In this episode of iGaming Daily, host James Ross sits down with Bernd Baumert, Director of Games Production at Greentube, to explore the dynamic world of online casino game development. From concept to release, they unpack the critical role of player engagement and market-specific customisation in crafting successful slot titles. Bernd Baumert provides exclusive insights into Greentube’s strategic approach to new market expansion, including challenges and opportunities in regions like the US an...
Jun 12, 2025•24 min•Ep. 548
In this latest episode of iGaming Daily, brought to you by Optimove, hosted by Fernando Noodt, the team, including Ricardo Assis and Ana Maria Menezes from SBC Noticias Brasil, delves into the turbulent Brazilian iGaming market. The discussion centres on a major tax increase proposed for the sector. On June 8th, the government decided to advance a provisional measure to increase the betting tax rate from 12% to 18% on the Gross Gaming Revenue (GGR) of all licensed betting companies. This proposa...
Jun 11, 2025•25 min•Ep. 547
In today's episode of iGaming Daily , Ted Orme-Clay is joined by journalist Viktor Kayed and SBC's Editor-at-Large Ted Menmuir to unpack major political developments in the Netherlands and Poland, and what they could mean for their respective gambling industries. Viktor shares insights from his recent trip to the Gaming in Holland conference, which coincided with the collapse of the Dutch coalition government. While political uncertainty looms, Dutch stakeholders are taking a proactive stance, f...
Jun 10, 2025•20 min•Ep. 546
In this episode, we sit down with John Cooney, Group CEO of Forbidden City, to explore the brand’s unique approach to luxury in the iGaming industry. John shares the vision behind positioning Forbidden City as a premium brand that seamlessly blends high-end retail, hospitality, and online gaming. From exclusive design elements to VIP experiences, listeners get an inside look at how Forbidden City is redefining what it means to deliver luxury in a digital entertainment space. John dives into the ...
Jun 09, 2025•24 min•Ep. 545
We turn our attention to the Netherlands on today's episode of iGaming Daily, sponsored by Optimove, as Ted Orme-Claye of SBC News steps into the host's chair, joined by his namesake, Ted Menmuir, to discuss the Dutch market, a jurisdiction shrouded in political instability that puts the betting market at risk. Later in the episode, Viktor Kayed calls in live from an incredibly well timed Gaming in Holland conference, and gives updates on the discussions from the conference rooms in Amsterdam. F...
Jun 06, 2025•22 min•Ep. 544
Episode #4 of Dear CEO is here! Dear CEO is our limited series, presented in partnership with iGP where a real life industry CEO, Jovana Popovic Canaki of iGP answers your questions, about your business. Our host as always is Charlie Horner, and this time he's got a page full of questions from the audience about the always fun topic of KPIs. Jovana tells Charlie about her numbers background, and why as a CEO she's always paying attention the numbers, giving her some fantastic insight into which ...
Jun 05, 2025•27 min•Ep. 543
Jessica Welman returns to the host's chair for today's episode of iGaming Daily, sponsored by Optimove, and she's joined by her SBC Americas colleague Tom Nightingale for a look into handle, headaches and more after a significant change in Illinois sports betting taxation. The Prairie State will introduce a flat fee starting at 25 cents and scaling up to 50 cents for high-volume operators like FanDuel and DraftKings. This new tax, projected to generate £36 million annually, is seen as a second i...
Jun 05, 2025•24 min•Ep. 542
In this episode of iGaming Daily, brought to you by Optimove, we explore the dynamic shifts taking place in Brazil’s gambling market, spotlighting the latest advertising laws and the proactive steps taken by the Secretariat of Prizes and Betting (SPA). Joining Ted Menmuir, SBC Noticias Brasil's Editor, Ricardo Assis, and Business Journalist, Elisa Marcante, unpack how these new regulatory developments are reshaping the landscape for both operators and advertisers, offering key insights into what...
Jun 04, 2025•20 min•Ep. 541
In this episode of iGaming Daily, host Viktor Kayed sits down with editor Ted Menmuir to explore the recent postponement of Romania’s long-anticipated gambling reforms. They dissect the political climate that has stalled progress, including the influence of the Save Romania Union and its push for tougher regulatory oversight. The discussion provides valuable context on how shifting political priorities are shaping the future of the country’s gambling legislation. The episode dives deep into the ...
Jun 03, 2025•16 min•Ep. 540
Monday's episode of iGaming Daily, brought to you by Optimove, is a must-listen keynote conversation, Ari Borod, Chief Business Officer at Fanatics Betting and Gaming. Sitting down with SBC Media's Jessica Welman, the two takes a look into one of the fastest-growing companies in the sports betting and iGaming industry. Drawing from his prior leadership roles at FanDuel and Action Network, Borod discusses how he helped build Fanatics Betting and Gaming from the ground up in July 2021. Borod break...
Jun 02, 2025•30 min•Ep. 539
In this episode of iGaming Daily, hosts Jessica Welman and Charlie Horner dive into the dynamic world of sweepstakes gaming, spotlighting a pivotal industry development: VGW's decision to wind down its sweepstakes operations in New York. This major move has sparked conversations across the iGaming sector, raising questions about the regulatory environment and the viability of sweepstakes-based business models in high-stakes markets. The discussion expands to cover emerging legislative changes in...
May 30, 2025•20 min•Ep. 538
In this episode of iGaming Daily, supported by Optimove, Ted Menmuir is joined by SBC Leaders Magazine and Player Protection Hub Editor, Steve Hoare, as well as DealMeOut's Co-Founder, Jordan Lea, to look into the recent Health and Social Care Select Committee hearing on problem gambling in the UK, The trio unpack the strong reactions and frustrations voiced by key stakeholders. The conversation dissects the statements made by the expert panel, offering critical insights into why many feel the c...
May 29, 2025•28 min•Ep. 537
In this special episode of iGaming Daily, recorded from the show floor at the recent SBC Summit Americas 2025, the now Media Manager at SBC Media, Fernando Noodt sits down with Jeff Laniado, Director of Sales at Optimove, to delve into one of the hottest topics sweeping the United States online gaming landscape—sweepstakes in iGaming. As regulatory constraints continue to shape the real money gaming market, sweepstakes casinos and sportsbooks have rapidly emerged as a dynamic alternative, levera...
May 28, 2025•17 min•Ep. 536
In this episode of iGaming Daily, host Joe Streeter sits down with Cristina Turbatu, Chief Technology Officer at Casumo and Keith Cassar, CTO at Game Lounge, to discuss the upcoming AI and innovation workshop taking place at SBC Summit Malta. The conversation kicks off with a deep dive into how artificial intelligence is being practically applied across the iGaming industry, from streamlining operations to enhancing player experiences. Cristina and Keith emphasise the importance of training and ...
May 27, 2025•26 min•Ep. 535
Monday at iGaming Daily kicks off with an episode from today's host Ivana Flynn, who is joined by SEO veterans Héctor Izurrategui, Technical SEO Manager at Evoke, and John Wright, Co-Founder of StatsDrone, for an in-depth discussion on the evolving world of Google penalties and search engine optimisation strategies within the iGaming industry. The trio dives into firsthand experiences with both manual and algorithmic penalties, unpacking what these penalties mean, how they differ, and the nuance...
May 26, 2025•21 min•Ep. 534
In Friday's episode of iGaming Daily, supported by Optimove, we dive into the controversy surrounding São Paulo's recent lottery bid and the now-infamous Aposta Vencedora consortium. After winning the bid to operate the state lottery, the group failed to meet crucial payment deadlines, throwing the entire process into disarray. SBC Noticias' Fernando Noodt is joined by SBC Noticias Brasil's Ana Maria Menezes to examine what went wrong, from administrative oversights to deeper structural flaws in...
May 23, 2025•22 min•Ep. 533
In this concluding episode of iGaming Daily’s deep dive into Eastern European markets, host Ted Menmuir is joined once again by Ilya Machavariani, Founder and CEO of 4H Agency, to explore the fast-evolving regulatory environment across the Balkans. With sweeping changes underway, the episode equips the SBC audience with practical insights and strategic guidance for navigating this multifaceted region. Ilya emphasises the importance of understanding local specificities, highlighting how cultural,...
May 22, 2025•23 min•Ep. 532
In this episode of iGaming Daily, brought to you by Optimove, host Joe Streeter sits down with Adam Perfect, Head of Commercial at the Professional Darts Corporation (PDC), to explore the booming world of professional darts and its growing ties to the iGaming industry. They dive into the success of the Premier League of Darts, the strategic role of betting brand partnerships, and how darts has evolved into a leading entertainment sport. Adam also shares insights on the marketing challenges of ri...
May 21, 2025•26 min•Ep. 531
On today's episode of iGaming Daily, sponsored by Optimove, our Editor-at-large and European sports betting expert, Ted Menmuir is in the host's chair, and he welcomes Ilya Machavariani, CEO of 4H Partners, for part one of a discussion on Eastern European iGaming. Ilya gives a background on the founding of 4H Agency, and his background as a lawyer. Ilya tells Ted about how the legalisation in Ukraine spawned the idea for 4H Agency, a consultancy to advise betting companies and offer a broad rang...
May 20, 2025•24 min•Ep. 530
Fernando Noodt steps back into the host's chair from last week's SBC Summit Americas for today's episode of iGaming Daily, sponsored by Optimove. And today's guest is none other than Optimove's very own Motti Colman, VP of Revenue. Motti joins to discuss the challenges faced by gaming operators, particularly in scaling their operations amidst competition and rapidly evolving regulatory environments. Fer and Motti discuss the high competition, heavy regulation requiring businesses to walk a "very...
May 19, 2025•14 min•Ep. 529
On today's episode of iGaming Daily, sponsored by Optimove, we are live from Fort Lauderdale, Florida for SBC Summit Americas! Fernando Noodt is in the host's chair, joined by La Jefa, Lucía Gando, and Ricardo Assis for a LatAm themed episode from the inaugural SBC Event combining the entire continent of the Americas. The team bring you all the updates from the conference rooms and the show floor, including: The buzz around Brazil, where the market remains on fire The betting CPI Argentina's lac...
May 16, 2025•22 min•Ep. 528
SBC Media's Editor-at-large Ted Menmuir is in the host's chair for today's episode of iGaming Daily, sponsored by Optimove, and he's joined by his namesake Ted Orme-Claye, and SBC Americas Senior Journalist Tom Nightingale. With SBC Summit Americas in full swing, our team are still keeping you fully up to date with everything going on in the US industry, and today, we have a fascinating story from Texas to bring you up to speed on. Our panel's discussion centres on the Texas Lottery and the ongo...
May 15, 2025•27 min•Ep. 527
Ted Orme-Claye takes over the hosting role for today's iGaming Daily, sponsored by Optimove, as Ted, Joe Streeter and Viktor Kayed continue their world tour from the comfort of our Manchester studio. First up, they discuss some interesting numbers from Denmark, who after strong growth in March of 2025, now rank fifth globally in terms of regulated online gambling market share. Our panel chat about the Nordic approach to the black market, and what other markets could learn from their ability to s...
May 14, 2025•21 min•Ep. 526
Joe Streeter returns to the host's chair for today's episode of iGaming Daily, sponsored by Optimove, and he's joined by the SBC News team of Senior Journalist Viktor Kayed, and Editor Ted Orme-CLaye for a discussion on an ever-juicy topic, UK regulation. The guys discuss the recent letter from a UK parliamentary select committee to the Labour government, expressing concerns that the current Gambling Act review and its reforms have not adequately addressed gambling-related harms and advertising ...
May 13, 2025•17 min•Ep. 525
Ever wondered what it takes to put on an SBC Event? Today's Episode of iGaming Daily goes under the hood of the inaugural SBC Summit Americas, which kicks off this week in Fort Lauderdale, with one of the key names behind making it happen - Aidan Brain, SBC's Vice President of Conference Production. Aidan takes Joe through the whole process, from the inception of the event itself, when they started planning the agenda, the extensive preparation lasting more than one year, the process involved in...
May 12, 2025•20 min•Ep. 524
A busy week in Latin America gives our team a chance to run you through a bunch of fascinating stories from Brazil to Chile to Peru to Argentina. This is the LatAm lowdown on iGaming Daily, sponsored by Optimove. With Fernando Noodt in the host's chair, joined by a rotating cast of experts including Ricardo Assis and Ana Maria Menezes from Brazil, and Lu Gando and Damian Martinez from Argentina, we kick thing off in Brazil to cover two major court rulings. Firstly in São Paulo, a court ruling ag...
May 09, 2025•22 min•Ep. 523
Jessica Welman is back in the host's chair for today's episode of iGaming Daily, sponsored by Optimove, for a discussion on a constantly developing topic. Joined as always by Charlie Horner, Jess is back to her favourite topic in the world, event contracts and Kalshi. There's been a significant development, and as it happens, another one after we finished recording. As Jess and Charlie explain, the CFTC filed a motion to dismiss he appeal court case concerning election event contracts offered by...
May 08, 2025•23 min•Ep. 522
On today's episode of iGaming Daily, sponsored by Optimove, our European team are discussing the biggest player in the game, Bet365. Viktor Kayed is once again in the host's chair, and he's once again between two Teds. Ted Menmuir, Editor-at-large, and Ted Orme-Claye, SBC News Editor, as they discuss the speculation around a potential sale of Bet365. Reported by the The Guardian last week, the rumours suggested the Coates family were exploring a sale of the business valued at £9 billion, and a p...
May 07, 2025•20 min•Ep. 521
Ivana Flynn returns to host today's episode of iGaming Daily, sponsored by Optimove, as she's joined by Timothy Malmros Genach to discuss one of the most fascinating and controversial topics in marketing - parasite SEO. The conversation focuses on the prevalence and effectiveness of parasite SEO in 2025, which, despite Google's best efforts to combat it, offers the best strategy for achieving high rankings quickly. They discuss how Google's focus may have shifted towards feeding data to its AI a...
May 06, 2025•21 min•Ep. 520
Today we have a special episode of iGaming Daily, sponsored by Optimove, we’re bringing you in full, a fascinating conversation from the IMGL 2025 Spring Conference that took place in Vancouver, Canada just last week. Today you get to hear a hugely newsworthy discussion, cleverly titled ‘Tariffs: Trade Wars on Casino Floors’, with some really fantastic speakers Moderating the session is Marc Ellinger, Partner at Ellinger Bell Daron Dorsey from the American Association of Gaming Equipment Manufac...
May 05, 2025•35 min•Ep. 519
