Ivana Flynn, iGaming Daily’s resident SEO expert, is back and this time she is joined by the “content queens” Emma Byrne, Head of Publishing at Gentoo Media, and Samira van Diepen, Founder of Content Lab , to discuss the rise and fall of AI-generated content. Last year, AI came in with force and many agencies opted to trust AI content over human quality. One year later, marketers have learnt that bad AI content does not bring good results. The trio discuss what is good content, which tools are h...
Oct 29, 2024•22 min•Ep. 385
On the latest episode of iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director is joined by Jake Pollard to discuss an amendment in France that would have regulated the country’s online casino market. However, since recording the episode, news broke over the weekend that the French government has withdrawn the budget amendment. The decision was announced by Budget Minister Laurent Saint-Martin, who stated that further consultations were needed to avoid the negative impacts an...
Oct 28, 2024•26 min•Ep. 384
Betsson AB has reported its eleventh consecutive quarter of growth, with the group’s leadership citing that Betsson’s brands are now outperforming the growth of markets and competitive metrics. Today on iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director, is joined by Pontus Lindwall, CEO of Betsson AB, to reflect on this period of success for the company. The pair discuss how Betsson’s “well-oiled machine” is helping to fuel this continued momentum, Betsson’s recent strate...
Oct 25, 2024•22 min•Ep. 383
Last week, FanDuel reached a long-term commercial partnership with Diamond Sports for the exclusive right to name the media company’s regional sports networks (RSNs). As part of the deal, FanDuel has naming rights to Diamond’s portfolio of 16 RSNs that provide access to new markets nationwide. And on the latest episode of iGaming Daily supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by Charlie Horner, SBC’s Media Manager, to delve deeper into the deal. They discuss what ...
Oct 24, 2024•24 min•Ep. 382
It’s all about Latin America for the latest episode of iGaming Daily, supported by Optimove. Fernando Noodt, Senior Journalist for SBC Noticias, is joined by Lucía Gando, Editor of SBC Noticias, and Isadora Marcante, SBC's Relationship Manager for Brazil, to look at the latest news coming from the region. The show starts in Brazil where the senate is set to vote on the return of legalised land-based casinos, a sector that has been banned since 1946. The trio discuss the potential financial impac...
Oct 23, 2024•23 min•Ep. 381
Having an effective and meaningful VIP scheme is crucial for building long-lasting relationships with high-lifetime value players and gifting is a huge part of any successful VIP scheme. However, being able to ensure that operators get a proper return on that investment is not always straightforward. Today on iGaming Daily, Charlie Horner, SBC’s Media Manager, is speaking to Marko Heino, Founder and CEO of Framme, a platform that offers automated VIP gifting schemes for the igaming industry and ...
Oct 22, 2024•24 min•Ep. 380
Last week, Evoke reported its “first quarter of year-on-year growth since Q1 2022”, marking the gambling group’s first period of sustained growth since its £2bn acquisition of William Hill. Management highlighted a 3% increase in corporate revenues, driven by double-digit growth in the core markets of Denmark, Italy and Spain. On today’s episode of iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director, was joined by the Editor of CasinoBeats, Joe Streeter, to talk about Evoke...
Oct 21, 2024•19 min•Ep. 379
Yesterday (17 October), Entain posted a positive Q3 trading statement, in which the FTSE100 gambling group cited confidence in achieving the year one objectives of its corporate reorganisation and new CEO Gavin Issacs reaffirmed the view that Entain should be viewed as a “highly attractive business”. And this will be the topic for the latest episode of iGaming Daily, supported by Optimove. Host Martyn Elliott, SBC’s Project Director, is joined by Ted Menmuir, SBC’s Content Director, and Conor Po...
Oct 18, 2024•24 min•Ep. 378
Jessica Welman, Editor of SBC Americas, is back with Charlie Horner, SBC’s Media Manager, for the latest episode of iGaming Daily supported by Optimove. On the agenda for the duo is sweepstakes gaming, which was the hot topic throughout the recently concluded Global Gaming Expo in Las Vegas. In the wake of the event, members of the Indian Gaming Association and California Nations Indian Gaming Association appeared on a webinar sounding off on the vertical, equating both sweeps and DFS+ with vamp...
Oct 17, 2024•25 min•Ep. 377
It’s all about Brazil on today’s episode of iGaming Daily, supported by Optimove. Fernando Noodt, Senior Journalist for SBC Noticias, was joined by Lucía Gando, editor of SBC Noticias, and Isadora Marcante, SBC’s Relationship Manager - Brazil, to discuss the latest updates from Brazil, as the country draws even closer to the opening of its regulated online gaming market. The trio react to the message from President Lula who warned that he will “end” online betting and gaming in the country if th...
Oct 16, 2024•25 min•Ep. 376
UK gambling faces a cold Autumn as this weekend news broke that reformist think tanks have urged Chancellor Rachel Reeves to squeeze sector taxes. All eyes will be on the chancellor on 30 October as she presents Labour’s first budget in 14 years. One think tank has proposed to double tax on ‘higher risk gambling segments’, whilst the other takes the blunt measure of doubling tax on remote gambling from 21% to 42%. And this will be the topic of the latest episode of iGaming Daily, supported by Op...
Oct 15, 2024•20 min•Ep. 375
Casino affiliate website AskGamblers recently revealed that the majority of sports bettors are more inclined to place a bet on a hunch rather than using data. Out of 1,000 regular UK sports bettors surveyed, over 54% said that they relied on intuition when wagering. On the latest episode of iGaming Daily, supported by Optimove, SBC News’ Senior Journalist, Viktor Kayed, sat down with James Ross, SBC’s Multimedia Editor, to delve deeper into the study and also perform a survey of James’ betting h...
Oct 14, 2024•17 min•Ep. 374
Introduced by the Payment Systems Regulator in response to rising cases of authorised push payment (APP) fraud, starting 7 October, UK payment firms are now obligated to reimburse victims of APP fraud, with compensation capped at £85,000. And this will be the topic of the latest episode of iGaming Daily, supported by Optimove. Callum Williams and Kieran O’Connor from the Payment Expert sit down to delve deeper into the new regulations and consider what they mean for the payments industry. The du...
Oct 11, 2024•21 min•Ep. 373
Our LatAm gang are back for a blockbuster episode of iGaming Daily, sponsored by Optimove, as we not only discuss a huge story in one of Latin America's most traditional markets, but we also get a dial-in live from G2E, the morning after another epic edition of Vegas Baby, from two iGaming Daily favourites. Kicking things off, Fernando Noodt is in the host's chair, joined by SBC Noticias editor Lucía Gando to discuss a mindblowing story that has shocked the country and wider industry, as Enjoy, ...
Oct 10, 2024•20 min•Ep. 372
Spooky season is almost upon us and to get into the mood for it, iGaming Daily, supported by Optimove, welcomes back its resident SEO expert, Ivana Flynn to walk us through some of her SEO nightmares. Joining Ivana are Warren Sammut, Head of SEO at Leapsquare, and Natalia Witczyk, International SEO Consultant and CEO of Mosquita Digital, who share their own stories of times when SEO problems made their professional lives harder than usual. The trio discuss some of the main reasons why a website ...
Oct 08, 2024•22 min•Ep. 370
On Friday, the shareholders of Kindred Group sanctioned the €2.4bn takeover of the Stockholm-listed gambling group by Française des Jeux (FDJ). First announced in January, FDJ’s takeover of Kindred will have a seismic impact on the landscape of European gambling, transforming its competitive makeup across the markets of France, Sweden, Denmark, the Netherlands, and Belgium. And this will be the topic of today’s episode of iGaming Daily, supported by Optimove. Martyn Elliott, SBC’s Project Direct...
Oct 07, 2024•21 min•Ep. 369
On the latest episode of iGaming Daily, supported by Optimove, Charlie Horner, SBC’s Media Manager, was joined by Ted Orme-Claye and Kieran O’Connor from the Payment Expert and Insider Sport team to talk about what they learned from their time at SBC Summit 2024. Focusing first on the Payment Expert Summit, Kieran speaks about some of the biggest talking points from a panel on open banking, which discussed the problems with open banking, adoption issues with the technology and what the future ho...
Oct 04, 2024•22 min•Ep. 368
A week has passed since the SBC Summit in Lisbon came to a close. Even though the dust is beginning to settle on the event, talking points from panel sessions and discussions between attendees on the exhibit floor will be in the minds of industry stakeholders for months to come. And on today's episode of iGaming Daily, supported by Optimove, Conor Porter, Senior Journalist for CasinoBeats, is joined by Joe Streeter, Editor of Casinobeats, and Viktor Kayed, Senior Journalist for SBC News, to disc...
Oct 03, 2024•17 min•Ep. 367
Playtech, recognised as the ‘old boy’ of igaming, captured industry headlines following positive commercial developments and clever deal-making. On Monday (1 October), the LSE-listed gambling software development company announced its H1 interim results, assuring investors that it is on track to meet its 2024 EBITDA targets. And this is the topic for the latest episode of iGaming Daily, supported by Optimove. Viktor Kayed, Senior Journalist for SBC News, is joined by SBC’s Content Director, Ted ...
Oct 02, 2024•14 min•Ep. 366
Neosurf is once again taking the reigns for the latest episode of iGaming Daily, supported by Optimove, and this time the focus is on a research study they helped to produce, alongside Betting Hero, on the betting and payments activities of US bettors in New Jersey, Colorado and North Carolina. Neosurf’s CEO Andrea McGeachin was joined live on location at SBC Summit Lisbon by the company’s North American CEO, Sue Page, to talk about the results of the study, which found that over 50% of bettors ...
Oct 01, 2024•18 min•Ep. 365
Ivana Flynn, iGaming Daily’s resident SEO Expert, is back and for the latest episode of the podcast, supported by Optimove, she is joined by Dean Akinjobi, CEO of Football Media, and Jan Struhar, Head of Live Casino at BrainRocket, to answer the question, can you still make original content for the live casino and igaming industry? The trio discuss what makes good content, some of the latest ideas they have for new content and why the 24/7 nature of sports means that it is key to be constantly u...
Sep 30, 2024•25 min•Ep. 364
It’s the last day of SBC Summit Lisbon and on today’s episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, is joined by Lucía Mouriño, SBC’s VP of Relationships -LatAm, to recap the biggest event in SBC’s history. The duo discuss their experience at the event, who they met and what they learned from the wide range of panel sessions they attended and moderated. Also on the agenda is SBC’s Women’s Empowerment Initiative which was launched at SBC Summit Lisbon wi...
Sep 27, 2024•20 min•Ep. 363
In the penultimate episode of iGaming Daily live from SBC Summit Lisbon, James Ross is joined by Kieran O’Connor and Christian Lee, Business Journalists for Insider Sport and Gambling TV respectively, just hours after skateboarding icon Tony Hawk was interviewed live on the MEO Super Stage by Laura Woods. The trio discuss the best moments from the keynote which spanned Hawk’s early career, the building of his brand through partnership and entrepreneurship and how he’s stayed relevant through rei...
Sep 26, 2024•20 min•Ep. 362
iGaming Daily is once again brought to you live from the SBC Summit Lisbon. Host James Ross was joined by Jessica Welman, Editor of SBC Americas, and Payment Expert’s Senior Journalist to recap a busy first day at the event. In the first half of the show, Jess brings us the latest from the ongoing legal battle between Aristocrat and Light & Wonder. Earlier this week, The Nevada District Court ordered Light & Wonder to pull its DragonTrain slot game pending a final ruling in a trade secre...
Sep 25, 2024•24 min•Ep. 361
Today’s episode of iGaming Daily, supported by Optimove comes live from Benfica’s Estadio Da Luz, the host of this year’s SBC Football Championship. In the first half of the episode, James Ross, SBC’s Multimedia Editor, was joined by Cara Christie, Senior Event Executive at SBC, to discuss the challenges in organising such an event, as well as how she helped to arrange a special appearance from Benfica and Blackburn Rovers icon Nuno Gomes at the tournament. In the second half of the show, a rath...
Sep 24, 2024•16 min•Ep. 360
Step into a keynote experience like no other in the final Path to Lisbon episode of iGaming Daily! As SBC Summit opens its doors this week, with many iGaming delegates traveling the Lisbon, iGaming Daily, sponsored by Optimove, thought the final episode should reflect on some of the highest profile guests. This comes no further than in the gaming world at the recent CasinoBeats Summit, where award winning game programmer and creator of DOOM, John Romero, held a creative exploration to transcend ...
Sep 23, 2024•25 min•Ep. 359
One of the highlights of the first day at SBC Summit Lisbon is the SBC First Pitch Competition. Taking place in Conference Room One on Tuesday 24 September, Match Hype, Random State, SavageTech, StatX Sports and XGENIA will all be pitching in a bid to win a prize valued at over €118,000. And this will be the focus of today’s episode of iGaming Daily, supported by Optimove. Jessica Welman, Editor of SBC Americas, is joined by Jesse Learmonth, host of the competition, and the Betting Startups podc...
Sep 20, 2024•23 min•Ep. 358
August 20 marked the deadline for the operators to submit their license applications for sports betting and online gaming in order to receive authorisation from the Brazilian federal government by the end of 2024. On the latest episode of iGaming Daily, supported by Optimove, Isadora Marcante, Senior Journalist at SBC Noticias Brasil, is joined by Antoinette Caruana, Head of Technical Compliance at Sportingtech, to explore how to navigate the upcoming Brazilian markets regulatory framework. Duri...
Sep 19, 2024•13 min•Ep. 357
In a first for the show, Portugal will be on the agenda for the latest episode of iGaming Daily, supported by Optimove. Some of the latest numbers from the country show record-breaking revenues, particularly in the online casino and sports betting segments. James Ross, SBC’s Multimedia Editor, is joined by Greentube’s Regional Manager for Western Europe, Lisa Sandner to delve deeper into Portugal’s booming online gambling market, specifically looking through the lens of suppliers. Throughout the...
Sep 18, 2024•16 min•Ep. 356
Today’s episode of iGaming Daily, supported by Optimove, returns to our CRM-focused series as we dive into the world of gamification and more specifically, AI-orchestrated gamification. Optimove has recently partnered with some of the best gamification platforms and the company’s newly announced Senior Director of Partnerships, Adi Dagan, joins SBC’s Multimedia Editor, James Ross, to discuss how these exciting developments will bring AI-driven precision to player engagement and take gamification...
Sep 17, 2024•24 min•Ep. 355
