#34_ Dispensary SEO With Jeremy Johnson
Episode description
Cash was the most common way to buy weed before Covid hit...then everything changed. Stores closed and we were forced to buy online.
We went from no one wanting to shop online for weed to everyone HAVING to shop online.
Dispensaries were not technologically capable of seamlessly merging retail and eCommerce sales because of issues specific to the industry like compliance and inventory.
Today we meet Jeremy Johnson, head of business development at Dispense, a B2B software company that offers a way to merge online sales with retail POS systems. He also explains how Dispense has an edge on their competition, Dutchie and IHeart Jane.
And how the industry is ready to use brands, strains, and product names to increase SEO website traffic, not 'dispensary near me' like everyone else is using.
Dispense: https://www.dispenseapp.com/
Jeremy/LinkediN: https://www.linkedin.com/in/jeremystephenjohnson/
Innovating Cannabis is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at pam@TheMaryJaneSociety.com.
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