S6 E8: Unlocking HR's Creative Superpowers with Nikki Rappaport

If HR should be anything it’s these two things: creative and curious. This week’s guest is as delicious as the bagels her company makes (and that’s saying something).  Nikki Rappaport, Chief People Officer at Call Your Mother—aka my go-to for stress-eating bagels—is here to share her creativity and wisdom! With a decade of experience in creative marketing and employee experience design, Nikki shares how curiosity and creativity drive exceptional HR practices.  From storytelling to culture-building, we’re exploring how HR can learn from marketing to build trust, align teams with company values, and create meaningful employee experiences. Also, yes, we talk a little bit about bagels. Obviously. Now, Working Not Working is helping to keep that talent with NTRNL— the new platform that unlocks employee passions and ignites productivity. So you can see your people as they see themselves: as humans, not headcount. Visit seeyourpeople.com to learn more or book a demo. 00:03:50 - One Thing People in HR Should Rethink 00:04:53 - How Nikki Found Her Zone of Genius 00:07:20 - How Creativity Translates into Exceptional Employee Experiences 00:10:50 - The Overlap Between Marketing and HR 00:15:38 - The Connection Between Marketing and a Strong Workplace Culture 00:18:53 - How HR Can Utilize Storytelling to Strengthen Culture and Branding 00:24:53 - How to Align Employees With Company Missions and Values 00:36:30 - Lessons From Customer Experience Design That HR Should Learn And if you love I Hate It Here, sign up to Hebba’s newsletter! It’s for jaded, overworked, and emotionally burnt-out HR/People Operations professionals needing a little inspiration. https://workweek.com/discover-newsletters/i-hate-it-here-newsletter/   And if you love the podcast, be sure to check out https://www.youtube.com/@ihateit-here for even more exclusive insider content! Follow Nikki: LinkedIn: https://www.linkedin.com/in/nikkirap/ Follow Hebba:  YouTube: https://www.youtube.com/@ihateit-here/videos LinkedIn: https://linkedin.com/in/hebba-youssef Twitter: https://twitter.com/hebbamyoussef