Grace Lamb. Influencing and Social Media.

Champaign townie shares her secrets to social media: the good, the bad and the viral. This branding and marketing professional uses her education and field experience to curate and spread beauty-one post at a time.

 Listen as Grace explains why her day job is the least interesting thing about her, inauthentic vs. authentic content, her self-taught side hustle for lucky brides, wacky algorithms, how to take the best picture and why social media should be viewed as a fun tool and not a recipe for FOMO and jealousy. This millennial disproves the common stereotypes, showing how articulate, motivated and self-actualized this generation can be. Even though this was our first meeting, I saw the obvious beauty from the outside mirror what radiated from within this golden girl.

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