Episode 46: Courting customers: Fresh ideas from Chandler, AZ

These days, we hear a lot about districts in well-to-do communities dropping out of federal meals programs. While the numbers are in fact miniscule, the conversation about them is significant. Dwindling revenue from paying students is a grave issue for many. On today’s episode, join Wesley Delbridge, Food and Nutrition Director for Chandler Unified School District, to hear about radical marketing and design solutions that are generating excitement and trust among middle class students and their parents. This program was brought to you by Cain Vineyard and Winery

“We could have Bobby Flay back there cooking but if the kids have a bad experience it won’t matter. Food is more social than it is anything.” [10:00]

— Wesley Delbridge on Inside School Food

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