In this episode, Sandra Dajic, Head of Marketing at Chatbase, dives deep into the world of "vibe marketing"—a movement at the intersection of growth, automation, and AI tooling. She shares how she’s building AI-powered workflows to supercharge her marketing efforts, from automated ad competitor dashboards to visual content generation using GPT-4. With a background in both VC-backed and bootstrapped startups, Sandra outlines practical strategies for creating a marketing engine that feels like a t...
Jul 01, 2025•44 min•Ep. 49
In this episode, I chat with Niels Klement (Head of Growth, Perspective) about how “app-feel” mobile funnels—with quiz questions, instant personalization, and 1-second load times—are crushing the old landing-page model. We dig into paid-ads math, creative iteration, and why a single 90-second video can double your business. Perfect for agencies, SaaS founders, and anyone chasing dollar-in → five-dollars-out predictability. Timestamps 00:00 – Intro & why most builders fail on mobile 01:00 – P...
Jun 25, 2025•49 min•Ep. 48
In this episode, we’re joined by Jordan Mix, partner at Late Checkout, for an in-depth discussion on how startups can build a million-dollar brand in today’s hyper-competitive landscape. Jordan introduces the concept of digital gravity —a framework for creating “mass” on the internet that draws customers into your brand’s orbit. The conversation explores how companies can move beyond linear funnels and embrace orbit-based growth, where repeated brand interactions across multiple channels drive p...
Jun 20, 2025•34 min•Ep. 47
In this episode, I chat with Jonathan, a rapidly rising expert on Twitter known for building and scaling AI-driven marketing automations using tools like n8n and custom API integrations. We explore the practical realities of "vibe marketing" automation beyond hype, revealing how real-world workflows are being constructed today and why true expertise in marketing is essential for effective automation. Listeners will gain insights into automating audience research, creative production, and ad perf...
Jun 10, 2025•57 min•Ep. 46
In this episode, I chat with James Cadwallader, co-founder of Profound, about the rise of AI search engines and their impact on traditional search methods. We discuss how tools like ChatGPT and Perplexity are changing user behavior and referral traffic patterns. James shares insights on which companies benefit most from this trend and offers strategies for enhancing brand visibility in AI search results. We explore the importance of tracking bot traffic, creating targeted content, and optimizing...
May 20, 2025•52 min•Ep. 45
In this episode, I sit down with Louis Shulman of Orbit Flows Marketing to dive deep into why a warmed email list is the single most valuable asset a brand can own. We explore how consistent, process-driven newsletters can drive thousands of targeted clicks weekly, share real-world examples and metrics, and unpack the exact frameworks, templates, and AI-powered workflows Louis uses to produce hundreds of newsletters a month for some of the world’s fastest-growing companies. Whether you’re resurr...
Apr 29, 2025•47 min•Ep. 44
In this episode , Nick Abraham, founder of cold email agency Leadbird, joins the show for a deep dive into what’s working right now in the fast-changing world of email marketing. With over 400 clients and millions of emails sent monthly, Nick shares tactical insights from the frontlines — from deliverability strategies to AI usage and cold calling. The conversation covers the recent Apollo crackdown, the shift in data sourcing, and how agencies can safeguard infrastructure to avoid total shutdow...
Apr 21, 2025•54 min•Ep. 43
In this episode, Cody hosts Romain Torres, co-founder of ArcAds , to dive into the next evolution of paid advertising — using AI to generate and test thousands of ad creatives at scale. Romain shares the strategies behind ArcAds’ explosive success and how marketers can now use AI agents, automation, and avatars to unlock hyper-efficiency in ad performance. This episode is a masterclass in modern performance marketing for eCommerce, mobile apps, and agencies alike. Timestamps: 00:00 – Why top e-c...
Apr 15, 2025•50 min•Ep. 42
In this episode of In the Pit , we sit down with Laurent , co-founder of FocusTree — a productivity app for students — to break down how he leveraged short-form creator-led content to explode the app to 100,000 downloads in just 15 days . Laurent shares the tactical, step-by-step breakdown of his viral growth playbook, from sourcing international creators to creating a gamified onboarding experience that hooks users. This is a masterclass in thinking media-first, product-second — and building st...
Mar 25, 2025•47 min•Ep. 41
In this episode, Jack Friks, the creator of PostBridge , shares a fresh approach to product validation—building media before building the product. He explains how he used viral content strategies to grow his mobile app and later developed a B2B tool to automate content creation and scheduling. If you're a founder, marketer, or creator looking to maximize reach and validate product ideas, this episode is packed with insights! 🔥 Key Topics Covered: ✅ Why testing media virality before product deve...
Mar 10, 2025•36 min•Ep. 40
In this episode, Alex Heiden , co-founder of Get Payd , dives deep into the powerful world of marketing arbitrage and how brands can leverage short-form content to generate millions of views at a fraction of traditional advertising costs. With the rise of platforms like TikTok and Instagram Reels, Alex explains how brands can exploit the current "TikTokification" of content to build top-of-funnel awareness for B2B, prosumer, and consumer products alike. He shares detailed strategies on running p...
Feb 24, 2025•45 min•Ep. 38
In this episode, I chat with Lukas from The Nice Agency, a Shopify site speed optimization expert. They discuss why page speed optimization is one of the most overlooked yet impactful factors in improving return on ad spend (ROAS) and conversion rates for e-commerce businesses. Lukas shares insights from his agency’s experience, debunks common myths about automated page speed tools, and reveals the best technology stack for high-performance Shopify stores. Key Topics Covered: Why page speed opti...
Feb 20, 2025•31 min•Ep. 37
Automated SEO and CRO for ecommerce - https://www.landingcat.com/ Build 10,000+ pages in days not months. Keyword research, page creation, and continuous conversion rate optimization. Go click the link man you'll be stoked you did. Learn more at - https://www.landingcat.com/ In this episode, we dive deep into funnel optimization with Sanjay, Head of Growth at Replo, a powerful landing page builder for e-commerce brands. Sanjay shares the most effective funnel structures, tactics, and landing pag...
Feb 13, 2025•40 min•Ep. 36
Sub to my email newsletter for growth tactics - https://investorupdate.beehiiv.com/subscribe Brought to you by... Talent Fiber: Hire global talent for your growth marketing positions - https://talentfiber.com/ Today, we're diving into the process of turning a product idea into reality using AI tools. My guest Jay, founder of Casper Studios, walks us through the workflow from initial concept to creating a product requirements document (PRD) and then generating a visual prototype. We discuss how A...
Feb 03, 2025•1 hr 6 min•Ep. 35
Sub to my email newsletter for growth tactics - https://investorupdate.beehiiv.com/subscribe Brought to you by... Talent Fiber: Hire global talent for your growth marketing positions - https://talentfiber.com/ Let's dive into the pit and talk about one of the most overlooked things in growth marketing - copywriting. Today I have on my friend Jordan Mix from Late Checkout and we're gonna give you a masterclass on how to actually talk about the thing you're building and write well. Especially for ...
Jan 27, 2025•1 hr 3 min•Ep. 34
Sub to my email newsletter for growth tactics - https://investorupdate.beehiiv.com/subscribe Brought to you by... Talent Fiber: Hire global talent for your growth marketing positions - https://talentfiber.com/ In this podcast episode, I discussed the challenges early-stage founders face in enterprise sales and how traditional marketing strategies often fall short. My guest, Colin, shared a unique solution: hosting intimate dinners with target customers to build relationships and generate leads. ...
Jan 21, 2025•51 min•Ep. 33
Sub to my email newsletter for growth tactics - https://investorupdate.beehiiv.com/subscribe Brought to you by... Talent Fiber: Hire global talent for your growth marketing positions - https://talentfiber.com/ This episode I host my friend Grant, the founder of an AI automation agency that specializes in building marketing workflows for companies. We explore the concept of AI agents and how automation workflows serve as a bridge to developing these agents. Grant shares his insights on the defini...
Dec 23, 2024•53 min•Ep. 32
In this episode, I chat with Michael Greenberg about AI automation in marketing services. We discuss building AI automation agencies, opportunities in productized services, and specific AI-powered marketing workflows. Michael shares insights on content creation strategies, including social media posts, podcasts, and virtual influencers. We also explore the technical aspects of implementing AI systems and the business considerations for entrepreneurs in this space. Michael provides perspectives o...
Dec 03, 2024•50 min•Ep. 31
In this episode, I chat with Bryan Ng, a script-writing pro who’s helped companies amass hundreds of thousands of views on YouTube. We cover everything from crafting thumbnails and titles to nailing the first 30 seconds of a video. Bryan shares insights on the power of long-form content, YouTube’s potential as a brand-building tool, and using it as a distribution channel. We dive into actionable strategies like writing compelling scripts, delivering on your thumbnail’s promise, and identifying w...
Nov 26, 2024•1 hr 1 min•Ep. 30
In this episode, we chat with Desmond, co-founder of Rise App, who scaled his app to $20,000 in monthly recurring revenue in just four months through organic social media marketing. He shares insights on using short-form video content to drive user engagement, emphasizing the importance of relatable narratives that position the app as a solution to users' problems. Desmond explains how a single viral post can significantly enhance an account's visibility and distribution potential on platforms l...
Nov 11, 2024•47 min•Ep. 29
In this episode, Jacky Chou, SEO entrepreneur and founder of Indexsy, shares insights on various digital marketing strategies. Jacky particularly focuses on the power of Reddit for content distribution and link building. He discusses how companies can leverage Reddit to gain visibility, attract journalist attention, and generate backlinks. He also touches on the concept of "parasite SEO," where marketers piggyback on high-authority websites to rank for competitive keywords. Our conversation then...
Nov 05, 2024•55 min•Ep. 28
In this episode, Mike Rama, founder of Brand Meets Creators, shares his insights on the rapidly growing TikTok Shop ecosystem. He discusses how brands are leveraging TikTok Shop to generate millions in revenue, with some going from zero to $1 million per month in just 8 weeks. Mike explains the importance of product selection, pricing strategy, and the need for a large network of affiliates (ideally 1,000+) to succeed on the platform. He highlights the unique aspects of TikTok Shop, including it...
Oct 14, 2024•40 min•Ep. 27
In this episode, Jaen Carrodine, co-founder of Drippi AI, shares his insights on the world of cold DMs and how his company has become a leading tool for automating outreach on Twitter. Drippi AI has sent over 800,000 DMs for its users, achieving impressive reply rates and generating significant revenue for clients, including a PR firm that booked over $128,000 in its first month using the service. Jaen emphasizes the importance of understanding customer needs, effective messaging strategies, and...
Oct 08, 2024•46 min•Ep. 26
In this episode, Bryan Onel, co-founder of Oneleet, discusses his journey from hacker to cybersecurity entrepreneur. Bryan shares insights on bootstrapping strategies within a venture-backed model, the importance of community-driven growth, and how to differentiate from competitors by being authentic and customer-focused. Bryan also discusses tactical approaches to leveraging testimonials, participating in relevant conversations, and calling out industry inadequacies to drive growth and establis...
Sep 30, 2024•42 min•Ep. 25
In this episode, I chat with Zach Wright from Reveal.ai, a B2B company specializing in market research and social listening. Zach shares insights on how he's leveraging short-form LinkedIn content to generate demand, achieving over 200,000 impressions in just 28 days with only 1,000 followers. We also discuss the power of podcasting as a content pillar, the importance of finding "content market fit," and strategies for turning product demonstrations into engaging social media content that resona...
Sep 23, 2024•38 min•Ep. 24
In this episode, we chat with Nick Abraham, a cold email expert and the founder of LeapWord. Nick shared his insights on running a successful agency in the B2B lead gen space, sending over 1.5 million emails per month across his clients. We also discussed the importance of having a solid offer, the technical aspects of setting up cold email campaigns, and strategies for improving deliverability and response rates. Brought to you by... Swell AI: Content Repurposing Powered by AI - https://www.swe...
Sep 16, 2024•35 min•Ep. 23
In this episode we chat with Jon Chee from Excedr and went deep on how he's succeeding in the competitive biotech space. Jon shared how their podcast blew up to 40,000 monthly downloads in less than a year, transforming their business with inbound leads and partnership opportunities from billion-dollar companies. Brought to you by... Swell AI: Content Repurposing Powered by AI - https://www.swellai.com/ Drafthorse AI: AI-powered programmatic SEO for blog posts - https://www.drafthorseai.com/ Lan...
Sep 10, 2024•47 min•Ep. 22
In the Pit Podcast with Cody Schneider Brought to you by... Swell AI: Content Repurposing Powered by AI - https://www.swellai.com/ Drafthorse AI: AI-powered programmatic SEO for blog posts - https://www.drafthorseai.com/ Landing Cat: AI-Powered Programmatic SEO for eCommerce - https://www.landingcat.com/ Summary In this episode, Will Martin from Founder Video discusses LinkedIn advertising strategies and the evolving landscape of B2B marketing. The conversation covers the effectiveness of though...
Sep 04, 2024•34 min•Ep. 21
In the Pit Podcast with Cody Schneider Brought to you by... Swell AI: Content Repurposing Powered by AI - https://www.swellai.com/ Drafthorse AI: Programmatic SEO powered by AI - https://www.drafthorseai.com/ Landing Cat: AI Powered Programmatic SEO for eCommerce - https://www.drafthorseai.com/ --- Summary In this episode, Will Nelson discusses his experiences as an entrepreneur-in-residence at Tiny and his current venture, 64 Stories, which helps founders create social content. The conversation...
Aug 26, 2024•44 min•Ep. 20
Brought to you by... Swell AI - https://www.swellai.com/ Content marketing powered by AI. Turn audio or video into clips, blog posts newsletters and more. Build digital gravity and create more organic inbound. Sign up for free. - AND - Podcast Guest Launch - https://www.podcastguestlaunch.com/ Get guest appearances on podcasts. Done for you podcast research, reach out, and scheduling. Learn more at the link. --- Summary In this episode, we dive into how today's digital marketing is all about cre...
Aug 26, 2024•40 min•Ep. 19
