Episode description
A true David vs. Goliath story… buckle up, strap in, pour yourself a brew, grab a hobnob or two
For yeeeeeeears,
Food delivery was hogged by two silver-back Gorilla-Goliaths
Big hairy beasts
Uber EATS and Deliveroo
Until 2020
When rapturous sparkle-eyed challenger charged in
With even bigger-hairy audacious goals
Deliveroo-ing a UBER heavy blow to their ankles
Enter Foodstuff
*THE* challenger brand delivery app:
- Pedals Not Petrol, deliveries are 100% Emission Free
- EXCLUSIVELY for Indies operating in Cambridge, Manchester, Bristol, Edinburgh
- Recently raised £1.1MM and appointed hospitality legend, Charlie McVeigh, who sold Draft House to BrewDog as Chairman.
Sooo thrilled to welcome Foodstuff founder Toby Savill to the podcast.
ON THE MENU
1. Why You Must Prove Product Market Fit for a LONG Time before investing in Tech.
2. Why You Don’t Have to Reinvent The Wheel: Reframe the Question = New Perspective = New Ideas = Swim Where No One Else Is Swimming
3. How to Build Traction in the Early Days: ****Do Things That Don't Scale + Slowly Leverage Communities + Double Down on Surprising Successes
4. How to Compete with Deliveroo: 7 Years ahead with Billions in the Bank - BRAND> TECH. Go for the Ankles NOT the Heart - a la David Gluckman
5. Why a Brand inhabits 1 % of your brain - 1 Hook, 1 Message, Be Known for ONE Thing + Make Consumers Feel Special
Hungry is fed by our utterly-wonderful sponsors: Mackenzie Jone, GS1 and Bowimi.
Mackenzie Jones - the FMCG recruitment specialists.
There’s salacious-yet-superfluous recruiters out there - proper Cowboys. Thank goodness for Billy and Paul. The Good guys.
Loved by brands like Lucky Saint, Candy Kittens, Hunter & Gather, FULFIL. Looking to build out your team? Deeply implore you to reach out to Billy or Paul.
GS1 UK
You’ve set the business up, the website is in development, got the bank account, what’s next? Barcodes! Get the barcodes for your products from GS1 UK from the start and don’t risk going with cheaper alternatives – it’ll cost you in the long run. Enjoy more than just barcodes and get 20% off your first year’s membership with GS1 UK by using the discount code HUNGRY20 at checkout.
www.gs1uk.org/hungry
BOWIMI - Food & Drink Founders and Sales Teams. BOWIMI makes you better at your job and saves you stress, time and improves your bottom line.
- Save time, planning out your sales routes.
- Quickly sort out transfers orders
- Track store availability to ensure you’re not losing sales/leaving money on the table.
🤝 Let's Connect!
►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/)
►Stalk me here (https://www.instagram.com/_hungry.pod/)