Ep 21: Are Exciting Tactics Confusing Your Business?
Episode description
When I do consulting, big companies are spending a lot of time working through and planning a broad strategy plan. And it comes from a place of - what is the objective? They are trying to figure out where they're trying to go and what they're trying to accomplish.
Then they map out the object down to a strategy level. And a lot of times we will use different tactics to implement the strategy. But when I deal with smaller businesses, especially in the sub $3 million dollar businesses, they get very very stuck in the tactics.
Today, I want to break down tactics vs strategy. How they're different and the mistakes I see a lot of small businesses making.
In this episode you'll discover:
Tactics vs strategy - how they're different and the mistakes I see a lot of small businesses making
When there is not strategy in place, there is just random tactics taking place and wondering why they're not getting the long term benefits they're trying to achieve
Breaking down the Trojan horse story into Objective, Strategy and Tactics
Full show notes: https://insidethelionsdenpodcast.com/podcast/episode21
Resources:
Listen to last weeks episode with Amy - YouTube Strategy and Tactics
Connect with Aryeh:
Apply to Work with Me: https://insidethelionsdenpodcast.com/apply