Influencer Culture Needs to Change

Listen if: You’ve seen an influencer haul lately and wondered how much of it they’ll ACTUALLY wear.

This week on the podcast, Jess and Stef have a conversation about a question that has been popping up amongst the TWOOBS team: do influencers encourage a culture of excess consumption?

Hear about:

• Jess and Stef’s experience being influencers themselves, including how brands gift products and the volume of free product influencers receive.
• Stories and anecdotes from their time as fashion bloggers.
• Their thoughts around influencers and whether they contribute to waste.
• Why we need to normalise re-wearing clothes.
• How we can combat the culture of overconsumption.
• How their influencer strategy for TWOOBS has shifted.
• A home practice to remember your worth and overcome the desire to purchase new things for validation.

You can find Jess and Stef on Instagram at @howtwolive and @howtwolivethepodcast.

Join our Facebook group at facebook.com/groups/howtwolivethepodcast

To get in touch, email contact@howtwolive.com.

CREDITS

Music by: Kinkora

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