HUNGRY.

HUNGRY is THE podcast for Challenger FMCG & Hospitality Founders wanting to pour gasoline on growth.

We chat with the industry BIG HITTERS. We ooze out the HIDDEN success secrets they’ve never told before and dive deep into their gut-wrenching failures, so you avoid them. We help you grow bigger, faster, stronger. Over the last 6 years, we’ve chatted to some insane guests on the poddy: Rory Sutherland, Seth Godin, Jamie Laing, Spencer Matthews, Tom Kerridge, Sir John Hegarty, The founders of SOHO House, TRIP, The Devonshire, Tony’s Chocolonely, Vita Coco Look, I’ll be blunt, HUNGRY is NOT your normal podcast. HUNGRY is NOT scripted and sterile Q&A interviews. HUNGRY is for pretty much no one. HUNRGY is a deliciously fun, wild and crazy, ADHD rollercoaster of free flowing conversations. got what it takes? Buckle up. Strap in.

get ready to… FEED YOUR HUNGER

Last refreshed: June 21st, 2026 at 3:55 AM ⓘ

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Episodes

Espresso: David Hieatt, Hiut Denim - Be a speed boat not a shipliner

🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Aug 17, 2023•6 min•Ep. 103

How Danny Winer transformed from failed Hollywood actor, to build multi-million dollar cookware brand HEXCLAD, secured Gordon Ramsay as a business partner and partnered with Hailey Bieber, Kendall Jenner and Halle Berry

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ Leaving New York and landing in La La land with dreams of becoming an actor. The odd extra job here and there. Nothing. Hollywood reared it’s egregious ugly head with toxic-stained eyes. ...

Aug 14, 2023•2 hr 3 min•Ep. 102

Espresso- Accept pain, it's meant to be hard - COOK

🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Aug 10, 2023•4 min•Ep. 101

How Rude Health Disrupted The Health Food Category and Built a +£20 million Household Brand - Camilla Barnard, Rude Health, co-founder.

Life is a little crazy right now. This is a reposted episode from a couple of years ago with the wonderful Camilla Barnard, founder of Rude Health. Back in full swing next week. In 2006, finally, something erupted. Health food was an imbroglio of crusty and boggey-fied, innocuous yet alienating food. Glib green and banal brown shelves had less personality than a broken Asthma pump in a hospital car park. A cacophony of precocious cardboard-with-a-conscience. In 2006, thankfully, a TECTONIC SHIFT...

Aug 07, 2023•1 hr 22 min•Ep. 100

Espresso - Say No. Focus. Control. - COOK

🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Aug 03, 2023•4 min•Ep. 99

The journey from free school meals to high flying banker to feeling soulless, escaping and founding Boundless, winning listings at ASDA, Holland & Barratt, Whole Foods Market, Ocado

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ Will we able to eat tomorrow? Bethnal Green. 1980's. Everyday a galling struggle. Growing up on free school meals. At 16. Cathy got a job as a tea girl in the city. Grafted her way up. Se...

Jul 31, 2023•1 hr 56 min•Ep. 98

Espresso - How to get hold of buyers using LinkedIn - Bold Bean Co

🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Jul 27, 2023•3 min•Ep. 97

Giles Brook: How to actually sell your food and drink brand, raise money and be a formidable founder, lessons from industry titan from Innocent, Vita Coco, BEAR, Mindful Chef, Dalston's

His career sparkles 🌰Commercial Director & General Manager at innocent drinks helping take the brand from £17m to £120m 🥓 CEO of Vita Coco EMEA for 12 years, built to £60m in retail sales across the EMEA region 🌮 Founding partner in Urban Fresh Foods Limited, whose brand, BEAR Snacks became the UK’s No.1 fruit snacking brand & No.1 kids lunchbox item. 🍡 Urban Fresh Foods Limited has appeared twice in The Sunday Times Fast Track 100 list. The brand was acquired by Lotus Bakeries in 20...

Jul 24, 2023•50 min•Ep. 96

Planet Organic: Renée Elliot, Staying Calm Through Gut-wrenching challenges

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ Life is a little crazy right now, so this a repost of a previous episode I recorded with the wonderful Renée Elliot a couple of years ago. “It was a frightening, exhausting experience – a...

Jul 17, 2023•1 hr 17 min•Ep. 95

Espresso - How to build a culture - COOK

🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)

Jul 13, 2023•6 min•Ep. 94

How Athletic Brewery became one of fastest growing brands in the world, raised £175 million, launched in all 50 states and gained investment from Lance Armstrong and Blake Mycoskie

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ Flew over 4000 miles for this. Totally blew my mind. On the plane back to rain-sodden Blighty, over tepid-yet-actually-quite-nice plane food I realised my WHOLE VIEW of challenger brand b...

Jul 10, 2023•1 hr 44 min•Ep. 93

Espresso: Candy Kittens - one sentence wisdom

Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our newsletter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)...

Jul 06, 2023•3 min•Ep. 92

How to Survive "The Dip" or When to Fail Forward - James Hickson, We Bought Beer, Brand Hackers

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ Do you ACTUALLY want to keep your brand going ? Or are you shackled in the pride prison and ego ? Scared of telling your family and friends "it's over Mum or mate or Marge " Worried about...

Jul 03, 2023•1 hr 37 min•Ep. 91

Espresso: The ship will always keep sailing - Paul Ainsworth, Ainsworth Collection

Enjoy your morning espresso and enjoy wisdom from Paul Ainsworth, Ainsworth Collection Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)...

Jun 30, 2023•5 min•Ep. 90

How David Hieatt sold howies to Timberland, building The Do Lectures and Hiut Denim Co. - a story in Challenger “Being”

If you ONLY do one thing next week. Do this. Scoff this conversation down your earlobes HANDS DOWN. One of the most important conversations I’ve EVER had. We dove deeper. deeper. deeper deeper. Crossing the chasm from challenger “Thinking” to challenger “Being”. I’ve listened back 4 times. Scribbled copious scraggly notes. Still unearthing glistening pearls of pithy and profound wisdom. Totally honored to welcome David Hieatt to HUNGRY. David’s career is challenger “Being” - worked at Saatchi &a...

Jun 26, 2023•1 hr 50 min•Ep. 89

Espresso: get hold of buyers using LinkedIn - Amelia Christie Miller, Bold Bean Co.

Enjoy your morning espresso and enjoy wisdom from Amelia Christie Miller, Bold Bean Co. Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)...

Jun 22, 2023•3 min•Ep. 88

Creator of Baileys, Ciroc, Tanqueary, How to Creatively Disrupt Categories - David Gluckman

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Insta- https://www.instagram.com/_hungry.pod/ David Gluckman is a food and drink LEGEND. Creator of Baileys, Ciroc, Tanqueary gin And many, many more all folded into his INSANE book "That Shit Will Never Sell" David gave me the (much...

Jun 19, 2023•1 hr 26 min•Ep. 87

How Candy Kittens won listings at Sainsbury’s, Waitrose, Tesco and ASDA by doing One. Thing. Well. – Ed Williams

Sometimes brands become a bland-wishy-washy-meh-ness. Sometimes the £5 million RSV mark is dangerous. Scale often kills magic. Process and experience and meetings-about-meetings-about-meetings seep in and piss over the Bonfire of Magic. Candy Kittens didn’t let that happen. CK kept the sparkle in their eye. The fire burning. Roaring. Yes, they’ve won listings at Sainsbury's, Waitrose & Partners, Tesco, Asda, Morisson’s - a full shebang of distribution. BUT. Candy Kittens still THINK and FEEL...

Jun 12, 2023•1 hr 38 min•Ep. 86

Espresso: never give in - Paul Ainsworth

Jun 08, 2023•5 min•Ep. 85

How TRIP became the fastest growing soft drinks brand in the UK partnering with Sainsburys, Waitrose, CoOp, Annabel’s, CALM, SOHO House – Liv Ferdi

Maybe I am wrong. For yonks I’ve been waxing ad nause about Narrow and Deep. Focus. Do less, better. Be a Meaningful specific. It’s what every wonderful guest on the poddy teaches me. TRIP ripped up the rule book. Definition of outlier. TRIP is for everyone and anyone, anywhere, anytime and everywhere. TRIP is a coffee replacement. Booze replacement. Cocktail mixer. Meal Deal enhancer. Grab & Go. All charged with a beautiful mission: Be Kind to your Mind. Won listings at Co-op Sainsbury's , ...

Jun 05, 2023•2 hr 4 min•Ep. 84

this is TOO MENTAL

The lessons: Stuart Forsyth - Bite off more than you can chew, chew like hell Paul Ainsworth - Never Given In, Make It Happen Jim Cregan - fear is excitement. Jamie Laing - just show up. Camilla Barnard - Serendipity> Strategy Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.com/@HungryFMCG/videos Let’s link up on LinkedIn - https://www.linkedin.com/in/daniel-pope/ Stalk me on Ins...

May 29, 2023•21 min•Ep. 83

Espresso: Founder = Toxic Relationship - Amelia Christie Miller, Bold Bean Co.

May 25, 2023•3 min•Ep. 82

The Strategy to ESCAPE Competition and Build Creative Monopoly for Challenger Food and Drink brands - Alex Smith

Absolutely THRILLED to welcome the strategy sensei, polymath and proper good bloke, Alex Smith on the poddy Alex knows everything and anything about strategy, building brands like MOJU, The Collective and EAT NATURAL You're in for a treat. ON THE MENU: Why challenger food and drink brands must CREATE, not ANSWER the need to escape competition Why your brand must generate the pull to open up the dormant market - lessons from OATLY Why strategy must follow traction, serendipity> strategy, X ten...

May 22, 2023•2 hr•Ep. 81

Espresso: how to build culture - Ed Perry, COOK

Enjoy your morning espresso and enjoy wisdom from Ed Perry, founder of COOK. Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagram.com/_hungry.pod/)...

May 18, 2023•7 min•Ep. 80

Tommy Banks: From hospital bed to becoming the UK’s Youngest Michelin star chef and winning Great British Menu twice

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Tommy Banks was on course to cricket-stardom. Until a debilitating disease struck him down. Hospitalised. Bed ridden for 2 years. His adolescence eviscerated. In the hospital bed he piously inhaled cook books. Tommy course corrected. He came out swinging with hell-bent drive. 🥦 The youngest chef in the UK to win a Michelin Star. 🥦 Great British Menu Winner in 2016 and 2017. 🥦 Owner of 2 ...

May 14, 2023•1 hr 50 min•Ep. 79

Espresso: make it happen, make it happen together - Paul Ainsworth

May 11, 2023•5 min•Ep. 78

bigfish: How Challenger brands can survive the “Doom Loop” to become a loved household brand - Perry Haydn Taylor

One man and his merry band of brand enthusiasts is behind all these brands. Perry Haydn Taylor 💚 Haydn Taylor and bigfish . Dream Big. Dive Deep. Swim Fast. The creative dynamite, unleashing explosive, wild-fire-spreading growth for buccaneering brands. Buckle up. Strap in. A wild adventure awaits you. Thrilled to Welcome back my friend, Perry for a Part Three. Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ How many of these brands are...

May 08, 2023•2 hr 15 min

Espresso: Pricing is Art, not Science - Ed Perry, COOK

May 04, 2023•5 min•Ep. 76

How Bio&Me disrupted Granola and won listings at Waitrose, CoOp, Ocado, Sainsbury's, Tesco in 4 Years - Jon Walsh, Dr. Megan Rossi

Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Gut-health-pioneer & Industry Guru Jon Walsh & Dr. Megan Rossi Opposites attract, 1+1 = 3. Had a good gut feelin’ about this one. BOY OH BOY - it was UNREAL Bio & Me have won listings at Sainsbury’s, Tesco, CoOp, Ocado, Sainsbury’s, Sainsbury’s. ON THE MENU: 1. Why just because you WIN more listings doesn't mean you should HIRE more resource 2. The Dangers of CPG (Creator Packag...

May 01, 2023•1 hr 37 min•Ep. 75

Frenchie: Greg Marchand, Growing up in an Orphanage and building a wildly Successful Restaurant Empire across Paris and London

Every top food and drink founder reads our Newsletter - why wouldn't you? He grew up in an Orphanage. Dad died at 6. Mum at 11. He transformed Pain into Beauty and suffering into Safety. Living by the mantra “Whatever You Want” In a sun-drenched attic, high above the hubbub of Covent Garden Surrounded by the cantankerous cuddles of clattering knifes, forks and conversation I met Greg Marchand. Greg is a wildly successful restauranteur, founder of “Frenchie” 🇫🇷 Frenchie Rue Du Nil (Michelin Sta...

Apr 24, 2023•1 hr 24 min•Ep. 74

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