EP 74 - FROZEN MOUNTAIN DEW & SUB-60 HALF MARATHONS - podcast episode cover

EP 74 - FROZEN MOUNTAIN DEW & SUB-60 HALF MARATHONS

Feb 20, 20261 hr 9 minEp. 74
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Episode description

This week we go from KFC protein bowls to Olympic gold medals in about 12 minutes flat.

  • Is fast food now a “fitness brand”?

  • Should Olympic coaches only coach their own country?

  • Is the internet’s “apex athlete” debate completely missing the point?

  • And how ridiculous is a sub-60 minute half marathon, really?

We break down:

🥇 The Winter Olympics drip vs Summer Olympics nerd-core uniforms
🔥 Cam McEvoy casually redefining what elite actually looks like
🏃‍♂️ Jack Rayner going sub-60 for the half marathon (only the second Aussie EVER)
🍧 Why slurpees might be the most underrated performance drink of all time
🍗 KFC marketing protein like they’ve just discovered creatine

Plus Liam’s drive-through frustrations and Courtney’s take on why social media celebrates “achievable average” over actual world-class excellence.

It’s sport, culture, marketing, performance and a little bit of frozen Mountain Dew.

Don’t go longer… go harder.


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Transcript

In the beginning, episode 74, we are back. Courtney, take it away. I'll know you've got something you want to jump into. I. Do Liam, I do Liam. If you've got to go to a fast food drive through, which is what's your choice? I'm, I'm Macca's. You Macca's. Yeah. McDonald's. I I little I I get discounted coffees because of my work situation. Are you like a police officer or do they get freebies? I'm not like, let's be clear,

I'm not like a boy. Oh, for a free they have they have an important job, but I do get a little discount on my oh, you you Oh my God, McDonald's high. Hey, well, McDonald's gonna be happy where I'm going with this. So the other night I went did a quick call in for a bit of take away. You know how it is when the family and you're like coming home late on a Friday night. And I was like, oh, we need dinner. Rang my son. What do we want? KFC. Yeah, KFC. What's the price? The Dirty bird.

Yeah, over here at Robina, I waited 25 minutes in the drive through for KFC on a Friday night. It was jam packed. Traffic jams next door. Mackers could have just flown through. I don't want to interrupt your flow with KFC because I know there's a point to this. We'll get at McDonald's. Have you ever done Mcappy Day? No, you're kidding. I would have thought you would have been. You would have got a crack at Mcappy Day over the. Years. I've eaten plenty of Mcappy Day.

Yeah, Mccabbie Day, I did it this year for the first time and I went into McDonald's. And for those that don't know, basically their drive through system, the reason they're so efficient is because it's a competition. It's gamified up on the screen of McDonald's. A timer. That you can see they have a benchmark and you can see every other McDonald's in Australia there is a leaderboard. Oh, in a few.

There is a leaderboard showing you your local area and all the the leaders nationally of the countries that are best performing in terms of moving the cars through at the desired pace through the. So if you're underperforming, it starts to go red and green, you know? They are, they are an amazing drive for McDonald's. But KFC at the moment, it's like a resurgence. They are jam packed. What's going on? Well, I don't know, but this is what brings me to today.

KFC are starting to use fitness creators to push protein. Stop. I'm not saying that stop have a stop. Let's just have a listen to this. This is off their socials. Everyone loved our protein hack. KFC now have even more in the works and we have time with their food innovation expert to find out more. You're going through a cutting stage. What would you order to save calories? Have you tried a zinger? No Mayo. I have one for twice. Is there such thing as too many zinger fillet?

I think what you're ordering your own time is not up to me. Give me shut up. I won't go through the whole thing right, but I'm looking at this some of the some of the advertisers around new PBS let's go. But what they have done and now I'm interested in this OK, because I love. A bit of KFC? Sure. Who? Doesn't love a bit of KFC and they've got this new protein bowl right and they're pitching it as a healthy option.

Which it probably. Is chicken on salad 44 grammes of protein Right. The the protein pack 40 grammes of protein. The protein bowl 44 grammes of protein. OK, but more interesting. Yeah, they're they're actually targeting fitness. What do you what bulking meat burger. They're actually have a look at this.

Oh. I've got, I've got it up in front of me. First reaction is I think fitness focused people aren't going to be fooled by this, aren't going to be convinced that, Oh yeah, I've, I haven't been eating. I've been avoiding fast food options because I wanted to live a healthy lifestyle. But now they're telling me it can be part of my healthy lifestyle. Oh, of course I'll come back. You're not, it's you're not flicking the switch there. What you are putting my marketing hat on.

I would imagine they're going, it's more a retention than it is in a track like it's rather than bringing new customers in, you're looking at ways to retain your existing customer base. So for those that might maybe in the beginning of the new year, thinking about looking, exploring healthier options in their life, they're going, Oh, no, you can get them here, Don't worry about it. I I think food preps good.

I saw I I drove through the drive through the other day just getting the usual chicken and saw this bowl and I'll I didn't. Did you have it? No, I didn't get the bowl. OK, so it didn't work, no, because. I just go for the chicken anyway. But I saw the bowl and I thought, actually I could do that as a quick lunch if I needed to, and I was on the fly, sure. This I think. But so where I'm going with this? Remember when fat Fat was like what sugar is now? Yeah. To the world was once fat.

Yeah. And that's that one. You just don't hear about anyone talking about fat really anymore, do you? This is well, we've talked about this. Hey, it became up with Jelly Roll the. Yeah. It starts and finishes at the fridge, all for anybody out there and I am going through it right now as well with my Mylar training. I am, I'm running my I'm in running shape, fitness wise, aerobic capacity, uphills. We'll talk about it but a bit more later on.

I'm running really well. For me to lose weight, I need to change how I'm eating for me to. Lay off the cake, not lay off the Mac. For me to be lighter come this mile a race, Yep, I need. It's not about running more. I'm running more than I ever have and I have been for a good six week block now. It's the food, it's the diet.

To this point about KFC, great. I love that you are genuinely and I've got I, I'll take you at face value that this is a healthier option than other things on your menu. People don't have to keep Maccas or KFC or any of those fast food options out of your life if you're training and and doing everything in moderation. But that's the point. It's moderation and don't. And I would say personally, I'm not going to go to KFC for a healthier option.

If I'm going to KFC, load me up a three piece feed, put the put the potato and gravy you. Want the whole hog? Give me a Mountain Dew and let me let my brain explode with the effects of all that stuff. Do you do do the frozen upgrade? I've never done the frozen upgrade. Oh mate, you sound like you're a real dirty bird aficionado. I don't mind the three piece chicken.

Yes, the three piece. Always upgrade to a frozen frozen Mountain Dew. All the zinger, all the Zingerberg meal with the frozen mountain. I want a frozen mountain juice so badly now, I've never had one. If you have to go out running in the heat. Yes. 22 porta calls on the way home, right? Actually 3 because Maccas is an is an option as well. Yeah that always every food, let's call them vendors or or restaurants that always make the frozen drinks cheap to get you to buy something else.

You can go through 711, get the Slurpee. Macca's is frozen. Coat is what, 2 bucks? Yep, Yep, and seven 11711 KFC. The other week I went out and I did. I had a 17K just flat cruisy run. I got about 11 KFC and I was just feeling a bit. But that 711 at Kira, yeah, stopped off, grab himself a Kit Kat junkie and a large Slurpee. Slurpee. It's the greatest mid run snack of all time. Slurpee's are the best value drink going out there. Come here.

It's literally like we're doing more to the drink but charging you less. I haven't Gatorade or Powerade or Maximus ever done a Slurpee. Well, Maximus were the original ones. Who did the frozen Maximus? You can still get those in in servos. Yes, they still have the frozen. What I notice the 711 lately have been throwing some Gator like they're not doing their own Maximus fridge where they block block competition out. So they're doing I see Gatorade and Powerade.

They've got some of their larger ones in there would. A Gatorade slurpy be good or a Powerade slurpy be. Good. We used to do it in, so when we were in the our dietitian, great Cox isn't was our dietitian at the time. He used to take a Slurpee machine with us to go and race in Asia. So if we were in Singapore leading up to the Beijing Olympics, we were trialling Slurpee machines all to bring down that body temperature as quick as possible or pre race

and post race. So he'd have his Slurpee machine with, I'm pretty sure it was Gatorade at the time that were our sponsors filling up the old Slurpee machine and you'd get a Gatorade up or just a Slurpee after. It was it good? Bloody oath. Oh hey, I'm here advocating for Slurpees, whatever you want to call them. Yeah, why don't we see? What about the old slush puppies? Slush puppies are still going too, by the way. We had them come in the radio station.

They they solved their issue though, right? Because slush puppies in the early days, you used to get all the all the sugar and syrup out of it and then you're just left with ice. The better mix the mixers now. Why haven't we seen? I'm trying to think of marathon activation. Why are we seeing slush slurpy, slushy machines at these marathon things? Yeah, a hot one halfway through the run that would go down a tree. Oh, imagine a this is an improv Liam scam. Imagine an aid station, a slurp

aid station, slush aid station. Slushy. Imagine that. Anyway, we can agree one of the best inventions. Oh, outstanding. My kids when my kids no, since since the my kids whenever they say, can we get it slushy? I'm like, yes, you can. And dad's having one too. 100% undeniable, 100% good start, great value. Where are we going next court? I, I'm, we said we wouldn't go there. Apex Athletes. Hey, this is on you. I I've I've abided by your wishes to stop talking about

this, but. This I like the direction of this is gone. So Tim Rigby and Ella who I used to swim with does a fair bit of trail, seen her out in the ring trail running, but she used to swim with me at or I used to swim with her. I should rephrase that at Bond swimming and this was at the time where Cam McEvoy was also swimming out of Bond University. So I was doing some Sprint

training out of there with them. Now when you talk about we've, we've been discussing this apex athlete thing with the bench press and then them trying to run under 250 and you know, we've joked about mediocracy, you know, that's the aim. This is the true apex. This is a true apex. So this is what Cam's doing at the moment. It's he's dropped it as it's a new sub 60 speed run. He's done 2 pull ups at 70 KG, which with his body weight means

he's lifting 157 kilos. He runs up the other end of the pool, jumps in for a 25 Sprint and does a sub 10 second 25 metre Sprint. 2 pull ups at 70 kilos, so 117, that's so much. You're going to attach me to your Liam? Yeah, yeah, basically your. UPS. I kind of want to try it. OK, keep going and then jump in the pool and swim a sub 10 seconds. So that's under, you know, for 50 metre speed, sub 22nd was, well, I mean he's the fastest in the world, right?

Here's the drama. I fundamentally can't do that second bit. And this is where I wanted to go with. This can't do that second. Bit because no one can understand the eliteness of this. We can't. This is not celebrated at like we, we, everyone on the online is talking about apex athletes running under two 50s averages. This is what elite looks like. And that's the problem with elite athletes, The challenge, let's not call it a problem.

The challenge with elite athletes and the and what they have to face in the new world of social media is no one can comprehend it. So the ability to be able to explain just how high end this is gets lost and what we talk about is things that the bulk the masses can aspire to. Here's here's the here's the clip. Here's the real for this episode. Say that again with the passion and venom corny. That was great. I love because. You can't if you can't comprehend it.

It's hard to celebrate, but you put something that's average out there that everyone can comprehend, you get the masses chasing it and then there's suddenly there's celebration over something. What you've just said should ultimately destroy the Apex athlete conversation online. It really should. You've put it beautifully, it should. That statement there this. Guy's using using the lifting like lifting ability to transfer directly to becoming the best person in the world.

All right, I've looked up. Yep, because really, I'm happy for this conversation to continue, but it needs a rebrand. Because when you look up the definition of apex, the highest point of achievement or the top or highest part of something, a 250A sub 250 marathon ain't the highest point. And that bench press mark is not the highest point. No. Cam McAvoy, he's starting to play around with things at the highest point. Yeah. And look, I can't comprehend what 70 kilos.

I can comprehend what a substance 10 seconds swim 25 when I was a kid. Yeah, and just how fast that is. But I mean, but I think that in context, when you put it like that way, you have to put me, strap me to you Liam and try and pull me up in a pull up. I'm trying to think of a better name for it because I still don't. I don't mind the this whole thought social media experiment, this idea of the sub 250 in the bench press mark. I don't mind it as an exploration.

Now that you've put it so beautifully. I do have a problem with it being called apex. The apex athletes because they're not they're they're incredible hybrid. You're a hybrid athlete. So it needs to have a new title, your hybrid, your Jack hybrids, because they're jacks of of couple of trades, but masters of none really. Yeah, it's the it's the athlete Jacks, the Jack athletes. I'm not going to get into the into the fighter that's. What you've sum that up the.

Appreciation of what is absolutely elite. The challenge is we just can't. The the reason it's so elite is you can't understand it. Let's keep celebrating Elite Jack. Jack Rayner. Bloody. New half marathon Australian record. 240 nines. For only the second ever Aussie to go sub one hour for the half marathon, he's broken the record that was held by Brett. Brett Robinson, Excuse me? Took 6 seconds off it too. Like it's a good run. He ran it in Barcelona last weekend.

How much of A flex is it to go? What's your half mat like? Sub 60? Like you're in the single figures. Well, yeah, it's, it's literally it's it's you're talking, Yeah, double digits, not triple. Digits. Yeah, it's putting it into a whole. New don't have to put the hour mark in. It's like. Well, we kind of say that like what? What's your half mirror? Oh yeah, a runner 69 or a runner 80 or something. Like we all try and do it, but this is actually legit. I actually run so it's not in

the hours. Talk to me a bit about it. Do you know Jack? Well, do you know Jack at all? I I know, I know. I've spent a bit of time with Jack like out. Was he up at Falls Creek when you've been up there on a couple of occasions or? Round F1 anyway things, yeah. The reason I ask 30 years of age, Jack's 30. Where's he at with his running

career? Do you think, given that we've just seen this performance, we've got an Olympic Games two years away for in in America, Where's where do you think he's? I don't know a lot about. I think I'm looking at he, he competed in the 2021 or Olympics in Tokyo. Where's he at with his running? Where do you think he's capable of? What's you know, do you know much about what his ceiling could be if he's if he's getting

to this point now? Oh, I don't, I'm not gonna pretend to talk for anyone, but I mean, he's, we know we're, I mean, I'll talk from a like a more commercial point. Yeah, yeah, yeah. Road. I mean, Jack's been a mate, like he's raced for us in like for Australia at all the games and everything. He's like, you know, amazing Roadrunner, but always goes back to the track tracks, kind of where he's been putting his

efforts. I mean, where ro where running is and where the masses is and where commercial is. You'd have to think it's on the road. OK. And I mean, now with this performance, you know, I would like, I mean, the next question would have to be what's his marathon look like? So let's just remind everybody playing along. Andy Buchanan, friend of the podcast Two O 622 is his Australian record marathon time according to Wikipedia. Jack current PB is a 211 which he set six years ago in London.

He hasn't run APB according to Wikipedia for for a while, but that new half marathon Australian record would suggest that whatever he's been doing, the the speed is now improving. It's there. It's better than it's ever been for him over the distance. Yeah, I mean, I'm, I, I don't know about maybe we've got to get him, get him on to have a chat at some stage because he's I, I, I find Jack.

I mean, most people, you look at Jack and there's like Steve Prefonte. Well, he's got the big moustache, he's got the big, he's got a big flowy moustache. Yeah, I mean, it'd be great to, let's say just like Andy has gone out now with his YouTube series and runners are becoming more accessible, We're seeing behind the scenes what they do and all that type of thing. I reckon Jack would be a really interesting one to see more of and understand more of. Let's get him on. By the I mean he.

Won but no not but not not he necessarily, just no general like. Let's get him on, Let's get him on. He won Melbourne Marathon last year. Obviously he's got his own podcast. Let well, hey, why don't we can He'll he'll come on this, you know when rising. What is it? Rising tide lifts all shifts. Don't worry. He doesn't have to worry about. You know this me threatening his marathon potential.

He'll be fine. Great to see Aussie running continuing the bar continuing to be lowered for Aussie Records on that front. Yeah, I mean running like both male and female, right? They just continue to keep kicking goals. While we're talking Olympics, can I deviate ever so ever so quickly? Yep. Have you seen the story of Benoit Rashard? No, Benoit Rashard, Were you always coached by Australians at the Olympic level?

I was OK, but right at the moment in triathlon our juniors are being coached by a German and a. Brit and how did how, how do you feel about that? I know. I don't think they're pretty good crew, so I know that's about. It. But do you think you subscribe to the idea that at an? International, I think, I think now, I think now in today's world it's it's mute. It's like it's just what happens, OK.

Just like in swimming, someone like Dennis Cottrill went up to help the Chinese. I think lately there's been another Australian swim coach up with the Chinese and cross pollination that all really kicked off around the British to around. When they went and stole all our all our swim coaches. So I think that's the the days of even having a discussion about it's long gone. However, when I was racing, there was still A at least a little bit of a patriotic thing of like it, it should be in

house. Yep, nearly nearly from a competitive point of view, I think this whole idea of Olympics and country versus country, do you think there's some like, how do you feel like do you think there's some type of notion of like it should all have to come from your country? You're fighting against other countries for their medals. It should kind of come from your country than expertise and and the fight. That's interesting.

I hadn't thought about the idea that if if you are fighting for the medals as a country, the IP at the coaching level should also be from your country. That's really interesting. That's what I imagine. That's how I felt internally when I was young, OK, But then it became so normalised.

The reason, let me finish off this and get back to that, because that's a really interesting point you've just hit on. Benoit Richard, for those not aware, is a figure skating coach, an ice skating coach, and at the Milano Cortina Winter Olympics, at the moment, he is the coach or the trainer for 16 athletes. Yeah, these 16 athletes are from 13 different countries. And the reason he's become known is because what's happening is one of his athletes or pairs leaves the ice.

Let's say he from Georgia, the country of Georgia, and here he's wearing the Georgian uniform. Next thing you know, another one of his athletes from a different country enters the ice and he changes jackets. So he's being spotted doing these Taylor Swift style wardrobe changes ringside to reflect the athletes on the ice. Conflict of interest, absolutely, undeniably. Obviously he wants all of his athletes to succeed.

So you can say he's able to separate those things but imagine if he got he was suddenly told I mean he's French, right? So you cannot coach Italians or Georgians or whoever you. Reckon he has 16 rooms at the Olympic Village. That's a good. Question Where does he sleep? It's a really good question. They bunk him bunk, give him a bunk in each each of the countries. I reckon whichever athlete, whichever country's got the best digs is probably where he's

laying his head at night. Going back to that idea, I think this is something the Olympics should be implementing. You should have to hold a passport for the country you're coaching, just like competing at the international level. Yeah, because the other sport where this plays into it is often, I think you you hear about it in Australia anyway, because it's rugby union is, is typically the most international

football codes. And there was that whole conversation, remember when they first appointed Robbie Deans and there was this big conversation about a Kiwi coaching the Wallabies. It was, I feel like it was a huge sticking point. Wendy, I'm just looking it up now in front of me. He took over from John Connolly. So he, Robbie Deans was in charge from 2008 for a five year stretch and we kind of went at about 50.

Percent win rate, Yeah. And then all the same stuff with Eddie Jones. We've been, we tell you what, we have not been good since Robbie Deans left off. But and then the Eddie Jones stuff when he went and coached everyone. Yeah, anyone, and I'm not interviewing for that, but we're if they came and said to you, if Triathlon Australia came and said to you, Courtney, we're thinking about going back to Australian only coaching at an international level. What would you say?

I'd. Say they're not going to go very well. Bang Bang, no, look, it's the like I said, it's well and truly a multi national effort on multiple things. It used to be the note, like when I was early days in triathlon, international athletes would come in say to swim with Dennis Cottrell because that's where the best triathletes in Australia were swimming. And again, like that Australian IP of what work would slowly seep out into other countries, right. So you'd be improving other

athletes. I don't, I don't think it's one of those things people go like they call it, what is it gatekeeping now and running and stuff like that. That was the thing. But if you think about it on the most basic terms, if representing your country at the Olympics is, you know, the pinnacle and that's what you're doing, it is an interesting notion of having different countries helping other countries.

And also it would be a bit rich of Australia to suddenly go, no, no, no, we can't have overseas coaches when over the years we have been, we, we could not get the immigration form sign quick enough for people like Kostjazu or Tatiana Grigorieva or any of these athletes. That sort of chance of winning things for Dale Begg Smith at the Winter Olympics, Aussie Dale who's as Canadian as Maple syrup.

But if they are a chance to put on our uniform and cross the line first, we sign them up in a heartbeat. And and same with coaches. So I mean, yeah, it's a good, it's a good conversation and chat, but but it's well truly flowing. Yeah. And the horses bottom on that one. Where are we going next? This was I picked this up because again, just because we've been chatting about Jelly Roll since we we chatted to him up at the Entertainment Centre campaign. Do you remember we yes, I talked

about him. I saw him on the weekend. How's this? This is an amazing you saw it at the start of the thing. So he's literally out. He's a bow hunter. I mean that's where he made his name in the, I suppose public space Supercross in America.

So the motor motocross style indoor stadium event got him up and to start the event they got him to literally shoot his bow at an explode the ground effectively shot a kerosene bottle that like created a massive massive a start event of fire of their logo in the middle of the state. Only in America. Only in America. This isn't only in America type thing. Like the fact, because those, I mean, he's a professional,

right? Don't get me wrong, but a bow, even just the notion of a bow and arrow just being shot out in the middle of the stadium would be like here in Australia. What? What go back to? Was it Barcelona? That's right, the 92 Barcelona Olympics with the Archer. Yeah, but they, but they only had to get like if you actually looked at where they were shooting, they didn't have they had a pretty wide range of. Yeah, it was a the cauldron to light flame was quite loud.

I'm actually not sure whether that still is. No, I did. Conspiracy theory, isn't it? That he missed. I think it just they were gonna light that regardless of what happened. That could have gone on three me. It was like when you hit tee off in golf. They expected they. Expected. Australia to get past the lot, the lady said. I'm bringing it up in front of me right now. So this is, it's the Paralympic Archer who takes the hold. He gets his flame lit. It gets to the cauldron or that

you can sort of maybe see. I think I remember seeing this video slowed down once and there's suggestion that you see it fly past. All the conspiracy, I mean, there's, it does go up. There could be a lot of gas just in that whole area. This very. Quickly, this was your and it wasn't that far either. Let's just say since it was in America, it probably might have

been 200 yards or something. And he's hit bang on the spot and it's all, you know, I, I just thought, you know, this is, this is what we need more of. So. As. You think about the idea because, look, one of the recurring themes on this podcast is event activation. Now more and more events aren't struggling to sell out. They're not struggling for participation. It's not about ticket sales, it's about experience. It's about activation.

It's about how do you provide maximum value for the people and the sponsors around these things. I think the Gold Coast Marathon's tradition of Rob D Costella's pump up speech on the start line is brilliant. He is an icon of Australian, not just running but sport. Everyone knows Dicks, Everyone remembers Dicks from the ads early morning on the weekends when he was on the commercials.

He's such an icon. He's an ambassador of the event and genuinely I got to stand next to him for that pump up speech last year. People still talk to me about you telling the your calf story with him and they do it and they believe it works. Oh, the, the toothbrush, yeah, yeah. Stand on one calf in the morning, stand on the other calf in the there you go, 2 minutes. But I love that as a tradition and I think it's really, it's unique, it's specific and it's kind of locked in now.

And people are reverential about hearing Dicks on the start line. I don't know about the Sydney or Melbourne. I can't speak them because I haven't run them. I think if they don't have a start line tradition, they should get one. Yeah. And and, and. Hey. Fireworks. I don't, I just don't. I can't. I don't think you can go past fire. No like keep. Going. So keep going. Set the Harbour Bridge on fire. At least put fireworks across the Harbour Bridge as the leaders go across.

Fireworks during the daytime worth it? Yes, yes, the the feeling you get when you're in a a stadium or you're somewhere and then they all of a sudden just start whacking out some fireworks. It changes the event. OK, or or or you what you don't call it fire, but you know stationary flames, you know like when if you're watching, if you're in a stadium and you're watching guys do backflip on motorbikes or some type of like monster car is. Called, I know. They're called literally like

you feel the heat. What guns? Flame. Flame throwers. People know what we're talking about. You know what you're talking about if you you think if you were running down the finish line of a marathon and you're just copping on the sides, like actually some flames that you're coming down there. Here's a thought, Sydney Harbour Bridge major marathon this year I would shoot off a specific flare firework when the final runner goes over the bridge.

So when So that way everyone's like, oh, the last run is over the bridge. Flares, I agree. Flares. Why? Why wouldn't you start a race with a flare? It's good, it's good. It's. Probably not great for the helicopters for it's. Probably not great for the TV coverage, but. The reason I say fire like that is that's what impresses me most at those big events in the stadium. So I remember when we had our one and only AFL grand final up here at the Gabba, I went, MM, hmm.

And I was sitting there and I remember, and at the time I was kind of like, yeah, AFL then we're running out, whatever. And then the stadium lit up with fireworks and flames. And that suddenly was like, this is an event now. Yeah, a stadium without the fireworks and the flames isn't an event. And I think we should be able to transfer that to running. I agree. Love it. There you go. Opportunity. That's mine. That's opportunity. That's my idea.

No, I I think it's you're joining in on the schemes. I like it in the. Schemes a little bit of fun with this one. You know we see the shoe what shoes tell you about, but this was from I've come across this from plug in rehab and it's a few sayings about sports at the moment and it is in jest good. I'm gonna I'm gonna run through them quickly. So the first one is hydra high rocks athletes wearing a nasal strip then breathing out of

their ass for 60 minutes. That's a that's a low blow easy 1. It gets better Hold Stay with me athletes obsessing over their Garmin data but ignoring how they actually feel. This one I love and I'll tell you what, I've got a Garmin and I love it, right? I genuinely. Do you get the chirp that says your fitness is improved 1 + 1 today and they go. What does that mean? Not just that but I also get every morning now my alarm goes off very early and it kicks in

together. Watch wakes up and kicks in to gear at 4:00 AM and at 4 AMI get my update based on it monitors my sleepover night to whatever extent. Now I the thing about the watch is I it clearly can't tell when I go to sleep because some mornings it'll tell me I've had four hours sleep based on the fact it for some reason thinks I only got off to sleep at 11:00 PM. But it's not. The case, well, I got into bed at 8:00 PM some more some nights.

So I do laugh when it tells me and then if I feel like the watch gets offended as well. Because if you need to listen, listen for anybody, people. AI watches now, no? No, no, no. People will know this, right? If you have a garment, you will know this. I'll, I'll do it live on the podcast, right. When you go into your garment and you go into run, right? Yeah, I'll show you. Ready. I've clicked into run. It's given me a suggested run.

Oh, this is This is kind of like Strava, the Strava take of. But wait, do this watch what happens it it is like Strava now suggesting workouts for you. My watch here says today's suggestion base 535 KS at for 42 minutes right? That's it's suggestion for me today. If I say, if I click through and say instead of do workout, if I dismiss watch how offended my watch gets. No, it hasn't done it this time. But normally it says do you want

any future workouts? It's like passive aggressively saying, well, if you're not going to listen to my workout. Then piss off. Should I even bother to give these to you in future? Anyway, I completely agree with you. I think this is a good, Yeah, this is a good little. I like that one. Good little saying keep going. Next one athletes copying pro athletes training plans and trying to fit it around having family, work and having a life. I like this one.

I like this one. And I also would say I would add that can I adjust that to include influencers who are at a different stage of their lives without full time jobs or families or anything that are maybe still living at home? Or perhaps, you know, I'm not begrudging you. I'm always. But I'm just saying your audience, people who might be following you and listening to you have a whole world of other problems you might not be aware of. So let's just pump the brakes on

the preachy preachy. Yeah, yeah, the the of since the information age has been so like, you know, we, we can chat to an Andy Buchanan and he can tell us exactly what he does and he's open about it. I believe it's been, it's great because information is being shared, but it's also being like really detrimental to a lot of people because you do you look at what, what could be or been. Great for physios, it's. Been great for physios, but yeah, it just it gives you a

real warp sense. You got to remember when athletes are doing that, they've I've got nothing. I shouldn't say I've got nothing else to do, but they're doing everything, everything in their time to be able to and that includes recovery, doing nothing their job to be able to. Do I look, I think about that when I see people at gyms and I go look at that person, I'm like, wait, it's their job. They, they, this is their place of work.

They I would would hope that somebody who's at a gym telling people how to professionally get in shape. Looks can do it, can't do it themselves to show you. Anyway. Yep, athletes adding another five hours of training to their training week because everyone keeps saying they need to do 20 hours. I mean, it's kind of the same vein, isn't? It it is, it's a, it's a comparison of, you know, removal. It was the old thing about comparisons of the thief and Joy stuff.

But this is the good one. OK, this is the good one. Athletes asking what supplements they need to be taking and then scrolling on Instagram to 1:00 AM. Guilty of this talk point. Not not of the first half, but absolutely guilty of getting caught on my phone before bed. Are you on? Do you take any supplements? A little bit of vitamin D OK, I'm I'm pretty bad at being consistent. I've been doing it to be a creatine. Yep, lately OK, finding much of

a difference. No, OK. That that that's, that's another whole conversation right around placebo and what you believe. And I would say in general on any of both training supplement, any of this, I always, I always take the pessimistic side of things. Doesn't sound like you. No, I'm going to question everything, right? And I'm not going to believe something just because someone, one, either told me to believe it or two, because everyone's doing it.

So that makes sense that it must be right, because I've seen, I've seen enough cycles of both supplements and I've seen enough cycles of whether it's training or cycles of just people being interested in sports come and go that not much sticks around. It's probably why you're so it's probably why you're so good at your actually like your job in the marketing space is because

you not have a cynical outlook. But you have been through so much and seen so much in the elite athletes space and in the consumer product space that you it takes a not a lot to impress you, but a lot to convince. You do you know the best, the best one of and I still remember this so plain because I was younger at the time, but coenzyme Q10 do you know?

Talking, I mean, you're. Talking Mandarin to me, you'll still see this, this in, you know, some products out there, you know, pre workouts and a whole range of things. And there's obviously at the time, there must there must be some evidence to back up that this has some positive effect on something you think. But at the time I remember, I must have been in my late teens or early 20s and it was it, it was the creatine of what's now different, different effect.

But just think of how everyone's on creatine right now. And there's some really good evidence of creatine, by the way, hence why I'm actually taking it from an evidence based point of view. But the this, yeah, everyone was taking it now. 60 tablets used to cost you about 60 bucks. So it was inexpensive. And you're taking what I can't remember, maybe 2 a day, one a day, whatever. But it was an expensive exercise if you wanted to go and take this stuff. It lasted a couple of years.

OK, You you haven't heard of this product, have you? No. I mean, if you were an insurance athlete and I'm gonna essay around that 2000, early 2000 period, right. This was a product you would have been on Colostrum was another one. That's what if you they they give that to baby. It's like, that's breast milk, isn't it? Colostrum was another big one. We lost wheels. Yeah, yeah. It's, I think it's, it's literally a. It. Comes in a precursor of mother's milk.

The only reason I've heard of colostrum is because I'm fairly certain that in my like prenatal classes before my kids were born. So it's an antibody rich first milk produced by mammals, including humans. It's breast milk. During late pregnancy. You were taking this. Not just me. Hey. Hey. Yeah, Yeah, let's be clear. Wait. Oh, hey. Hang on, hang on, hang on. I mean, we've all taken it at some point.

It Yeah, yeah, no, no, it was a trending product just like we hear about different things are Brandy chain amino acids. Bunch of grubs, yeah. So there's there's anyone who would go back that you'll remember some of these products, they come and they go. Look, I'm not saying certain things don't work, but just do your research. Here question for you about the placebo effect.

To go back to the start of this, do you think even if there's no definitive change in biomarkers or anything like that, but mentally? Yes. Something is working for you? Yes. Should you still take it or there's benefits? Should you still take it? I mean, if it's benefiting you and that you can see a difference. But what even if you Yes. What even if you can't view a difference? But if you believe in me, yeah. If you believe in it, this is half the battle. If you believe. Yeah, I don't.

I'm not the scientist. I don't understand it. But if you believe and it seems to be making a difference, then half that. We, when we talk about this all the time, half the battle of these insurance sports is a mental outlook now that makes you feel better when you get up in the morning because you believe it's helping you, you know, feel fresher in the day. There's got to be a benefit.

I I mean I'm not versed to be able to give you an answer on whether it actually interestingly makes you, but I am a believer in the placebo effect. Well, I mean, you could argue arguably some of the recovery stuff that we've talked about, you know, there's, there's, there's data to suggest that there's data, you know, there's data if you want data to support whatever you're feeling, you'll find that there's data to suggest that hot and cold plunges are the greatest recovery you can do.

There's data to suggest that they do nothing. There's but I guess it comes back to the thing but.

But that's the interest. So there you've just presented what is the most interesting point in for me in this area of whole sports is if if the data doesn't, if there's some data that shows some type of benefit and everyone jumps on the bandwagon and doing that, you do it, but you then don't physically, you can't put your finger on saying this is helping me. I haven't seen any improvement in I don't feel like my muscles are feeling any better.

I can't see, I can't unless I can go to the lab and test it and it shows a difference. That is for me, the biggest question in this whole area is like, should you be doing that? Because at that point, so is the evidence that you're being shown definitive enough that even if you're not feeling anything, you know it's making a difference? So a good example would be caffeine for me. OK, so there's absolutely no doubt there's evidence in endurance sports.

Caffeine, beyond the stimulant of caffeine has physiological effects that will help in endurance sports, right? I'm not going to. Someone else you don't need to see. You don't need to explain the science, but the evidence. But the data is there the. Evidence proved there. It's proven a science, right? When I'm racing an endurance event, can I physically feel like that made a difference? No. No. But I'm still gonna do that because I know the evidence is without doubt it's there.

Yeah, it's look, we're, we're talking about things at an elite level versus the everyday level we're talking about. This comes back to the idea of taking supplements, but also not doing things like the simple things that don't require money. You should. Probably question it more. Than to go to bed at night and get a good night's sleep. The free recovery stuff that's available to all of us without the need to go into a, you know, a providor of supplements or

anything like that. Yeah, look, this is a, it's a circular argument because those that believe in it will, Oh yeah, they're going to be hard to convince. And those that don't believe in it, sceptics are going to be hard to convince the other way. But I think to go back to where this all started, prioritise your sleep. That is one thing where the data is undeniable. Prioritise your sleep and if you want.

To wake up with a with a mocktail of supplements fill your boots this conversation is gonna stir a little Hornet sense of our listeners good like just like I've got strong views on it yeah everyone will have their view on this place if you and there's no way there's no actually there's no no one's right or wrong I. Would love no one's right or wrong. I guarantee you there's some

people that are wrong. Well, they're gonna tell us what wrong I. Would love to hear if there are advocates for particular supplements or you have a strict thing or whatever it is. Please comment, share, like promote this conversation. I find it fascinating to hear other people's opinions on this stuff. Yeah, I'm going to flip our script a little bit because I want to hear about your running. Go, go.

What's happening in. I've got a bit quiet from everyone this week on my. We've got some other things to chat about, but on your Milos, I think everyone's giving up on you, Liam. What do you mean? Why is everyone giving up on me? Oh. They're happy with the way you're going. I haven't got much. No one after last week, everyone berating and I've got nothing much going on, no. Look, running is where are we people listening to this survey, the 21st or this is the day it's coming out.

Running's really good. Big, big discovery, big breakthrough for me, very specific. But for the Gold Coast run community, people that have ever run the 17 K loop at Nerang, there absolute revelation for me. It's much faster if you go clockwise. Why do you think? If you run that loop clockwise. You miss the real steep pinch. It's like I ran anticlockwise around that loop maybe 2 weeks ago, admittedly A relatively hot day. 149 I ran clockwise this

week, 149 minutes faster. Now you get a lot more of a gradual climb. Yeah, you get that big downhill too, which if there's a kilometre and a bit uphill after the steep. Pinch, and then there's one steep pinch out of that Creek bed. To anyone who's never run this, they're thinking these guys are just talking steep pinch. Yeah, yeah, yeah, yeah. But I've actually got you to, I believe I've got you to think a

little bit later, OK? Because anyone who's local to the Gold Coast knows and knows the ring, the goat loops. Yes. And they've got a bit of a hold on. You know, when people come to Narang to visit, they're like the goat loops. Yeah, I can't remember. And I tried to find it in my Strava today, but people have I've had a few people start calling it Courtney's 17 K loop. Yes. And I'm like, Liam's helped me with that for sure. So thanks to a better name. No, it's just a better loop.

Hang on. I don't really care about the name. It's it's I just it's a better. Loop great. It's a better loop, yeah. Great. It's it the the 17 K loop for those playing along at home. I actually I so I ran it the other day and I gave a oh, here you go. So I did a 14227. I actually think I stopped to take a work call for a couple of minutes. Like at one point there was something going on anyway but looking at the all timer record. Yes. Do you know where you are? You're second all time. 2nd.

You're in 2017. The the record is held by Jack Gill. Yeah, you know Jack. Yeah, I do know Jack runs very well. Jack ran it in 2022 at a 10934. Matt Hauser, yeah. 5th Yeah, he's probably jogged around. Needs needs to sharpen. Friend of the pod Anderson sitting in 7th. So there's some big names in that top 10 on that loop. But no, I look to go back to my mile of stuff at the moment. I we are currently in in the process of working out a time for Holly Branson, who 4th place finisher Tara.

We're a recent golden ticket winner for Western states. Holly has said she's going to make her way down from the sunny coast. Come for a run talk on the pod that is on the way. I feel great. My the body feels really good. I think as much as I talk about clockwise being faster on that loop, the revelation for me is that, and this is, I think it's a good learning for anybody that's out there training for anything.

It's that old thing of you feel like you go and lift, you go and do one set of weights at the gym and you kind of then you stand and look in the mirror and you go, where's the difference? The difference comes like I've this is all stacked up. Probably This is probably my biggest running block consistently. What am I? So I'm going back. I'm just jumping on my Strava

here. So you're saying every time you do this loop, you're being able to, you're benchmarking I'm, you'll be able to go, there's a I'm seeing some type of. I'm saying I'm seven weeks into this Myloprep, right? And it is a gradual build. It's the first week of this Myloprep was 56 KS, just shy of six hours with 1200 elevation. That was week 1 when I went out and ran this loop. I've got six weeks of that behind me and it felt easier.

Yes, I wasn't pushing harder, but the same run with the same elevation, same distance felt easier. And I get back to the bottom and I'm as opposed to being absolutely knackered and needing to sit down and looking at my watch and going. That felt so hard. Yeah, I got to the bottom of this run and felt. Oh yeah, that was OK. That's what I mean. That's, that's what I've always talked about on here about you don't want to be too repetitive on things because then it gets

boring. But benchmarking, if you've got a goal, benchmarking is an amazing way to manage yourself, really is, as long as you don't go over chasing week in the week out. And that's the thing because that idea of benchmarking versus chasing PBS and that's why the park run I think is a really great thing to be doing on occasion and not chasing your PB every week. It's interesting though with the 17 K loop because if you do the 17 K loop in the rang, it gives you about 650 metres elevation.

It's roughly about 110th of what I need to do. And so the, the thought I have post those runs is I go, OK, could you go out and do nine more of those? Yes. And it's probably, yeah, 110th of the distance. It's well, it's 110th of the distance and just shy of 110th of the elevation. Yeah, right. So it is about. And there's some good, I mean there's some good long climbs in there that test you out. But no, mate, honestly, I feel great. Here's a takeaway though, and

this is a good one for anybody. That's anyone that might be interested in doing a bit of trail running and hasn't jumped off the path a lot yeah, there is a real difference between trail shoes and and road shoes. OK, I ran out I ran the Super blast, I ran the ASIC super blast twos. Now the ASIC super blast threes have just come out the road

shoes, the road shoes. I only had the 2 super blast twos when I got out there to the Narang the other day and normally I've been running that loop in either the Salomon ultra guides or the Salomon forget what they call Genesis Genesis. So it's. Those a slab Genesis. A slab Genesis or the ultra glides. You go out and run a trail in your Rd shoes. Wouldn't recommend. What do you feel? Like what's the difference? Explain to me. Stack height on the Super blast and I don't know exactly.

I don't. Just less less stable. Far less stable, far more ankle uncertainty for me running around there. Now, again, I ran APBI, ran faster than I ever have. I think that's the training, not the shoes. The shoes are great though, by the way, I really like running on the roads in these stability, but the stability is not there. And I saw somebody on that Border Trail run a couple of weeks back take a pair of their standard Rd shoes out onto the trail.

I'm not saying you can't do it, but you are. I think I felt much less confident in my ankles and my foot placement. Yep. In these super blast twos than I did running in either the the Genesis or the Ultra Glides. OK. That's good feedback it. Was yeah, yeah, yeah. Now again I've been running out. I've I've thrown out, I threw out the, I've run through the Puma Nitros, tried a really good run in. I picked those up towards the end of last year going into these ASIC Super Blast twos back

on the road now. They're such a good shoe. Yeah, they're such a good everyday trainer shoe. They're just reliable for me as a pretty neutral runner. It's a rock solid shoe. The bounce, the foam, it's, it's a great shoe to just run in. That's good to hear. I mean, because this is the thing, right? Everyone's going to feed and the way they run is a little bit different and the fact that the Asic's for you obviously are

working really well. As an everyday trainer along the road, I will not run in the trails on them again. Not because I can't, but because I don't. Want to risk I when it comes to the trail shoes and not this isn't about brand or which type or anything. I just I always come back to feeling secure in my trail shoe still has more importance than the softness of them. But the softness of them actually contributes in, you know, can contribute in a positive or negative way to that

stability of them. But the biggest contributor to that to me is actually the surface area. Yes, of the shoe. So you don't want to be run around in flippers either. Yeah, but there is a correlation between surface area of landing rubber and how stable you are. You can't get away with that. So when when shoes start trying to shortchange you on surface area on the trail to do other things. Yeah, it to me just never ends well. It should be, yeah.

It's like it's the base level of the food pyramid. And this is when I talk about running on trail, I mean some type of there's some type of element on the trail. It's a technique. It could be rocky, it could have roots, It could have like some of our fire. That loop fire trail is kind of rough in some areas. If you're going out on the spit trails, different things running whatever you want, but if you're going up into some fire trails that do present surface area, great matters.

Quickly speaking on injury, Yep, I'm fine. I almost broke my toe like my left on my left foot. I almost in your shoes? No, I was in thongs and I was down at nippers with the kids and I the E bike with the stand and I've pulled the stand, I've pulled the bike back and the stand has basically ground into my second toe. It has been like there's, I was almost going to the doctor's to get this checked. There's. Karma for riding an E bike? Yeah, that's true. I apologise. Hey, what's going on?

What's going on with you all running? What have I done this week since we chatted? Because how are you feeling? Because whilst there's a lot of attention on my, on my Mylar, which is coming up in May, we're still whatever we got 12 weeks away from that. You got a 10K that's creeping up. It's coming quick, isn't? It the T110K event by the way, less than. Four weeks now. There's this idea about there's a term for it.

I wish I could remember it what it is, but it's like when you start talking about something, it's like when you go to buy a car or you buy a new car and suddenly that's the only car you see on the road. Or when you start talking about ATV show and then suddenly you're seeing billboards for it everywhere. I don't know if it's because we're talking about the T100 a lot. It's everywhere. It's everywhere at the moment.

I'm having people. I had, I was at a Titans media lunch earlier on this week and I had one of the journos from the Courier Mail come up to me and say, Oh yeah, I'm running the, I'm running the the T100. Point you out. Yeah. Oh, he said he's he, he said, mate, I'm running the T100. I had, I bumped into Anderson from Wild Earth down at the playground the other days. I got T100 it the noise is really building as we kept down to this event. Yep, well I've got we promised

last week shoes, yes. Oh I haven't made a decision but I have bought a pair. Can you actually you think you'll run in or that you are going to try? What's it I haven't bought like I mean you, you know my history ranch. I probably haven't bought shoes in good decade. How does it feel doing it? Because I I have a similar feeling. The privilege of radio. I'm aware when I have to buy tickets to sport or music events now there's a part of me that goes. And again, privilege.

There's a part of me that goes, I don't feel like I should have to be paying for this. And that just comes from a decade working in radio when I'm normally getting. Things no no so I'm the beauty is I'm being able to try everything yes and and I've got I've got so normally choice is limited to a brand now the world that it's. Too much they've taken. They've taken the blinkers of.

It, and I'll tell you, I've like everyone else, I was probably, I've been, you know, talking to people and then I've been on the web looking at rebounds and everything and, and different sizes. And I bought 2 pairs of shoes last week. Wow. So I've upgraded my Bostons. OK, a new the new. To the 13, the new model, because I was running, I had the twelves and and the only reason I didn't run that much in the twelves and when I got Strava was telling me I had I think

400, not even 400K on them. But when I looked at the I picked them up the other day to go running somewhere and I looked at the sole and I could there was wear. Yeah, yeah, they're. Probably fine, but probably fine. Well yeah, yeah, let's have a look. OK, so you've possibly 13. I would have been happy to buy the twelves again at a cheap price, just couldn't find them. So 13 they were. Now I haven't settled on these for my T100 breaks.

But they're in the mix. But I've bought a pair of vapour flies on sale. Of course. So I'll be able to. Give once sponsorship goes away. Welcome to the real world. Mate, I'll be able to give a complete honest. Vapour Fly's fours are on sale around the place at the moment. So vapour fly fours is what I'm going to trial in some sessions pre and if I'm happy with them probably we'll go with them. What colour have you gone with if you don't mind me asking? What's the colour way?

Don't know. A black? Yeah, something definitely not. Fluro, OK. I think it was black and black and purple or something like that. Yeah. So that's my shoe update. OK, I can't actually tell. I mean we. We. You you need to like we can't we can't get to this. Actually, it might be a really fun thing to do on the Saturday at before the T100 to for you then that to be the episode you release the shoe, the shoe, it's like tomorrow. We'll be putting much that. Exciting.

It is exciting for people, Courtney. It. Is it's certainly Tim will be paying attention to it. You wanna know what you're? Well, I was giving him. I was saying I I was gonna get my I had some secret illegal Chinese ones coming in. Oh, did you? I do. No, I don't. I still do. No, I still do. Keep keep everything the the running. I'm loving the the conversation ever since we started talking about China, the Chinese shoes a

bit more again. I feel like those are starting to Bob. Well, there's a lot more brands than I realised. That's what I learned last I was, I was sitting on the couch last weekend where I ended up buying these shoes as you do when you start looking too much at things on the web. And I was going through the China stuff and looking at a couple of Youtubes and I just the brand, I don't know the brands, but the brand that we had talked about 1 mix are actually don't really come up

too often. So the one that we have been kind of going, this is a really good shoe. Yeah, it's fallen out of. The crew we know. No, no, some of the crew we know love it, but they're not the Chinese shoe that when you go on YouTube and online to the shoe reviewers, they're not the ones they're talking about. They're talking about other ones. OK, so that's got me even, you know, maybe maybe I've got some more presents coming for you, Liam.

There is there are so many comments, there's still so much that we these episodes, there's so much we could still be getting to. We've got a lot of questions and comments coming through from the in the beginning family. So want to say thank you for that. OK, quickly want to hit you with some we've gotten with the comments, the the involvement, the conversations that keep going around these episodes are great.

You've been mentioning your shoes, Jordan Mcgaw has said, firstly, Armadale Running Festival, you guys there are what? Sadly, we're not going to be at the Armadale Running Festival. Massive shout out to Ryan, the event he's put on to everybody who is getting down there, please tell us how it goes. It's a fantastic. We love what Ryan's doing for running, particularly in Armadale. He's one of the good ones. He's been here from the beginning.

Yeah. The other thing Jordan mentioned here was that he wanted to shout out some shoes your way all. Right, I got shoes after I went through what I. Well, Nike Vapour Flies Force was one of them. What else is he got? The Puma Deviate Elite Force, which is that performance Puma with the very yeah, it's got a very, very, very aggressive. I read, I read that one from all the reading. I did that one. Like heel. Like if you're heel striking, yeah, I don't actually. OK.

Mizuno hyper warp pure never, which I haven't seen before. Posting Mizuno but. Jordan said that all those are gutsy, punchy shoes. Brilliant speed for the shorter sharp stuff without the excess mints. OK. Well, I went with one of your. Suggestions. So thanks John Kaylee. I love this from Kaylee boys. Great work, love the content. New listener. I've just finished listening to your Noosa Clydesdale episode. So Kaylee gone all the way back and started listening through which is brilliant.

And I agree with Liam, 90 kilos is not a true Clydesdale. 106 kilos in my first ever try Raby Bay this past December and I claimed glory with a silver medal. I happily remind my misses and kids that I'm the second fastest 100K Sprint distance triathlete in Queensland. Yes. That's. Great we I love that the essence of the Clydesdale continues to live here. Damn continues Yes. Tanya, I wanna give a shout out to Tanya.

Tanya commented on the episode. She said my habit since you started has been listening to your podcast on My Saturday morning run with Tara Wheeler Mila this weekend. I wasn't out. So this has come through from last weekend with Tara Wheeler Mila this weekend. I wasn't able to download it before the 5:00 AM New Zealand start time. Listening to it now and this is heartbursting, heartbreaking, heartbreaking.

Excuse me for Tanya listening to it now after a DNF with a rolled ankle which also resulted in me crashing hard around 80 KZ and has been nodding madly at the rolled ankle conversation we had last week. That moment between the start of the roll and the crash was like full slow motion and that split second seems to have taken hours before the splash. I had a few of those moments on the weekend running around. It was, it was muddy and. Crappy that runs.

I can't understand that we're sorry Tanya. So. Sorry to hear, but Tanya, hey, there's more races in you. We know that you're you're coming through. Want me to tell you this? One. Yeah, you take this one. I'll tell you this one because I've got a question. For you, yeah, go. Would you pay 5? $170 for a hoodie no so this this came who who this came in this was a question from Ryan tags he's catching up on some episodes he he he said you 2 are the absolute forefront running

trends I don't. Know Nah, I like that, Ryan, it's good. Anyway, we, he, he, he said there's an item sold in an Australian running store that's 570 for a plain black hoodie. And the thing here is there is 0 branding on this hoodie. I've looked at the hoodie, the brand, we might as well say the brand. It's literally sport. Literary Sport. Literary. Literary. Literary. Like the reading? OK. It's an interesting. Yeah, yeah. OK. No branding on it at all. 100% cotton.

OK, so nothing cool. Yeah, I can understand if they had a scientific base of how it all mixed up. Some rubber, rubber trims, double layered hood. I mean, there's nothing. It's a hoodie, right? Yep, it this to me is I, I, I can see what what I think literary sport are doing here. This is a fashion brand that is dipping its toe into the exercise wear world without just

because they can. If you go and look at the rest of their catalogue like their men's shorts are 350 bucks, a women's sleeveless tee is 270 bucks. This is high end stuff. Hi, yeah, it's, it's when it's Apex and stuff. I mean, there's, there's other brands we've talked about that are expensive running brands. This is like next level. But yeah, but if you run out in this hoodie versus running out in a, what's the kind of the blank? I want to know who's buying.

Fruits of the Loom if. Anyone knows anyone who who is purchasing this let us know. The other thing was. Fruits of the Loom black hoodie sweatshirt you can get for 25 bucks. Yeah, but. It's just going back to the idea of like, we all understand high fashion brands, right? That's why that's why handbags and shoes and there's there's a reason behind it. Definitely not having a having a dig here.

What what I'm what I'm interested in is 1 who's buying it and then 2 is a company like this just pricing their product at that? Yeah, selling low volume and just trying to change the market. Exactly. What they're doing, yeah, it's exactly what they have to be right. They're they're looking at. I mean, why would a company like that bother to try and compete on price with your budget, Lulu's brands, Why would why would they even not even not budget, but not even budget, but mid tier.

Why would they bother to get into that dogfight that is the mid tier athletic active web game when they can just exist there? I really kind of want to try those running shorts to see. If they're worth $370. But I'm not paying 300. I can tell you they're not quickly. I just I want to know $350.00 for the running shorts. And it's a bit like, how do they feel? It's a bit like the $22.00 smoothies that are being sold here on the Gold Coast. You can make a business out of curiosity.

If you people, if everybody here on the Gold Coast walks in and buys a $22.00 smoothie out of curiosity and never goes back again, that's a pretty good business model. Quickly, I want to wrap it up with something we don't talk about. We're a Gold Coast base show. We talk a bit about, we talk a lot about running in Queensland. We talk a little bit about running down South, Yes, Melbourne as well. They've they've answered, they've answered. We do have the Melbourne

listeners. Shout out Melbourne, we love that you listen. You say the best thing. They weren't even pissed we had to go. No. They weren't. They were just happy to be a part of the conversation. So. Now welcome Melbourne. Welcome Melbourne runners. Quickly, I want to touch on Adelaide, my hometown for just a moment. Motorsport And have you seen that the Moto GP is leaving Phillip Island? I didn't.

This is news. This is a little bit of news and I'm getting to it now, just the end because it's happened yesterday. It makes sense though because I saw a post from Casey Stoner showing an old pic of him not. Happy, not happy, the redheads. They're not happy that the Moto GP is leaving Victoria SA, Adelaide in particular what their premier is doing in making it the event state.

They've brought live golf, they've got the Gather Round, they've got the Tour Down Under. The V8 Super Cars are back. That was an election promise. Now he's brought the Moto GP, which is going to be a. Street circuit at where the V eights. Where the V eights are raced out of as well. I can't wait to see how it goes. Yeah, that's cool. Adelaide, pull your finger out on the marathon front. I, I, I think we're going to get the same feedback here that we got from Melbourne last week

there. There's a lot of, there's a lot of runners down there. I know them. That marathon and I'm looking it up. It's the Brooks Adelaide Marathon Festival. It's sold out. It's happening in May. It's. Sold out. What more do they need to do? It ain't noisy enough. Get noisy that that this race needs to get noisier. But they might be noisy in South Australia and we just don't see it. That's fine. No, get noisier. This, this I'm trying to like

it's look, is Brooks the brand? I had a bit of a beef with a couple of like last year when we were talking. I thought Brooks was kind of the old person's runner. Yeah, it makes sense because this, this, it just needs it's it screams Adelaide of 10 years ago. I don't think that's what Adelaide is now. Adelaide has changed and we talked the Moto GP, the Supercars are back. Adelaide is a genuinely exciting city city. Bunnings Adelaide Marathon. There you go. Get around it, pull your finger

out. Adelaide Marathon. Fest Alright, we'll see you next. Week. We'll see you next. Week.

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