Improving Customer Experience - podcast cover

Improving Customer Experience

Lynn Hunsakerwww.podomatic.com
ClearAction is a customer experience consulting firm specializing in mentoring executives for customer-focused innovation, business process improvement and customer relationship skill development. ClearAction emphasizes customer hassle prevention for greater results in customer retention and profitability. See www.ClearAction.biz
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Episodes

CEM: High ROI by Leveraging Customer Data

How to get higher return on investment from customer surveys and other customer data, and simultaneously improve customer experience. From the blog Customer Experience Optimization:(3:49)

Jan 06, 20094 min

Customer Experience Metaphors Offer Wealth of Insights

How to access the 80% of customer communication that is nonverbal, and the 95% of customer experience thought, emotion and learning that occur in the unconscious mind. From the blog Customer Experience Optimization: (3:12) - Sign-up for ClearAction Newsletter.

Jan 06, 20093 min

Customer Experience: A Lucrative Opportunity for Marketers

How to expand marketers' clout, and how to measure the only marketing metric that matters: growth of customer lifetime value. From the blog Customer Experience Optimization: (4:13) - Sign-up for ClearAction Newsletter.

Jan 06, 20094 min

Performance Management Tools Increase ROI

Announcing new handbook "Metrics You Can Manage For Success" which demonstrates how to ensure your metrics are linked to the big picture, actionable, predictive and sustainable. From the blog Customer Experience Optimization:. (4:58)

Jan 05, 20095 min

Training Sample: Customer Skills - Communicator Styles: Infoming & Directing

Sample Customer Experience Optimization:: Have you ever longed for a practical way to connect with someone who sees the world differently? Do you ever work with someone who misinterprets your intention or seems uncooperative? Inspire your sales and service representatives with real-time insights to improve productivity and efficiency through stronger customer relationships. Ask ClearAction how this can be customized for your company. (5:03)

Dec 12, 20085 min

Customer Service: 'Wow' Versus 'Ow'

How to deliver 'wow' customer service by being 'w'illing to check for understanding -- on your part and on the customer's part. From the blog Customer Experience Optimization: (3:31)

Dec 02, 20084 min
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