Brian Deters. Always be Closing and Pivoting Under Pressure.

This townie turned Golden State golden boy is one of our nearest and dearest, oldest and bestest. He has made a life and a family on the west coast using his charm and knack for sales as a springboard into a new, booming venture with seemingly endless possibilities. 

 Listen as this guest explains how losing his sales job in an ailing company propelled him into the frenetic world of cannabis sales. Brian explains how the game of cat and mouse is a huge part of the appeal of the vast world of sales—from cold call to close. On this California-based interview I grill him on the differences between CA and IL. Will this born Midwesterner ever come back to the flatlands of IL? Or will the sunshine and warm temperatures be enough to help him forget the astronomical housing costs and rising unhoused population? This trip included unforeseen torrential rains which may have influenced my dreary outlook. However, getting to see Brian and all his blond babes just solidified that he’s in the right place. Flexibility, a casual environment and smooth talking help Brian go from corporate cubicles to a warzone of calls and credit card closures.

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