Elevating Your Personal Brand

In this episode, our host John Rebecchi (M.B.A. ’83), Ph.D. sat down with Ramon Ray (B.S. ’07) entrepreneur, leading expert on personal branding, motivational speaker, author, founder and CEO of ZoneofGenius.com and SmartHustle.com.

It has never been easier now to start a business, although for budding entrepreneurs, the challenge is how to grow the business. Ray will share with listeners the significance of one’s personal branding and how to gain leverage in growing a business. Our host John Rebecchi and Ray will walk us through the process of creating a compelling marketing pitch and why a matter of runway is critical for startups.