INFLUENCE - podcast cover

INFLUENCE

Matt Silvermanwww.patreon.com
What does it really take to make a living (and an impact) on the Internet today? Join Matt Silverman (who has been covering online culture for 15+ years) in conversation with YouTubers, musicians, podcasters, streamers, journalists, TikTokers and more about turning creativity into a job, building community on ever-changing platforms, and their complex relationships with huge online audiences. INFLUENCE is the relaunch of 2 GIRLS 1 PODCAST, a weekly comedy/interview show about fascinating online communities, which ran for 7 years and nearly 300 episodes.
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Episodes

156 4chan: The Birthplace of All Memes

4chan is often maligned by the media and mainstream culture as a hive of hate speech and hackers, but it's far more complex. 4chan culture is unique for its anonymity, ephemeral content, and un-challenged free speech, which often birth viral memes and hilarious crusades weeks before they reach Reddit or Facebook. 4chan's ability to mobilize real-world action against injustices like animal and child cruelty is also well documented. So how does this massively popular message board tick in a world ...

Dec 07, 20201 hr 19 minEp. 156

[Encore Episode] 94 Sweepers (Originally Published July 2019)

Happy Thanksgiving! We're taking a breather this week and re-sharing another one of our favorites, this one originally published in July of 2019. We hope you enjoy! -Original Notes- Tom has been to the Super Bowl multiple times. He goes on free cruises yearly, has ridden on the Daytona 500 track at 200 miles per hour, traveled with the U.S. soccer team, and devoted a room of his house to store all the Reese's Peanut Butter Cups and big screen TVs he's won over the years. That's because he enters...

Nov 30, 20201 hr 17 min

155 Modern Families Are Easier to Make Thanks to the Internet

21st century families come in all shapes and sizes. And while dating apps have helped people from all different backgrounds and locations get together, there hasn't been an online system in place for non-romantic coupling, specifically for the surrogacy, platonic co-parenting, and other family structures. That's where Modamily joined the "matching app" ecosystem. As the CEO Ivan Fatovic explains, it came out of a dinner conversation among single women who hadn't found their life partner yet, but...

Nov 23, 202055 minEp. 155

154 Financial Domination (Allie Eve Knox Returns!)

Professional dominatrix and cam model Allie Eve Knox returns to discuss her particular area of expertise, Financial Domination (aka FinDom), the fetish where clients want to be told what to do with their money. But contrary to popular belief, it's not all about wasting your client's cash. In fact, Knox explains why a more sustainable approach to financial domination works out best for everyone involved. Think of it more as financial planning — with a lot more nudity. Knox shares how she got star...

Nov 16, 202051 minEp. 154

153 OnlyFans Culture (with Allie Eve Knox)

Adult video entertainment used to involve film crews and distribution companies. These days, performers can log in, create personalized videos for their fans, and get paid well for their wares. OnlyFans has risen to prominence as the destination for custom cams and fetish content to suit every need, and many adult performers are making bank. But like all Internet content creation, it's very hard work. Alli and Jen talk with Allie Eve Knox, a cam model who makes her entire living from fetish cont...

Nov 09, 202051 minEp. 153

152 Political Humiliation with Empress Delfina

Domination and humiliation aren't new in the world of fetishes, but one online sex worker has found a particularly compelling niche: Shaming and belittling Trump supporters to change their votes to Biden. Empress Delfina has a multitude of clients who get off on being told how wrong they are to support the current administration — and she thinks the trend is growing. Alli and Jen chat with the Empress about how she's "sex banking" for Biden, one orgasm at a time. https://www.thedailybeast.com/me...

Nov 02, 202041 minEp. 152

151 Why Tech Companies Won't Let You Fix Your Own Stuff (Steve Porter, TronicsFix)

Back in the day, if your computer or an appliance broke down, you could pop open the case, unscrew the faulty part, and order a replacement from the manufacturer for a few dollars. But increasingly, companies are more secretive about their proprietary tech. They keep their parts and schematics hidden, and when your iPhone or tractor breaks down, you’re forced to pay exorbitant repair costs, or worse — throw it away and buy the latest model. It’s bad for the consumer, and it’s bad for the environ...

Oct 26, 202055 minEp. 151

150 Virtual Funeral Services (Gathering Us)

Grief is never easy, but it's especially hard if you can't be with your loved ones in person. COVID-19 has made funerals incredibly complicated in recent months, but the online service Gathering Us has been planning for this for a while. Its founder, Noha Waibsnaider, explains why virtual memorials are the next-best thing (and in some cases, even better than in-person events). Waibsnaider chats with Alli and Jen about the origins of Gathering Us, and the complexities of grieving over Zoom. Suppo...

Oct 19, 202054 minEp. 150

149 QAnon Casualties: How to Save a Loved One From Conspiracy Cults

The Internet empowers everyone to find a like-minded community online. It also facilitates misinformation and conspiracy thinking at breakneck speeds. QAnon, the belief that government insiders have foretold the Biblical cleansing of liberals, has morphed from a handful of conspiracy theories on 8chan to a full-blown cult that is tearing families apart. In response, the Internet has birthed support groups like r/QAnonCasualties, where people can share their stories and get advice on how to help ...

Oct 12, 20201 hr 29 minEp. 149

[Encore Episode] 55 How Composer Kevin MacLeod Makes a Living Giving All His Music Away For Free (Originally Published October 22, 2018)

We're working on something big for next week, so here's another one of our favorite encore episodes from back in the day. Original Notes: If you've ever sought a soundtrack for your home movies that wouldn't get removed by YouTube, chances are you've come across Kevin MacLeod's music. He's composed thousands of original tracks, in every imaginable genre, that he gives away under a Creative Commons license, on a variety of platforms, absolutely free. His music has been used in commercials, films,...

Oct 05, 20201 hr 3 min

148 Unnecessary Inventions

Matty Benedetto is a product designer by training, but his sense of humor led him to a life of hilarious content creation instead. Benedetto builds Unnecessary Inventions, ingenious products that solve urgent problems you don’t actually have — like a drink holder for your shoe, or an alarm clock that snoozes itself so you won’t be bothered in the morning. His fake products (and their crisp photos and videos) are so popular that he’s garnered 4 million followers across social media, and a vast co...

Sep 28, 20201 hr 10 minEp. 148

147 One In an ARMY (BTS / K-Pop Fandom Charity)

Global K-pop music sensation BTS’ charity efforts with Unicef and other foundations has empowered fans to make positive change in the world. The BTS fandom is known as an “ARMY,” and the global volunteer collective One In an ARMY has become an engine of charitable giving, cause awareness, and social change. When One In an ARMY mobilizes for a cause, K-pop stans flood social media with micro-donations and hashtags, raising thousands of dollars for the Syrian refugee crisis, Iraqi civilians, coral...

Sep 21, 20201 hr 11 minEp. 147

146 Solo Female Traveler Network

While traveling alone in Mexico, Amanda Black was robbed. She felt violated, scared, and didn't know where to turn in a foreign county with no friends or family. That's when she realized the need for an online support network -- a place where women traveling alone can get advice, and in some cases, urgent help. She founded the Solo Female Traveler Network in 2016, and thousands of women joined immediately, sharing similar stories of vulnerability. Today, the Facebook group and website count more...

Sep 14, 20201 hr 12 minEp. 146

145 Get a Pen Pal

Email, texting, and social media have made our world smaller. But have we lost something in the age of instant messages? Maksim Jovovic created the website Get A Pen Pal, a place to match with someone interesting from anywhere in the world and engage in slow, deliberate letter-writing. Sure, the communication is still digital, but these "letters" take days to go back and forth, use collectible stamps, and encourage rich communication, rather than just, "sup?" Alli and Jen ask Jovovic about his i...

Sep 07, 202037 minEp. 145

144 What Makes a Great Online Community?

Online communities (sometimes the only communities we have during a pandemic) can be magical places. Friendships forged, insights shared, and fun had by all. They can also become toxic, shouty cesspools. Why do some succeed while others devolve into chaos? Alli and Jen talk with Anika Gupta, a journalist who studied online community structures for her book How to Handle a Crowd: The Art of Creating Healthy and Dynamic Online Communities. Gupta shares the key to healthy moderation, the social nor...

Aug 31, 20201 hr 6 minEp. 144

[Encore Episode] 46 The Women Editing Thousands of Wikipedia Articles in a Quest for Gender Parity (Originally Published Aug 20, 2018)

This episode was originally published on August 20, 2018 (2 years ago, whoa!) For countless historical and social reasons, most of the people editing Wikipedia are white men. This has led to broad bias across the world's de facto repository of online knowledge. But a loose affiliation of women are making up the ground by writing and editing the biographies of historically significant women and minorities who might otherwise be overlooked by academic or popular culture. Alli and Jen speak with Ro...

Aug 24, 20201 hr 17 min

143 The space cemetery in 'EVE Online'

Alli and Jen speak with Jason Marshall, a veteran player of the MMO 'EVE Online' about the game's 15-year-old player-run space graveyard. The Molea cemetery has been operating since 2004, and not only contains the frozen corpses of killed space pilots, but graves that mark the deaths of lost loved ones in real life — friends, family members, pets, and other players. In June of this year, the developers of 'EVE' formally recognized this player accomplishment by adding a massive, permanent memoria...

Aug 17, 20201 hr 3 minEp. 143

142 How Does Wikipedia Actually Work?

We all use Wikipedia on a daily basis, but do you really know how humanity’s largest organized body of knowledge gets made? Alli and Jen talk with Bill Beutler, a longtime Wikipedia editor and the author of The Wikipedian, a blog about Wikipedia culture. He’s also the CEO of Beutler Ink, a consultancy which advises clients and public figures on the ethical way to address inaccuracies on Wikipedia. Beutler explains the dynamic and rigorous process that happens behind the scenes of controversial W...

Aug 10, 20201 hr 12 minEp. 142

141 The Church of Universal Suffrage

Alli and Jen speak with Tim Jacobs, the founding minister of The Church of Universal Suffrage, a legally recognized religion that hosts “weekly meditation on the nature of voter suppression,” and observes every voting day in the U.S. as a religious holiday, which — legally speaking — affords church members some handy privileges, like the right to take the day off from work. Jacobs explains how the church was inspired by a Reddit discussion about several states stifling vote-by-mail efforts. Sinc...

Aug 03, 20201 hr 3 minEp. 141

140 Flea Market Flippers (With Rob & Melissa Stephenson)

eBay, Facebook Marketplace, Mercari, Craigslist ... there's no shortage of apps to buy and sell random stuff. But if you live and breathe these marketplaces, you can identify opportunities to buy low and sell high. What starts as an exhilarating hobby can turn into a full-time job if you know what you're doing. That's how Rob and Melissa Stephenson make their living. By leveraging their knowledge of certain product categories (home exercise equipment, heavy machinery) and tapping into the intern...

Jul 27, 20201 hr 10 minEp. 140

139 "Darknet Diaries" with Jack Rhysider

Alli and Jen talk with Jack Rhysider, the creator and host of the hit podcast Darknet Diaries which tells “true stories from the dark side of the Internet.” Or as Matt likes to call it, This American Life for hackers. Rhysider worked in information security (infosec) and was searching for a podcast that tells the stories of hackers and digital heists. It didn’t exist, so he made his own. These days, thousands of listeners love his meticulously crafted stories about penetration testers, video gam...

Jul 20, 20201 hr 12 minEp. 139

138 "Animal Talking" with Gary Whitta

Screenwriter and games journalist Gary Whitta joins Alli and Jen to talk about his experimental late night celebrity talk show "Animal Talking," which is live-streamed entirely inside of Nintendo's "Animal Crossing: New Horizons," and why a world in quarantine can't stop watching. Whitta discusses the show's impromptu beginnings, its technical complexity, what it's like sitting on a virtual couch with Elijah Wood and Danny Trejo, and what happens when Sting wants to be on your "Animal Crossing" ...

Jul 13, 20201 hr 13 minEp. 138

[Encore Episode] 54 Tay Zonday (Originally Published October 15, 2018)

Matt is still on vacation, but we have a great encore episode for you. How Tay Zonday survived being 'Patient Zero' of viral YouTube. Originally Published: October 15, 2018 Way back in 2007 Tay Zonday uploaded the original song "Chocolate Rain" to YouTube, and nothing happened. Then Digg and 4chan found it. And then Zonday was on CNN and Jimmy Kimmel trying to explain his music on national television. His meteoric rise led to a 10-year journey of identity confusion, and eventually self-actualiza...

Jul 06, 20201 hr 20 min

[Encore Episode] 87 Birds of North America (Originally Published June 10, 2019)

Matt is on vacation this week, so we're re-sharing one of our favorites from last year. Enjoy! Bird watching probably conjures images of an old, retired guy sporting binoculars behind his country home. But Jason Ward is rapidly dispelling that stereotype. He's been an avid birder since his childhood growing up in The Bronx, NY, and has brought his passion to social media. His #TrickyBirdID Twitter threads challenge people to snap photos of unknown neighborhood birds so the global community of bi...

Jun 29, 20201 hr 5 min

137 Second Life Sex Workers

Cybersex is as old as the Internet itself. But as virtual spaces become more sophisticated, so too has sex work. Second Life is more of a "technology playground" than a video game -- a place where your digital skills can be traded for real money. Many players make a healthy living by providing custom goods or services, including sex work. This week, Alli and Jen speak with Meela Vanderbuilt, the creator and owner of The Mondarchy, the most expensive brothel in Second Life. She's also joined by R...

Jun 22, 20201 hr 15 minEp. 137

136 THE 2ND-GREATEST PRANK IN PODCAST HISTORY!!!!1!!

Two bad people play a joke on one good and beautiful person. Support 2G1P on Patreon! https://www.patreon.com/2G1P Talk to the hosts (and each other!) in our secret Discord: discord.gg/2g1p Email us: [email protected] Call the show and leave a message! (347) 871-6548 Learn more about your ad choices. Visit megaphone.fm/adchoices

Jun 15, 20201 hr 8 minEp. 136

135 Cheap Old Houses

Alli and Jen talk with Elizabeth Finkelstein, a preservation expert and the creator of Cheap Old Houses, a wildly popular Instagram account that shows the dream of home ownership may not be as hard as we think, depending on your priorities. Finkelstein explains the inspiration for the account, her love of DIY home repair, the history carried in old houses (and why we should preserve them), the passionate community around Cheap Old Houses, and whether internet-powered jobs can save the middle cla...

Jun 08, 20201 hr 7 minEp. 135

134 WeRateDogs (@dog_rates / Matt Nelson)

With more than 14 million followers across Twitter, Instagram and Facebook, WeRateDogs is on a mission that everyone on planet Earth can get behind: Rating cute doggos from the internet on a (dubious!) 10-point scale. This blend of adorable dog pics, comedic captions, and obsessive fan-submitted content has catapulted the novelty account (and its creator, Matt Nelson) into a massive online brand, which uses its influence to entertain millions, sell merch, and help dogs in need. Alli and Jen talk...

Jun 01, 20201 hr 24 minEp. 134

133 A Group Where We All Pretend to Be Ants in an Ant Colony

On the Internet, nobody knows if you're a dog. Or, an ant for that matter. And there are nearly 2 million people, all working together, pretending to be ants in a giant ant colony, in one special Facebook group. "A group where we all pretend to be ants in an ant colony" has exploded in popularity thanks to its imaginative premise, and because honestly what else are you going to do in quarantine? Also: Ants are cool AF. Alli and Jen talk with Sydney Malloy, one of the group's top "Ant-mins," abou...

May 25, 202057 minEp. 133

132 Online Standup Comedy With Josh Gondelman

There's a lot to laugh at on the Internet, but standup comedy — a distinctly in-person art form — is facing challenges in a time of self-isolation. But "virtual" comedy clubs, powered by Zoom, Twitch, and YouTube, are increasingly popping up in quarantine. But as expected, the tight 5 that kills on stage may need adjustments for an audience that can only laugh in emojis. This week, Alli and Jen talk to standup comedian and writer/producer Josh Gondelman about how the standup world is adapting to...

May 18, 20201 hr 12 minEp. 132
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