Inside the Creator Economy - Web3 and more!

The Epic Web3 Transition Changes Everything: If you read just one thing this week, make it Rex Woodbury's piece on Web3, creators and the metaverse. We're in the middle of a transition from Web 2.0, ruled by platforms and middlemen to Web3 - which is about direct creator to community transactions. Rex describes Web3 perfectly, but also ties so many other threads together. If you read this, you know something big is going on. This post ties it all together with a bow.

Maximizing Brand Deal Value: If you’re a creator, you’ve probably had brands approach you offering to sponsor. But how much do you charge? What’s the right way to approach the deal so that both of you win? This post from Famepick details how to respond to inbound brand requests, and helps you maximize your return while retaining rights to your content. It’s also smart for brands to understand, to build successful symbiotic relationships with creators. Scroll to the end for a TLDR response that works nearly every time!

· TikTok Expands SDK for third party developers.

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