How to Scale a Video Business

The How to Scale a Video Business Podcast offers invaluable insights and strategies for video production professionals looking to grow their businesses.

Hosted by industry veteran Den Lennie, this podcast delivers actionable advice on:

Attracting high-value clients and increasing revenue
Developing effective marketing and sales strategies
Improving project management and workflow efficiency
Building and managing a talented team
Pricing your services competitively and profitably
Overcoming common challenges faced by video business owners

Each episode features real-world examples, case studies, and interviews with successful video entrepreneurs.

Whether you're a solo videographer or running a small production company, you'll gain practical tips to help you work less, earn more, and achieve greater control over your business.

With over 350 episodes, this long-running podcast offers a wealth of knowledge to help you transition from overworked freelancer to thriving business owner.

Den's straightforward, no-nonsense approach cuts through the noise to deliver proven methods for scaling your video production company.

By listening regularly, you'll stay motivated, learn from others' successes and failures, and gain the confidence to make strategic decisions that drive growth.

Join Den Lennie and a community of like-minded professionals; join us, 'The Video Mentors', as you work towards building a more profitable and fulfilling video business.

Last refreshed: July 2nd, 2025 at 9:08 AM ⓘ

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Episodes

BFC EP #012 - How to Handle Not Getting Paid with Den Lennie

Send us a text In this episode, Den reflects on a situation where a production company took matters into their own hands after not getting paid for a music video shoot... but was it a good move or did they create a bigger problem? Support the show Connect with Den on Instagram: https://www.instagram.com/den_lennie www.thevideomentors.com...

Feb 13, 2019•26 min

BFC #011 - The Power of Personal Branding with Rebecca Flint

Send us a text Most often than not, most of us associate branding with the logo. However, it’s way more than just a logo... It’s everything from your brand identity to your brand messaging and to so, so much more. In this episode, Den chats with Rebecca Flint, an entrepreneur, and a personal branding expert. She's been a Telstra Women's Business Award finalist with almost two decades of branding expertise under her belt. Now she coaches business owners on how to grow their businesses by utilizin...

Jan 29, 2019•53 min

BFC #010 - How to Successfully Blend Quality Family Life and Business with Sean Soole

Send us a text For most of us we’re taught that we need to work hard in order to be successful, but for Sean Soole it’s work-smart and still be successful. One doesn’t have to hustle 24/7 to achieve success. His successful business is the result of the quality of family life he has. It wasn’t always easy though, he’s had to do the unthinkable. Selling property, most of his possessions and exiting a number of businesses he was involved in. Then moving his entire family into a caravan and travelin...

Jan 15, 2019•47 min

BFC #009 - 7 Steps to Run your Business without You as a Creative with David Jenyns

Send us a text If you think you need a hundred systems or processes with a clear client flow in order to have move your business forward and eventually run without you, think again. In this episode, David Jenyns, Founder of systemHUB, Melbourne SEO & Video and the guy who sold the Melbourne Cricket Ground (MCG), sat down with Den and discussed a forgotten topic most business creatives try to hide from… the need to have SYSTEMS David unravels the myths about setting up a system for your busin...

Jan 01, 2019•40 min

BFC #008 - Easy Ways to do Business as a Creative with Simon Banks

Send us a text What is your purpose as creative? For Simon Banks, it is to educate the client to use video in a way which will build their business, serve their purpose and spread their impact. In today’s episode, Den sits down with Simon Banks, author of the book “How to Get Video Right” Today, they talk about how to get out of the freelancer mindset and going all in as a creative entrepreneur. Not only that, Simon dabbles into his personal fears and doubts that run through the minds of any cre...

Dec 18, 2018•1 hr

BFC #007 - How to go from being a Freelance Video Curator to an Agency Owner with Doug Suiter

Send us a text Are you an entrepreneur or a creative? For Doug Suiter, there is no difference... listen in to find out why. Today’s guest is Doug Suiter. He is the Owner/Director of YourFilm and FCPTalent. His expertise is from On-air Promos, set directing, and overseeing the full production process. He started FCPTalent to be a matchmaker for freelancers and producers. In this episode, Den and Doug exposes what it really takes for a creative to build their own business. Doug shares his thoughts...

Dec 04, 2018•46 min

BFC #006 - How A Creative can Turn Their Passion into a Profitable Business with Arana Wallenhoffer

Send us a text It is tempting to hold on to a company after being part of it for a long time. The realization for Arana was a little different, she was forced out of the company she helped built and as a creative, she realized that her career was heading down another path... Arana Wallenhoffer has an uncanny ability to balance inspirational creativity with practicality with her devoted passion focused around creating beautiful, yet functional space. With experience spanning all facets of archite...

Nov 20, 2018•50 min

BFC #005 - How to overcome your fears and limiting beliefs with Prue Sturgeon

Send us a text No matter what creative work you do, your limited by your body. By touching on the root cause, your body will heal and allow you to work to your fullest potential. That’s where Kinesiology comes in with its rise to popularity amongst creatives, artists and entrepreneurs. On today’s episode, we have Prue Sturgeon. She is an Integrative Complementary Medicine Practitioner & Kinesiologist. Listen to Prue and Den as they take a closer look at the incredible results of Kinesiology ...

Nov 06, 2018•43 min

BFC #004 - How a Former Truck Driver dove into an Underwater Imaging Business with Peter Lightowler

Send us a text The inevitable challenges life will bring you are going to make or break you. Yet for Peter Lightowler, it has had a different impact. After a heavily laden palette dropped on his back resulting in a fractured spine, he realised that life is short. It made him focus on what he wants in life; that is underwater filming. In this episode, Den and Pete will dive head-first into helping you to overcome your fears, give you more clarity on what you want and provide you with actionable s...

Oct 23, 2018•45 min

BFC #003 - How to make branding work for Creatives with David Fernandez

Send us a text Are you struggling with how to position your brand and don’t know which direction to go? You might be asking, how important is branding for my creative business? In this episode David Fernandez, of Evolv Design, shares his secrets on how branding is not solely for big brands and why you as a business should care about your brand. David also dives deep into the how you can use branding to build trust with your target market resulting in more clients. Turn the volume up, listen and ...

Oct 09, 2018•43 min

BFC #002 - The Long Term Mindset you Need to make it as a Filmmaker with Matt Jepsen

Send us a text Many people endure taking more work than they can handle. How do you go about taking a full month vacation but still earn a decent amount of money? Today, you will learn how to work within your capacity and escape working with resentment and burnout. Matt Jeppsen shares actionable steps that every filmmaker must know. He discusses the tricks on how to live a less stressful life, balance work and family, all while protecting yourself as a business owner for future projects. What yo...

Sep 25, 2018•43 min

BFC #001 - What you Need to Know about Scaling your Business with Charley Valher

Send us a text Do you want to know how to grow your business that does not require you? You are in for a treat in this episode of The Business for Filmmakers Podcast. Charley's credentials are impressive! He is a serial entrepreneur from Australia, known for his distinct methods when it comes to developing business. In today's episode, Charley shares his personal strategies that helped him scale his business. If you are struggling to figure out how you can make your business grow without sacrifi...

Sep 07, 2018•58 min

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