Flatten the curve: Dissecting the comms campaign that changed the world
Nov 03, 2022•29 min•Season 1Ep. 2
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Episode description
In this episode of Infernal Communication, host Kyla Sims sits down with microbiologist and science communicator Dr. Siouxsie Wiles to talk about arguably the most successful communication campaign of our generation. Together Kyla and Dr. Wiles walk us through the journey of collaborating with award-winning illustrator Toby Morris to make "flatten the curve" go viral and potentially saving millions of lives, to the aftermath and fallout.
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