38.756 --> 00:23:41.396

Andrew Buerger: And so it was a challenging climb. We had to carry heavy packs,

00:23:41.556 --> 00:23:44.416

Andrew Buerger: not just to one camp, but to the second camp too.

00:23:44.636 --> 00:23:48.276

Andrew Buerger: And so I don't sleep well in a tent. So I had two nights of little sleep,

00:23:48.376 --> 00:23:51.876

Andrew Buerger: was sleep deprived, carrying a heavy pack of this mountain, altitude challenges.

00:23:52.156 --> 00:23:56.456

Andrew Buerger: And so I spent all my gas getting to the summit, which is a mistake because

00:23:56.456 --> 00:23:58.796

Andrew Buerger: 80% of the accidents happen on the way down.

00:23:59.236 --> 00:24:04.116

Andrew Buerger: You need more than 50% of your gas tank left to get back down. I didn't do that.

00:24:04.356 --> 00:24:07.836

Andrew Buerger: So I was having a real tough time climbing back down.

00:24:07.976 --> 00:24:12.436

Andrew Buerger: And so, you know, my buddies, I'm like, guys, I'm having a tough time.

00:24:12.556 --> 00:24:16.396

Andrew Buerger: Like, oh, base camp is just around the corner to the right. I'm like, okay, thanks.

00:24:17.016 --> 00:24:22.456

Andrew Buerger: And I get, you know, sum up all my energy. I go around that corner and it's not there.

00:24:23.516 --> 00:24:27.776

Andrew Buerger: And Danny's like, no, no, it's down a little bit around the corner to the left. I'm like, okay.

00:24:28.356 --> 00:24:31.076

Andrew Buerger: Put one foot in front of the other, one foot in front of the other.

00:24:31.236 --> 00:24:33.316

Andrew Buerger: And this camp still wasn't there.

00:24:34.056 --> 00:24:36.536

Andrew Buerger: I found out they were lying to me. We still had hours to go.

00:24:37.636 --> 00:24:41.196

Andrew Buerger: And I just wanted to lay down in the snow. But laying down in the snow and dying

00:24:41.196 --> 00:24:45.416

Andrew Buerger: just wasn't an option. because I had two water bottles, two Nalgene bottles.

00:24:45.536 --> 00:24:49.156

Andrew Buerger: I had written my son's name on one water bottle and my daughter's name on the

00:24:49.156 --> 00:24:51.296

Andrew Buerger: other water bottle to know why I was climbing.

00:24:51.516 --> 00:24:55.336

Andrew Buerger: It was to get back down safely to them and not just get to the summit,

00:24:55.336 --> 00:24:57.456

Andrew Buerger: but get back safely to see my kids again.

00:24:57.716 --> 00:25:00.416

Andrew Buerger: And every time I took a sip of water, I saw their names.

00:25:00.796 --> 00:25:04.456

Andrew Buerger: And I knew at that point how far my mind could push my body.

00:25:04.556 --> 00:25:07.396

Andrew Buerger: And I just kept putting one foot in front of the other, one foot in front of

00:25:07.396 --> 00:25:08.576

Andrew Buerger: the other until I was back at camp.

00:25:09.036 --> 00:25:13.596

Kevin Lowe: Wow. You know, you spoke about your life's purpose and...

00:25:14.301 --> 00:25:20.741

Kevin Lowe: I look at this as, you know, giving even purpose to that single climb of your

00:25:20.741 --> 00:25:24.081

Kevin Lowe: children's names, of giving that reason why,

00:25:24.241 --> 00:25:27.901

Kevin Lowe: like you said, why you couldn't give up, why you had to get down that mountain.

00:25:28.301 --> 00:25:29.681

Kevin Lowe: I think that's pretty powerful.

00:25:30.421 --> 00:25:37.281

Andrew Buerger: Yeah. Yeah. I learned the power of purpose when we were climbing Kilimanjaro

00:25:37.281 --> 00:25:42.701

Andrew Buerger: when, you know, we had gotten all of our climbers to the summit and then safely

00:25:42.701 --> 00:25:44.161

Andrew Buerger: back down over eight days.

00:25:44.301 --> 00:25:48.401

Andrew Buerger: It was a brutal, tough, cold, challenging expedition.

00:25:48.841 --> 00:25:54.581

Andrew Buerger: And we had seen this one other group on the mountain and I talked to them.

00:25:54.761 --> 00:25:58.001

Andrew Buerger: Finally, we got back down to the bottom. We celebrated reaching the highest

00:25:58.001 --> 00:26:01.261

Andrew Buerger: point of Africa. and raising $150,000.

00:26:01.741 --> 00:26:05.441

Andrew Buerger: And I was chatting with them. Only half their team made it. I'm like, what happened?

00:26:06.121 --> 00:26:10.561

Andrew Buerger: 12 of them, the 24 of them, well, Billy's feet got cold. So Tracy took them

00:26:10.561 --> 00:26:13.441

Andrew Buerger: down and Eric got tired. So Stacy took him down.

00:26:14.221 --> 00:26:19.701

Andrew Buerger: My sister was still alive. I had a flag that said, stay strong, JB, Jody Berger.

00:26:20.081 --> 00:26:26.001

Andrew Buerger: I wanted to give her hope, as we talked about. We had people's names that were undergoing treatment.

00:26:26.321 --> 00:26:29.861

Andrew Buerger: We promised we'd get their names to the summit. We had names of people who lost

00:26:29.861 --> 00:26:34.121

Andrew Buerger: their loved ones, we promised we'd get their names to the highest point in Tanzania.

00:26:34.421 --> 00:26:38.521

Andrew Buerger: We weren't going to turn around when our feet got cold and when someone was

00:26:38.521 --> 00:26:39.961

Andrew Buerger: vomiting from altitude sickness.

00:26:40.461 --> 00:26:46.001

Andrew Buerger: We had a mission to get those flags to the summit. And that's when I realized the value of purpose.

00:26:46.421 --> 00:26:49.021

Andrew Buerger: In my own life and in my business life,

00:26:49.608 --> 00:26:53.988

Andrew Buerger: purpose helps you climb your figurative Mount Everest.

00:26:54.268 --> 00:26:57.648

Andrew Buerger: One of my favorite books is Man's Search for Meaning by Viktor Frankl,

00:26:57.768 --> 00:26:59.848

Andrew Buerger: who's a psychiatrist who survived

00:26:59.848 --> 00:27:02.908

Andrew Buerger: the Holocaust, one of the worst things ever in history of humanity.

00:27:03.168 --> 00:27:07.988

Andrew Buerger: And there's a quote from Nietzsche, he who has a why to live can overcome anyhow.

00:27:08.488 --> 00:27:12.008

Andrew Buerger: And so we can all climb our figurative Mount Everest if we have that mission.

00:27:12.248 --> 00:27:16.808

Andrew Buerger: And so, you know, my mission is to help take a bite of disease so other families

00:27:16.808 --> 00:27:17.948

Andrew Buerger: can live of fulfilling lives.

00:27:18.128 --> 00:27:22.368

Andrew Buerger: But it doesn't mean that an expedition, a day, something else,

00:27:22.388 --> 00:27:25.828

Andrew Buerger: you can't put your mission, a different mission statement on your water bottle.

00:27:26.048 --> 00:27:28.908

Andrew Buerger: You may carry that flag around with you of your life's mission,

00:27:29.068 --> 00:27:32.788

Andrew Buerger: but you know something, when you're on an expedition, what's the purpose of this mission?

00:27:32.928 --> 00:27:35.768

Andrew Buerger: Not to get to the summit, but to get back down safely to see my family.

00:27:35.888 --> 00:27:39.488

Andrew Buerger: And I wrote my mission of that journey on my water bottles that day.

00:27:40.908 --> 00:27:47.388

Kevin Lowe: Wow. What a valuable lesson for us all. I absolutely love that.

00:27:47.668 --> 00:27:53.188

Kevin Lowe: Your organization, Jody's Climb for Hope, at what point did you also expand

00:27:53.188 --> 00:27:58.028

Kevin Lowe: it to help with raising money for MS in support of your wife?

00:27:58.228 --> 00:28:03.028

Andrew Buerger: So we think our first expedition was in January of 2007, and she was diagnosed

00:28:03.028 --> 00:28:05.428

Andrew Buerger: a year later in February of 08.

00:28:05.588 --> 00:28:08.488

Andrew Buerger: And so within a year, I looked at Janice,

00:28:08.548 --> 00:28:11.508

Andrew Buerger: I guess we're raising money for MS now too so we do both

00:28:11.508 --> 00:28:15.228

Andrew Buerger: and we tend to you know basically split our you know if you raise a hundred

00:28:15.228 --> 00:28:19.428

Andrew Buerger: thousand we'll get 50 to each researcher on each side so it's a bit weird to

00:28:19.428 --> 00:28:22.708

Andrew Buerger: lump the two together we're raising money for breast cancer and ms but people

00:28:22.708 --> 00:28:26.528

Andrew Buerger: appreciate it people understand it and people embrace it but yeah we've been

00:28:26.528 --> 00:28:28.588

Andrew Buerger: doing it both of them for a while yeah.

00:28:28.588 --> 00:28:35.588

Kevin Lowe: That's absolutely amazing now kind of shifting gears i'm i'm very curious to learn how

00:28:36.069 --> 00:28:41.849

Kevin Lowe: You also had some type of discovery, I guess, while while hiking in Iceland

00:28:41.849 --> 00:28:45.589

Kevin Lowe: that led to you inventing some type of drink.

00:28:46.409 --> 00:28:49.889

Andrew Buerger: Right. So we talked about my triangulation. Right. So, again,

00:28:49.989 --> 00:28:53.169

Andrew Buerger: I've been very fortunate that I I'm like that kid's sixth sense.

00:28:53.289 --> 00:28:59.389

Andrew Buerger: I see things that are, you know, so when I triangulate things,

00:28:59.529 --> 00:29:02.169

Andrew Buerger: I'm able to see, you know, things that aren't there. And so,

00:29:02.549 --> 00:29:07.349

Andrew Buerger: you know, I had been a health nut for a long time and I couldn't find a convenient source of protein.

00:29:07.829 --> 00:29:13.249

Andrew Buerger: And this is, you know, going way back to late 90s that I tried to consume a

00:29:13.249 --> 00:29:15.389

Andrew Buerger: lot of protein without any sugar.

00:29:15.749 --> 00:29:19.469

Andrew Buerger: And obviously good fat, not bad fat. So I've been eating this lifestyle for

00:29:19.469 --> 00:29:22.089

Andrew Buerger: a long time, but I couldn't find a convenient source of protein.

00:29:22.269 --> 00:29:25.849

Andrew Buerger: So we're on this mountain and Jen was actually able to come to base camp.

00:29:25.969 --> 00:29:27.729

Andrew Buerger: And this could be just, you know, it was just car camping.

00:29:28.649 --> 00:29:32.269

Andrew Buerger: So we were climbing the highest mountain in Iceland. and they serve this,

00:29:32.289 --> 00:29:34.009

Andrew Buerger: this like yogurt thing for breakfast.

00:29:34.169 --> 00:29:37.429

Andrew Buerger: And I'm like, oh, I'm lactose intolerant. This is not going to be pretty,

00:29:37.589 --> 00:29:41.489

Andrew Buerger: you know, but we're going to consume like 6,000 calories that day.

00:29:41.669 --> 00:29:46.269

Andrew Buerger: So, you know, I ate it and I was fine. And I ate some more the next day and I was still fine.

00:29:46.809 --> 00:29:50.709

Andrew Buerger: And I said to the guy, Ivar, what is this stuff? He said, it's not yogurt, it's skier.

00:29:51.049 --> 00:29:55.509

Andrew Buerger: It's technically a form of cheese and all the lactose gets consumed by their probiotics.

00:29:55.809 --> 00:29:59.189

Andrew Buerger: It's basically, it's very similar to Greek yogurt. And so it's super high in

00:29:59.189 --> 00:30:01.549

Andrew Buerger: protein and tastes delicious without sugar.

00:30:02.129 --> 00:30:05.049

Andrew Buerger: So I looked at Jen and said, this is what I want to do the rest of my life.

00:30:05.785 --> 00:30:09.745

Andrew Buerger: Because, you know, as we talked about, my mission is to help take a bite out of disease.

00:30:10.005 --> 00:30:12.745

Andrew Buerger: And so I wanted to create a super healthy product that was convenient,

00:30:12.945 --> 00:30:14.845

Andrew Buerger: that, you know, you can go to a store.

00:30:15.025 --> 00:30:18.625

Andrew Buerger: It's obviously a lot different here in 2024. But this is back in,

00:30:18.665 --> 00:30:25.525

Andrew Buerger: you know, 2009, where, you know, all you got was like pork rinds at places for

00:30:25.525 --> 00:30:27.165

Andrew Buerger: a kind of a grab and go protein source.

00:30:27.325 --> 00:30:30.685

Andrew Buerger: And so I looked at Janet. This is what I want to do the rest of my life.

00:30:30.865 --> 00:30:34.045

Andrew Buerger: So I came home, quit my day job.

00:30:34.045 --> 00:30:36.985

Andrew Buerger: Again you know i'm not real bright but i'm i see things

00:30:36.985 --> 00:30:39.825

Andrew Buerger: and so i went to the university of vermont undergrad and we've

00:30:39.825 --> 00:30:42.525

Andrew Buerger: got a really good dairy science program there so i called up a dairy

00:30:42.525 --> 00:30:45.345

Andrew Buerger: scientist and he helped me came up with the recipe and we

00:30:45.345 --> 00:30:48.805

Andrew Buerger: created the first organic protein drink with

00:30:48.805 --> 00:30:51.905

Andrew Buerger: no added sugar you know stevia had just come to the markets we were basically

00:30:51.905 --> 00:30:57.885

Andrew Buerger: the first drink the market that used stevia and so we're able to create a drink

00:30:57.885 --> 00:31:02.345

Andrew Buerger: that a 30 grams of protein you know we mix it up with frozen fruit at home and

00:31:02.345 --> 00:31:04.765

Andrew Buerger: like wait a minute you know what if we did this commercially.

00:31:04.885 --> 00:31:06.325

Andrew Buerger: So we found someplace commercially to do it.

00:31:06.545 --> 00:31:11.465

Andrew Buerger: And we just took our skier that we made and mixed it up with fruit and put it in the bottle.

00:31:11.585 --> 00:31:15.665

Andrew Buerger: And next thing you know, we were in 40 states and largest supermarket chains,

00:31:15.805 --> 00:31:19.165

Andrew Buerger: Publix, Kroger, Whole Foods, Wegmans, all over the country.

00:31:19.665 --> 00:31:22.865

Kevin Lowe: Wow. Now, what is the brand name of the product?

00:31:23.305 --> 00:31:28.705

Andrew Buerger: Be More Organic. B apostrophe M-R-E. So in Baltimore, we call this town Be More.

00:31:29.225 --> 00:31:33.505

Andrew Buerger: So I called a product called Be More Organic. It's kind of a play on words.

00:31:33.865 --> 00:31:37.585

Andrew Buerger: We had to close that during COVID. But for, you know, for 10 years,

00:31:38.065 --> 00:31:41.405

Andrew Buerger: we had what I thought was one of the healthiest products on the market,

00:31:41.705 --> 00:31:45.985

Andrew Buerger: all organic, so no hormones or pesticides, high in protein and no added sugar.

00:31:46.265 --> 00:31:49.265

Andrew Buerger: So that was my life mission to help take about a disease.

00:31:49.725 --> 00:31:54.725

Andrew Buerger: And then we gave 1% of our sales to the nonprofit called Jody's Client.

00:31:55.165 --> 00:31:59.785

Andrew Buerger: So every day I was excited to go to work because, you know, I was living my

00:31:59.785 --> 00:32:01.605

Andrew Buerger: life's mission every single day.

00:32:02.125 --> 00:32:08.585

Kevin Lowe: Yeah. Wow. That is, that is awesome, man. And I, I have never heard of that

00:32:08.585 --> 00:32:11.445

Kevin Lowe: product before. And I, that sounds amazing.

00:32:11.585 --> 00:32:14.065

Andrew Buerger: Well, unfortunately, yeah, we had to, we had to discontinue it,

00:32:14.145 --> 00:32:15.785

Andrew Buerger: but it was great for a long time.

00:32:16.245 --> 00:32:19.785

Kevin Lowe: Okay. Okay. Interesting. Wow. Well,

00:32:20.145 --> 00:32:28.805

Kevin Lowe: I guess the thing that I would love to ask you is how have you found a way to

00:32:28.805 --> 00:32:35.965

Kevin Lowe: kind of balance it all from the emotional stress of life to running a nonprofit,

00:32:35.985 --> 00:32:40.305

Kevin Lowe: to living out loud, hiking, to becoming a father.

00:32:40.725 --> 00:32:43.465

Kevin Lowe: How does one manage all of that?

00:32:44.180 --> 00:32:46.560

Andrew Buerger: My wife or kids would probably say I don't manage it well.

00:32:51.220 --> 00:32:56.100

Andrew Buerger: It's a lot of work, time consuming. When I had my for-profit business,

00:32:56.260 --> 00:32:59.900

Andrew Buerger: which was the protein drink and the non-profit, it was just love.

00:33:00.120 --> 00:33:03.040

Andrew Buerger: You know what I mean? It's like when you're a parent, it's the hardest job you

00:33:03.040 --> 00:33:05.080

Andrew Buerger: ever love. And it's the same thing.

00:33:05.300 --> 00:33:07.560

Andrew Buerger: You love what you're doing. You're passionate about it.

00:33:07.800 --> 00:33:11.840

Andrew Buerger: It didn't feel like work. You know, as I said, I got excited to get out of bed

00:33:11.840 --> 00:33:14.840

Andrew Buerger: every single day because I got to live my life mission.

00:33:15.080 --> 00:33:20.500

Andrew Buerger: You know, I have I'm also, you know, it's a big believer in as a leader and having a great team.

00:33:20.760 --> 00:33:25.000

Andrew Buerger: So I've got amazing volunteers at Joey's Climb for Hope who helped me organize

00:33:25.000 --> 00:33:27.760

Andrew Buerger: all the missions. And then, you know, when I run a business,

00:33:28.040 --> 00:33:31.140

Andrew Buerger: there's an amazing team that always also supports me with that.

00:33:31.440 --> 00:33:35.520

Andrew Buerger: And then at home, you know, my team here is amazing. My wife is an amazing life

00:33:35.520 --> 00:33:37.800

Andrew Buerger: partner who does all the heavy lifting here.

00:33:38.260 --> 00:33:40.440

Andrew Buerger: So I'd say just, you know, a lot of great support.

00:33:41.040 --> 00:33:44.700

Andrew Buerger: One of the things I learned, you know, was when I told you I'm not a very good

00:33:44.700 --> 00:33:48.920

Andrew Buerger: climber. And so I always have a guide, you know, to keep me out of the crevasse.

00:33:49.040 --> 00:33:53.560

Andrew Buerger: They keep me on that when it's dark and I don't want to get lost on Mount Rainier in the cold.

00:33:54.000 --> 00:33:57.920

Andrew Buerger: We have a guide to help us. You know, I had my for-profit. We made the first

00:33:57.920 --> 00:33:59.600

Andrew Buerger: organic protein drink with no added sugar.

00:33:59.840 --> 00:34:03.740

Andrew Buerger: I called a guy named Seth Goldman, who created the first organic tea drink with

00:34:03.740 --> 00:34:07.580

Andrew Buerger: no added sugar. And so he was very generous with his time and mentored me.

00:34:07.880 --> 00:34:13.720

Andrew Buerger: And so I always had a guide in my for-profit business as well that guided me.

00:34:14.180 --> 00:34:20.000

Andrew Buerger: And so I realized that asking you for help is a sign of strength, not a sign of peace.

00:34:20.520 --> 00:34:23.500

Andrew Buerger: You know, when I do my motivational talks, I always ask the audience,

00:34:23.600 --> 00:34:27.060

Andrew Buerger: I said, who here likes asking for help?

00:34:27.400 --> 00:34:32.480

Andrew Buerger: You know, we have an audience of 300 people, maybe one, two people were raised.

00:34:32.480 --> 00:34:35.200

Andrew Buerger: And nobody actually like, oh, my God, I'm bothering somebody.

00:34:35.320 --> 00:34:37.620

Andrew Buerger: I'm going to bother Kevin. I don't want to do that.

00:34:38.455 --> 00:34:43.095

Andrew Buerger: And then I say, hey, raise your hand if you like helping people.

00:34:44.155 --> 00:34:47.875

Andrew Buerger: And all 300 hands go up, of course, because we all like helping people,

00:34:48.295 --> 00:34:49.455

Andrew Buerger: right? It makes us feel good.

00:34:50.155 --> 00:34:55.335

Andrew Buerger: Well, guess what? I made Seth Goldman feel good because, hey, dude, can you help me?

00:34:55.775 --> 00:34:59.795

Andrew Buerger: When I was having trouble raising my black son because I wasn't a very good

00:34:59.795 --> 00:35:03.455

Andrew Buerger: black father, you know, I didn't have a black father myself.

00:35:03.515 --> 00:35:08.215

Andrew Buerger: And so I knew the Baltimore Ravens because our smoothies were in their locker room.

00:35:08.455 --> 00:35:13.075

Andrew Buerger: And I called this 6'8", African-American man by name, Carl Davis,

00:35:13.175 --> 00:35:15.015

Andrew Buerger: who plays for the Dallas Cowboys now.

00:35:15.195 --> 00:35:20.575

Andrew Buerger: He played for the Ravens at 350 pounds. I said, Carl, can you help me mentor my black son?

00:35:20.895 --> 00:35:24.095

Andrew Buerger: So now I ask for help in all aspects of my life.

00:35:24.395 --> 00:35:27.335

Andrew Buerger: I have people helping me, mentoring me in business.

00:35:27.615 --> 00:35:34.135

Andrew Buerger: People who mentor me with raising kids. I have my friend who helps me with my diet and nutrition.

00:35:34.495 --> 00:35:38.775

Andrew Buerger: I ask, it's like a board of directors that I ask for help. because I feel it's

00:35:38.775 --> 00:35:40.155

Andrew Buerger: a sign of strength and not a sign of weakness.

00:35:40.295 --> 00:35:43.055

Andrew Buerger: And I make those people feel good because they get to help me.

00:35:43.255 --> 00:35:47.475

Andrew Buerger: So that's a long answer to a short question of how I get through it. I ask for a lot of help.

00:35:49.135 --> 00:35:56.695

Kevin Lowe: Wow. And I personally think that's the most amazing answer I could have expected

00:35:57.155 --> 00:36:01.955

Kevin Lowe: for the simple fact that there's so much power in that. There's so much love in that.

00:36:02.716 --> 00:36:09.876

Kevin Lowe: And this idea of what you illustrated is we hate to ask for help,

00:36:10.016 --> 00:36:11.616

Kevin Lowe: but we love to help. Yeah.

00:36:12.036 --> 00:36:19.196

Kevin Lowe: You know, I mean, it's such an ironic kind of predicament of this situation. Yeah.

00:36:19.416 --> 00:36:22.636

Andrew Buerger: Yeah. And I'm sure somebody like you probably struggles with it,

00:36:22.636 --> 00:36:25.196

Andrew Buerger: too. I don't want to ask for help. I don't need help. Right.

00:36:25.596 --> 00:36:28.816

Andrew Buerger: You know, you feel like it might put some sort of stigma on if you ask for help.

00:36:28.896 --> 00:36:30.316

Andrew Buerger: But, you know, people want to help.

00:36:30.656 --> 00:36:37.976

Kevin Lowe: Yeah, absolutely. Well, today, I know that you mentioned you do motivational speaking.

00:36:38.336 --> 00:36:38.496

Andrew Buerger: Yes.

00:36:38.656 --> 00:36:41.596

Kevin Lowe: If I'm not mistaken, you also have a book as well, correct?

00:36:41.696 --> 00:36:47.636

Andrew Buerger: I do. It's out there somewhere. Yes. It's called Carrying a Flag from Pain to Passion.

00:36:47.936 --> 00:36:50.536

Andrew Buerger: It's kind of about how we get that flag to the summit.

00:36:50.876 --> 00:36:55.716

Andrew Buerger: That flag can help you overcome a lot of obstacles if you carry it in your pack every day.

00:36:56.096 --> 00:36:59.456

Kevin Lowe: Yeah. I love it. Well, listen,

00:37:00.056 --> 00:37:05.536

Kevin Lowe: Andy, for somebody who would love to learn more about you, to stay plugged in

00:37:05.536 --> 00:37:10.576

Kevin Lowe: with your world, maybe to find your book or to look at hiring you as a motivational

00:37:10.576 --> 00:37:12.976

Kevin Lowe: speaker, where's the best place for us to send them?

00:37:13.256 --> 00:37:17.996

Andrew Buerger: I have a website, andrewberger.com. Andrew, as in my first name,

00:37:18.036 --> 00:37:20.836

Andrew Buerger: and then Berger, B-U-E-R-G-E-R.com.

00:37:20.836 --> 00:37:28.436

Kevin Lowe: Yeah, well, well, listen, I guess my last question for you is when I when I

00:37:28.436 --> 00:37:32.296

Kevin Lowe: listen to you talk about this kind of life story,

00:37:32.296 --> 00:37:39.776

Kevin Lowe: it's a story that it seems so amazing at your level of of giving back.

00:37:40.016 --> 00:37:44.796

Kevin Lowe: What do you hope at the end of the day when all is said and done?

00:37:45.096 --> 00:37:48.696

Kevin Lowe: What do you hope that that your your kids remember you for?

00:37:49.416 --> 00:37:52.676

Andrew Buerger: Jeez. You had to give the doozy at the end.

00:37:55.196 --> 00:37:56.776

Andrew Buerger: Oh, we're out of time. Look at that.

00:37:57.416 --> 00:37:58.016

Kevin Lowe: Yeah, yeah, yeah.

00:38:01.536 --> 00:38:04.276

Andrew Buerger: You know, it's funny because, you know, when I was a kid, you know,

00:38:04.296 --> 00:38:07.356

Andrew Buerger: my dad used to put me in the car. I used to drive around town collecting money

00:38:07.356 --> 00:38:08.236

Andrew Buerger: for the community chest.

00:38:08.436 --> 00:38:12.476

Andrew Buerger: And I used to watch him, you know, go raise money for people less fortunate.

00:38:12.896 --> 00:38:14.376

Andrew Buerger: And now I'm on my computer.

00:38:14.836 --> 00:38:19.336

Andrew Buerger: I'm like, dad's on his computer again. But, you know, I'm sending out emails raising money.

00:38:19.516 --> 00:38:25.536

Andrew Buerger: I'm sending out doing work for logistics on the computer to do stuff for the climb.

00:38:25.656 --> 00:38:27.936

Andrew Buerger: You know, I'm not on the phone talking to people. Hey, guys,

00:38:28.016 --> 00:38:31.876

Andrew Buerger: here's what's going on. So they don't hear me and they don't see me doing it besides the computer.

00:38:32.136 --> 00:38:34.796

Andrew Buerger: So it's a real challenge for me. My kids know what I'm doing.

00:38:35.176 --> 00:38:38.476

Andrew Buerger: I was very fortunate the other day that my daughter opened the mail and there

00:38:38.476 --> 00:38:40.956

Andrew Buerger: was a $20,000 check in there.

00:38:41.376 --> 00:38:44.336

Andrew Buerger: And so she was able to see. Oh, OK.

00:38:45.636 --> 00:38:49.716

Andrew Buerger: That's part of it why dad is on the computer and I you can't see it but there's

00:38:49.716 --> 00:38:54.196

Andrew Buerger: a she put this little note finally on my wall said you're the reason that Client

00:38:54.196 --> 00:38:57.876

Andrew Buerger: for Hope is the way it is because of all of your hard work.

00:38:58.720 --> 00:38:59.240

Kevin Lowe: Hmm.

00:38:59.680 --> 00:39:05.440

Andrew Buerger: So I hope that they're able to see that I'm using my my brain and my all my

00:39:05.440 --> 00:39:09.700

Andrew Buerger: effort and my creativity to help take a bite of disease so other people can

00:39:09.700 --> 00:39:10.800

Andrew Buerger: live more fulfilling lives.

00:39:11.360 --> 00:39:16.460

Kevin Lowe: Yeah, I love it. Andy, man, it's been a real pleasure having you today.

00:39:16.720 --> 00:39:22.660

Kevin Lowe: I have really enjoyed getting to to hear your story and your perspective on

00:39:22.660 --> 00:39:23.960

Kevin Lowe: the way in which you look at life.

00:39:23.960 --> 00:39:30.140

Kevin Lowe: And I believe it's something that we can all listen to your story,

00:39:30.360 --> 00:39:34.940

Kevin Lowe: listen to your perspective and take at least something you've said today and

00:39:34.940 --> 00:39:36.500

Kevin Lowe: put it into action in our own life.

00:39:36.700 --> 00:39:39.700

Kevin Lowe: So I thank you in the most sincere way possible.

00:39:39.940 --> 00:39:43.320

Andrew Buerger: I appreciate you giving the opportunity to share my story and hopefully,

00:39:43.600 --> 00:39:46.640

Andrew Buerger: as you said, somebody will learn for it and just learn to take,

00:39:46.840 --> 00:39:49.020

Andrew Buerger: put one foot in front of the other to make it through the day.

00:39:49.520 --> 00:39:55.360

Kevin Lowe: Absolutely. For you listening today, My hope is always is that like me,

00:39:55.560 --> 00:40:00.200

Kevin Lowe: you've come away feeling a little bit better than when we started.

00:40:00.520 --> 00:40:07.440

Kevin Lowe: You're left with so much words of wisdom about life that I hope you do put it

00:40:07.440 --> 00:40:08.800

Kevin Lowe: into action in your life.

00:40:09.080 --> 00:40:15.540

Kevin Lowe: And of course, like I like to end every episode is I hope today's episode maybe

00:40:15.540 --> 00:40:21.080

Kevin Lowe: made today a little bit better than yesterday and makes tomorrow a little bit better than today.

00:40:21.080 --> 00:40:25.960

Kevin Lowe: I'm Kevin Lowe, and this is another episode of Grit, Grace, and Inspiration.

00:40:25.840 --> 00:40:46.089

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