In the Sauce - podcast cover

In the Sauce

Heritage Radio Networkart19.com
A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn from them as well. This is the story of building Haven’s Kitchen. But it’s also the story of every growing business. Because we’re all In the Sauce.
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Episodes

Building Socially

Kendall Dickieson is the social media and influencer marketing consultant helping brands like Graza , Canopy , and immi become best friends with their consumer. On this episode of ITS, Kendall talks all things social, content, and how to make community more than a buzzword. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Nov 22, 20231 hr 2 minEp. 220

Building on a Family Recipe

Crystal Ung is the Founder and CEO of Bowlcut , the sauce brand named after everyone’s favorite 80s haircut, building next generation Asian-American flavor. On this episode of ITS, Ali and Crystal talk about Operating Principles, leadership, and how Bowlcut is the culmination of Crystal's life and career. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Nov 16, 20231 hr 3 minEp. 219

Building with a Strategic Creative

Taja Dockendorf is the Founder and Chief Creative Director of Pulp+Wire , an award-winning consumer packaging, branding, and digital agency that's worked with brands like Petco, Magnolia Bakery, Bob’s Red Mill, and Vermont Creamery. On this episode of ITS, Taja breaks down what makes branding, digital content, and packaging both visually compelling and rooted in functionality and effectiveness. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California...

Nov 09, 202358 minEp. 218

Building with Cows

Hayley Painter is the co-CEO and co-Founder of Painterland Sisters , an organic skyr yogurt company a mission to connect consumers with family farmers. On this episode of ITS, Hayley tells Ali why she and her sister Stephanie began packaging their thick, creamy yogurt, how they're changing the narrative on dairy farming, and what the future holds for the sisters and their community. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Not...

Nov 02, 202349 minEp. 217

Building a Newsletter

Nate Rosen is the founder of Express Checkout , a newsletter dedicated to the latest news and trends across CPG, retail, eCommerce, and supply chain. On this episode of ITS, Nate and Ali talk economic recovery, c-stores, and best practices for developing, writing, and building subscribers for newsletters. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Oct 26, 202359 minEp. 216

Building a Good Time

Marissa Hohner is the CEO & founder of Good Time Creative , the agency best known for creating trade show exhibits, experiential installations, influencer kits, and custom merch for brands like Chomps, Belgian Boys, Culture Pop, Ulta, Gatsby, Celsius, and Imperfect Foods. On this episode of ITS, Marissa and Ali talk about best ways to express your brand without spending more than you should, and what some brands may be missing without realizing it. In the Sauce is Powered by Simplecast . See...

Oct 19, 20231 hr 4 minEp. 215

Building on a Mission

Patrick Schwarzenegger is the CEO of Mosh , the brand on a mission to educate consumers about brain health. On this episode of ITS, Patrick shares how his experience as an angel investor has shaped MOSH, how brain health is evolving as a category, and why fixing your "leaky buckets" is critical to profitable growth. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Oct 12, 202334 minEp. 214

Building with a Creator

Chris Gallant is the CEO of Chamberlain Coffee , the brainchild of YouTube phenomenon Emma Chamberlain . On this episode of ITS, Chris and Ali talk about creator-founded brands, how they can pull apart from the personality that started them, the persistence of retail, and why "cans in hands" is a must for a coffee brand. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Oct 05, 202356 minEp. 213

Building for Humans

Beatrice Dixon is the co-founder, Chief Innovation Officer, and CEO of the Honey Pot Company , a plant-derived hygiene powerhouse for humans with vaginas. On this episode of ITS, Beatrice and Ali talk about the origins of Honey Pot (it started with a dream), and the realities of the CPG business: from community management, to investor issues, to working with retailers focused on a "simplify to amplify" environment. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/p...

Sep 28, 202355 minEp. 212

Build. Test. Learn. Wow!

Sabeena Ladha is the founder and CEO of Deux , the good-for-you cookie dough company. On this episode of ITS, Sabeena walks Ali through the processes she's honed after her years at Lays, Diamond Foods, McKinsey and M13. Hint: It's all about testing and learning. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Sep 21, 20231 hr 1 minEp. 211

Building Staying Power

Lauryn Chun is the founder of Mother-in-Law’s , the crowd favorite brand that started the fermented foods craze way back in 2009. On this episode of ITS, Ali and Lauryn compare the economic environment today with 2010-2012, and discuss the creativity, scrappiness, and innovation that emerged from challenges. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Sep 14, 202347 minEp. 210

Building with the BIG One

Grant Thomas is Chief Service Officer at Arc Retail Group , and has successfully launched over 100 items across 7 Walmart departments in 38 categories. On this episode of ITS, Grant breaks down Walmart for Ali: From the distribution and fulfillment details brands have to nail, to the velocity expectations and consumer profiles (that may surprise you). In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy...

Sep 07, 20231 hr 13 minEp. 209

Building Farm to Can

Taylor Lanzet and Maddy Rotman are the co-founders of Anytime Spritz , the new "farm-to-can" cocktail created with 100% regenerative wheat and fruit directly sourced from small-scale farmers. On this episode of ITS, Taylor and Maddy break down the opportunity and challenges of launching an RTD spirit and how important community is in the process. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-n...

Aug 03, 202359 minEp. 208

Building to Build a Moat

Katie Wilson is the founder and CEO of BelliWelli , the wellness brand known for its gut health-focused snack bar. On this episode of ITS, Katie tells Ali how Facebook groups, billboards, humor, and empathy built the brand we know today. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jul 27, 202358 minEp. 207

Building DTC Makes a Lot of Sense (Sometimes)

Angela Vranich is the co-founder and Chief Product Officer of Little Spoon , the baby to big kid food subscription company making healthy, nutritionally optimized food for every eating stage. On this episode of ITS, Angela tells Ali the story of Little Spoon, and how they've grown exclusively on DTC by focusing on serving the needs of their growing community, both with new product innovation and through educational content for new parents. In the Sauce is Powered by Simplecast . See Privacy Poli...

Jul 20, 202352 minEp. 206

Building Your Media Budget

Stacey Hartnett is VP of E-Commerce and Marketing at Chomps , the better-for-you meat snack inspiring a healthier way of high-protein snacking. On this episode of ITS, Ali and Ashly (Haven's Content Director) chat with Stacey about the ever-evolving role of marketing, which channels support awareness vs. retention, and how Chomps grew from a DTC brand to one with 20k national grocery doors. Photo courtesy of Chomps. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/...

Jul 13, 202351 minEp. 205

Building with Content Creators

Lisa Poe is the founder of LGPR , a talent management and brand marketing company. On this episode of ITS, Lisa and Ali talk about how brands can work with content creators and influencers to create meaningful partnerships and content that drive new consumers to said brands, and build loyalty with those who've already connected. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jul 06, 202357 minEp. 204

Building Books

Anthony Domenici is the co-founder of BASECAMP Consulting Group, a fractional CFO and bookkeeping team that offers a full-service suite of financial services for emerging brands. On today's episode of ITS, we get back into financials: What data every founder needs to know, more on why cashflow is key, and how to manage your burn. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jun 30, 20231 hr 3 minEp. 203

Building Like it's Forever

Janica Lane is Managing Director of Food & Beverage Investment Banking and Co-head of Consumer Investment Banking at Piper Sandler . On this episode of ITS, Janica and Ali talk about acquisition: from what strategics are looking for (hint, it's what we should all be doing anyway), to how they consider innovation, to how to respond when they start looking. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com...

Jun 22, 202354 minEp. 202

Building a Hero

Ju Rhyu is the Co-Founder and CEO Hero Cosmetics , the incredible skincare brand that launched in 2017 with one product, and sold in 2022 for over $600m. On this episode of ITS, Ju describes how she built a high growth, omnichannel, profitable company that is deeply loved by an engaged audience. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jun 15, 202352 minEp. 201

Building and Saving the World

Gary Hirshberg is the CEO of the Hirshberg Entrepreneurship Institute and Co-Founder and Chief Organic Optimist of Stonyfield Farm , the company he grew from a small organic farming school in New Hampshire in 1983 to the world’s largest organic yogurt company. On the 200th episode of ITS, Gary shares his wisdom about product, sales, sustainability, and the entrepreneurship journey. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Noti...

Jun 08, 202353 minEp. 200

Building in the Shower

Will Nitze is the founder and CEO of IQ Bar , the plant based protein company for your brain and body. On this episode of ITS, Will and Ali talk about his "shower thoughts" on Linkedin, how IQBAR built on e-commerce first, why they skipped straight to conventional, and the pros and cons of platforming. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Jun 01, 20231 hr 5 minEp. 199

Building, Compounding

Dan Bubniak is the Chief Growth Officer at Dirty Hands , the field sales, merchandising, and brokerage partner on a mission to support better for you food brands. On this episode of ITS, Dan and Ali talk about winning at retail and how it's a hands-on, point of sale, compounding game. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

May 27, 20231 hr 1 minEp. 198

Building Food Service First

Amy Zitelman is the co-founder and CEO of Soom Foods , the tahini brand known by every restaurant chef – and now more and more consumers- across the US. On this episode of ITS, Amy and Ali talk about building what you know with what you have, which means taking a real inventory of your resources, skill-sets, and tolerance, then keeping disciplined to scaling that before launching into other categories, channels or products. In the Sauce is Powered by Simplecast . See Privacy Policy at https://ar...

May 18, 202352 minEp. 197

Building Small to Grow Big

Ashley Rouse is the founder of Trade Street Jam Co ., the cheffy, small batch jams made without pectin, thickeners or extra sugar. On this episode of ITS, Ali and Ashley talk about the journey, the wins, and the lessons along the path to scale. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

May 11, 202354 minEp. 196

Building a Better Cash Cycle

Greg Wank is a partner at and the leader of Anchin 's Food and Beverage and Branded CPG Practices. On this episode of ITS, Greg and Ali talk margins, working capital, cash, and taxes. As Greg says, it's not just that the game has changed in 2023, it's that playing field is completely different. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

May 04, 20231 hr 4 minEp. 195

Building Personally

Erica Rankin is the founder and Chief Everything Officer at Bro Dough ; a functional cookie dough available in Canada soon to launch a new line in the USA. On this episode of ITS, Erica tells Ali how she built her massive (60k+) Linkedin community and TikTok following (200k+) and how vulnerability and honesty have helped her grow and pivot her business. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/priva...

Apr 27, 20231 hr 1 minEp. 194

Building with the Whole Oat (and Family)

Christina Dorr Drake is the CEO and co-founder of Willa's , the only oat milk that uses whole, organic oats. On this episode of ITS, Christina and Ali talk about the alt-milk landscape, the resurgence of real sustainability, and how Christina managed launching mid pandemic and mid cancer diagnosis. In the Sauce is Powered by Simplecast . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info ....

Apr 20, 202359 minEp. 193

Building the Building Muscle

Michelle Cordeiro Grant is the founder and CEO of Gorgie , the first clean energy drink built by women, for everyone. Prior to building Gorgie, Michelle founded Lively , a "leisurée" brand that she grew from concept to an $105M acquisition three years later. On this episode of ITS, Michelle talks about the mental muscle of entrepreneurship, why she thinks of Red Bull as the Victoria's Secret of the energy drink market, and what it really means to crowd source a CPG product. In the Sauce is Power...

Apr 13, 202339 minEp. 192

Building with a Broker

Kari Pedriana is Co-Founder and CEO of Green Spoon Sales, the national natural food and beverage sales broker, specializing in emerging CPG brands, including Primal Kitchen, Lesser Evil, Quinn Snacks, Smart Sweets, Chomps and Midday Squares. On this episode of ITS, Kari breaks down the broker role, how to best think of relationships with distributors, selling trade shows vs. marketing trade shows, and why Green Spoon launched its accelerator program, take root. In the Sauce is Powered by Simplec...

Apr 07, 202359 minEp. 191
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