Building with Your Competitor
May 11, 2020•54 min•Ep. 78
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episode description
John Sherwin and Jai Jung Kim, co-founders of HYDRANT, were each on their own path building hydration powders to take on Gatorade and the sports/energy drink categories. Then they met and decided to build Hydrant together and start selling their bright little packets of electrolytes online. On this episode of ITS, Jai, John and Ali talk about that partnership, how DTC companies expand into stores, strategy in the age of COVID and what's next for the company.
In The Sauce is powered by Simplecast.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
For the best experience, listen in Metacast app for iOS or Android