How Charlie Bigham's, GU, Tyrells, Yeo Valley Made Consumers Fall In Love With Their Brand - Perry Hayden Taylor, founder big fish

Mar 03, 2021•1 hr 19 min•Ep. 12

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Episode description

Last week, I sat down the utter legend is Perry Hayden Taylor

Perry is the founder of bigfish a marketing and design agency who's built a bevy of juggernaut brands.

Gu Puds

Charlie Bighams

SipSmith

Freddies Flowers

Our conversation is a smorgasbord of tidbits, each containing scrumptious gems of knowledge to propel your business forward.

ON TODAY’S MENU

1. Charlie Bigham's success story and crucial lessons for challenger brands

2. How to build a company culture where everybody LOVES to work (ambition wheels)

3. The 5 Step Brand strategy framework that bigfish have used for over 20 years to build household brands

4. Why the best marketing is the marketing we don’t notice.

5. THINK BIG. DIVE DEEP. SWIM FAST.

6. Launching a start-up is like having a baby. Be there for tantrums and laughs.

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