#9_ Redi: Inside a Massachusetts Dispensary Operation
Episode description
Today we meet Lisa Burke and Paris Caldwell. They are the Director of Retail and Operations for Redi, a Massachusetts dispensary located outside of Boston, and others in the works.
We had a chat about all that goes into operating a dispensary, from the challenges, marketing tactics, brands, tech stack, store design and layout, and their future plans. It was interesting to peek into their day-to-day operations and get an inside look at what it takes to operate a dispensary in Massachusetts. Let's meet Lisa and Paris.
Innovating Cannabis is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at pam@TheMaryJaneSociety.com.
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