Humanize IT - podcast cover

Humanize IT

Adam Walterhumanizeit.biz
MSPs will bridge the gap between business and technology with Humanize IT — a fun, educational podcast that will keep your MSP relevant, maximize your value and help your clients see you as a trusted partner. In each episode, hosts Adam Walter, Skip Ziegler and other industry experts will show MSPs how to excel with a new, more conversation-based approach to technology!
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Episodes

Pools and Business...what they have in common

In this conversation, Adam Walter and Skip Ziegler explore the parallels between maintaining a swimming pool and running a business. They discuss the importance of addressing foundational issues, understanding the unique context of each business, and the significance of company culture. The conversation emphasizes that the right advice and tools must be tailored to the specific needs of a business, much like the maintenance of a pool varies based on its type and environment. They conclude with t...

Jul 07, 202528 min

Backups & Bandwidths: Origins

In this episode, Adam Walter and Jonathan Crow discuss the origin and evolution of the 'Backups and Bandwidth' initiative, focusing on the importance of tabletop exercises in incident response and cybersecurity. They explore how these exercises can help teams prepare for real-world scenarios, improve communication, and enhance business continuity planning. The conversation highlights the need for regular testing and the democratization of cybersecurity practices for smaller businesses.

Jun 30, 202530 min

Outside Leadership Advice

Summary In this podcast, Adam Walter and Skip Ziegler discuss the importance of seeking external advice for business leadership. They explore how to qualify good leadership advice, the significance of understanding different perspectives, and the role of true leaders in guiding organizations. The conversation emphasizes the need for continuous learning, adapting to cultural changes, and finding the right mentors to foster growth and success in business.

Jun 23, 202527 min

Client Red Flags

In this conversation, Adam Walter and Skip Ziegler discuss the critical topic of customer red flags in the context of managed service providers (MSPs). They explore how to identify red flags in client relationships, the importance of client compatibility, and strategies for managing toxic clients. The discussion emphasizes the need for a pre-agreement checklist, evaluating client turnover rates, and finding ideal clients to foster a positive business environment. The conversation concludes with ...

Jun 16, 202527 min

Dealing with confirmation bias

In this conversation, Adam Walter and Skip Ziegler delve into the concept of confirmation bias, particularly in the context of IT and client relationships. They discuss how professionals often operate under assumptions based on limited data, leading to miscommunication and ineffective solutions. The importance of listening to clients, understanding their needs, and challenging one's own biases is emphasized as a way to improve business strategies and client engagement. The discussion also touche...

Jun 09, 202527 min

Revolutionizing MSPs with Island

In this conversation, Adam Walter and Jason Makevich discuss the innovative solution called Island for MSPs, which is designed to enhance the capabilities of managed service providers. They explore the features of the Island Enterprise Browser, its benefits for remote workforces, and how it can significantly reduce costs while improving security and productivity. The discussion also covers the transition for MSPs to adopt this technology, the potential for increased profitability, and the import...

Jun 02, 202530 min

Evolution of Cybersecurity and MSPs

In this conversation, Adam Walter and Jason Makevich discuss the evolution of Managed Service Providers (MSPs) and the increasing importance of cybersecurity, particularly in the context of ransomware. They explore how MSPs have had to adapt to the changing landscape of technology, including the rise of AI, and the need for innovation to stay competitive. Jason shares insights on the future of MSPs, emphasizing the importance of specialization and the role of AI in shaping the industry. The disc...

May 26, 202527 min

Forecasting is the answer to most MSP Problems

In this conversation, Adam Walter and Skip Ziegler delve into the intricacies of forecasting within the IT sector, emphasizing the importance of aligning IT strategies with business goals. They discuss the challenges faced by IT professionals in predicting future needs and the necessity of proactive planning. The dialogue highlights the significance of project management skills, the value of understanding client business plans, and the role of preparedness in successful forecasting. Through prac...

May 19, 202530 min

Perfection is the mind killer

In this conversation, Adam Walter and Skip Ziegler discuss the challenges of project planning and the fear that often prevents individuals from taking action. They emphasize the importance of overcoming perfectionism and taking iterative steps towards progress. The discussion highlights real-world experiences and the necessity of making decisions, even when faced with uncertainty. The speakers encourage listeners to start small, embrace feedback, and recognize the cost of inaction as a motivator...

May 05, 202525 min

Paul Green - MSP Marketing: Start Here

In this conversation, Paul Green shares insights on effective marketing strategies for Managed Service Providers (MSPs). He emphasizes the importance of consistency in marketing efforts, the need for a structured marketing system, and practical steps to build and grow relationships with potential clients. The discussion also covers how to break down marketing tasks and the significance of starting with simple actions, such as building LinkedIn connections. Paul provides actionable advice for MSP...

Apr 28, 202523 min

Mastering the Art of Scaling Your MSP

In this conversation, Tim Thomson shares his insights on scaling Managed Service Providers (MSPs). He discusses the common plateaus MSPs face, the importance of delegation and time management, and the need for operational maturity to ensure client satisfaction while acquiring new customers. Tim emphasizes the significance of identifying talent and placing the right people in the right roles to foster growth. He also highlights the necessity of building a strong foundation for scaling and the val...

Apr 21, 202526 min

Transforming MSPs: From Tech Advisors to Business Partners

In this conversation, Tim Thomson discusses the importance of differentiating Managed Service Providers (MSPs) in a competitive market. He emphasizes the need for MSPs to evolve from being mere technology advisors to becoming business decision optimization partners for their clients. By leveraging AI and digital work analytics, MSPs can create better experiences for their customers and build stronger relationships. The discussion also highlights the significance of understanding client needs, al...

Apr 14, 202524 min

Managing Business Stress

In this conversation, Adam Walter and Skip Ziegler discuss the various aspects of business stress, how to recognize it, and the importance of sustainability in business growth. They emphasize the need for business owners to assess their stress levels, recognize the signs of stress in their teams, and find effective solutions to manage stress. The discussion also highlights the significance of maintaining a healthy work environment and the role of coaching in navigating business challenges....

Apr 07, 202526 min

Rethinking Technology: What Does 'Good' Mean?

In this conversation, Adam Walter and Deb Doning explore the intersection of technology, ethics, and human values. They discuss the importance of defining what 'good' means in the context of technological innovation, emphasizing that efficiency should not be the sole value pursued. Deb argues for a socio-technical perspective that considers the human experience and relationships in technology design. They highlight the need for low-tech solutions to complex problems and the significance of depth...

Mar 31, 202527 min

Updated! The Singularity of Hope: A New Perspective on AI

In this conversation, Adam Walter and Sam Sammane discuss the future of AI, emphasizing a hopeful perspective on how technology can empower humanity rather than replace it. Sam shares insights from his book, 'The Singularity of Hope,' advocating for a future where AI and robots work for humans, allowing for greater creativity and empathy in society. They explore the influence of science fiction on public perception of AI, debunk common myths about AI replacing jobs, and highlight the potential f...

Mar 27, 202536 min

Navigating Ethics in Technology

In this conversation, Adam Walter and Deb discuss the ethical implications of technology in the workforce, particularly focusing on human rights, surveillance, and the unintended consequences of tech innovations. Deb shares her background in human rights and literature, emphasizing the need for a diverse perspective in tech development. They explore how technologies like social media can have both positive and negative impacts on society, and the importance of ethical considerations in tech desi...

Mar 24, 202527 min

From Fear to Value: Rethinking Cybersecurity

In this conversation, Adam Walter and Nathan Whitaker discuss the importance of effectively communicating cybersecurity issues to CEOs and small business owners. They emphasize the need to shift the narrative from fear-based tactics to highlighting the value and benefits of cybersecurity. The discussion covers how to understand a CEO's perspective, the significance of building consumer confidence, and the role of risk management in business growth. They also touch on the importance of creating a...

Mar 10, 202527 min

CJ Fairfield: Navigating AI Trends in the Channel

In this conversation, Adam Walter and CJ Fairfield discuss the significant trends in the technology channel, particularly focusing on the impact of AI and automation on Managed Service Providers (MSPs). They explore how AI is evolving, its applications in daily tasks, and the importance of MSPs adapting to these changes to remain relevant. The discussion emphasizes the need for MSPs to be knowledgeable advisors to their clients, especially regarding new technologies that affect their businesses....

Mar 03, 202533 min

The Future of Security Services

In this conversation, Adam Walter and Neil Groulx discuss the evolving landscape of security services, emphasizing the shift from niche to general industry as more Managed Service Providers (MSPs) enter the space. They explore the importance of compliance as a service, the nuances of penetration testing across different industries, and the need for tailored security solutions that address unique attack vectors. The discussion highlights the balance between security measures and productivity, adv...

Feb 24, 202524 min

Navigating the Call Center Niche: Insights from Neil Groulx

In this conversation, Adam Walter and Neil Groulx discuss the importance of niche services for Managed Service Providers (MSPs), particularly focusing on the call center industry. Neil shares his journey into this niche, highlighting the challenges and unique needs of call centers. They explore the development of custom software solutions to address these needs and the potential for expanding into other niches, such as architecture and engineering. The discussion emphasizes the value of understa...

Feb 17, 202525 min

Mastering Operational Leadership in MSPs

In this episode of the Humanized IT podcast, Adam Walter and Todd Kane discuss the critical aspects of operational leadership within Managed Service Providers (MSPs). They explore the challenges faced by service managers, the importance of continuous education, and the need for a strong operational foundation to support growth. The conversation also delves into the distinctions between visionary and integrator roles, the transition from working manager to CEO, and the significance of operational...

Feb 10, 202528 min

Transforming Team Training in MSPs

In this conversation, Matthew Hache discusses the importance of team training and building a strong culture within Managed Service Providers (MSPs). He emphasizes the need for organizations to embrace training as a means to retain talent and foster growth. The discussion covers various aspects of mentorship, the significance of understanding the business side of IT, and the concept of the 'Hero's Journey' in employee development. Matthew shares insights on how to create a supportive environment ...

Feb 03, 202523 min

Why MSPs Fear Growth: Insights from Matthew Hache

In this conversation, Adam Walter and Matthew Hache discuss the challenges faced by Managed Service Providers (MSPs) in growing their businesses. They explore the reasons behind MSPs' reluctance to charge for their services, the importance of tracking metrics for profitability, and the impact of imposter syndrome on professionals in the industry. Matthew emphasizes the value of expertise and experience, urging MSPs to recognize their worth and charge accordingly. The discussion also highlights t...

Jan 27, 202524 min

How to Interview your clients

In this conversation, Adam Walter and Skip Ziegler discuss the importance of building strong relationships with clients through various engagement strategies, including lunch and learns and stakeholder interviews. They emphasize that the core value lies in the relationships formed rather than just the transactional aspects of business. The discussion also highlights the significance of leveraging vendor partnerships and conducting effective client interviews to understand their needs better. Ult...

Jan 20, 202527 min

The Niche MSP Journey

In this conversation, Sam Weiner shares his journey from being a software developer to becoming a successful Managed Service Provider (MSP) focused on the winery industry. He discusses the importance of building relationships with clients, conducting effective assessments, and leveraging technology to help businesses grow. The conversation emphasizes the value of listening to clients and having high-level discussions to identify their needs and create actionable project roadmaps. Sam shares spec...

Jan 14, 202527 min

Interview with a Winery MSP

In this conversation, Adam Walter interviews Sam Weiner, an IT service provider specializing in wineries. Sam shares his unique journey into the IT service industry, highlighting the complexities of the winery business model and the importance of understanding client needs. He discusses how he transitioned from a software developer to an MSP, focusing on creating value through technology solutions tailored to the winery sector. The conversation emphasizes the significance of building relationshi...

Jan 03, 202524 min

Crystal Ball 2025

In this episode, Adam Walter, Jonathan Crowe, and Skip Ziegler discuss their predictions for the upcoming year, focusing on economic trends, technology advancements, and the importance of community engagement. They explore the rise of Discord as a professional communication tool, the significance of niche markets for MSPs, and the evolving landscape of compliance and security. The conversation also delves into the potential impact of AI innovations on the industry, emphasizing the need for MSPs ...

Dec 30, 202435 min

Balancing Work and Holiday Breaks

In this festive episode, Adam Walter and Skip Ziegler discuss the joys and challenges of the holiday season, particularly focusing on balancing work and personal life during Christmas. They share personal anecdotes about their experiences with on-call duties, the importance of mental health breaks, and the unique challenges that come with the holiday season. The conversation also touches on the significance of empathy in the workplace and concludes with a look ahead to predictions for 2025....

Dec 23, 202424 min

Are QBRs Dead?

In this conversation, Adam Walter, Joe Rojas, and Jeff Loehr discuss the decline of Quarterly Business Reviews (QBRs) in the Managed Service Provider (MSP) industry. They explore the reasons why QBRs are failing, emphasizing the need for MSPs to shift their focus from technology to business solutions. The discussion highlights the importance of niching for MSPs, providing real-world examples of successful niche strategies, and the value of targeted solutions that address specific client needs. T...

Dec 20, 202422 min

Unlocking Revenue with Strategic Business Reviews

In this conversation, Adam, Joe, and Jeff discuss the importance of Strategic Business Reviews (SBRs) for Managed Service Providers (MSPs). They emphasize the need for MSPs to shift their focus from technical discussions to understanding their clients' business needs. The conversation covers how to effectively listen to clients, identify their unique challenges, and leverage technology to provide tailored solutions. The speakers also highlight the significance of finding a niche market and the p...

Dec 16, 202429 min
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