Fitfluencers
Sep 01, 2021•22 min
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Episode description
Do you even lift, bro? From 30 Days of Yoga With Adriene, to the #ChloeTing Summer Shred Challenge AND completing a hundred rides with Cody Rigsby on Peloton…frankly it’s a miracle you’ve got time to do anything else.
In this episode, comedian and computer scientist Olga Koch and journalist Hussein Kesvani chart the rise of the fitfluencer - the online personal trainers selling us (and each other) the dream of a perfect body, a cute dog and a million-dollar business empire, for only the price of a small monthly subscription fee.
How is the perfect gym body like a bowl of fine vegetarian chilli? You'll have to listen to find out!
Human Error is a Daddy’s SuperYacht production for BBC Sounds.
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