In the latest episode of The Higher Ed Pulse , co-hosts Seth and Mallory dive into their 2025 aspirations, blending professional ambitions with personal growth goals. They explore how AI is transforming workflows, the importance of intentional leadership, and strategies for balancing high performance with well-being. This lively discussion offers inspiration for education professionals looking to make meaningful changes in the year ahead. Key Takeaways AI Integration is Key: 2025 is the year to ...
Jan 13, 2025•25 min•Ep. 236
Welcome back to this Pulse Check Series for Pt. 2 — How to Make a Difference (Even Without the Title). Leadership doesn’t always come with a title. This episode dives into practical ways to lead through influence, whether it’s starting initiatives, building rapport, or making your voice heard on campus. Key Takeaways Influence Without Authority: You don’t need a title to lead. Preparation, relatability, and collaboration are key to influencing decisions effectively. Active Listening and Empathy:...
Jan 09, 2025•25 min
In the inaugural 2025 episode of The Higher Ed Pulse , hosts Mallory and Seth dive into the complex and urgent topic of ethics in artificial intelligence (AI) within higher education. They explore the challenges AI presents, such as data privacy, algorithmic bias, and over-reliance on automation, while discussing strategies to align AI usage with institutional missions. This thought-provoking episode is a must-listen for higher education professionals navigating the evolving landscape of AI ethi...
Jan 06, 2025•24 min•Ep. 235
Feedback is at the heart of mentorship, and this episode dives into embracing constructive criticism, learning from mistakes, and understanding the power of “tough love.” It’s about turning feedback into actionable steps for personal and professional growth—even when it’s not easy to hear. Key Takeaways Feedback Feels Personal: Feedback often feels like a critique of our identity, not just our work—especially as young professionals still finding their footing. Mindset Matters: Shifting from seei...
Jan 02, 2025•29 min
Today's inductee into the 2024 Enrollify Hall of Fame is Tina Miller, Executive Director of Creative and Communications at Arizona State University’s Enterprise Technology. A trailblazer in AI-driven innovation, Tina has been instrumental in integrating advanced technologies into higher education. From fostering AI literacy to launching impactful ChatGPT initiatives, Tina shares how ASU is redefining the role of technology in student success and workplace efficiency. Check out the full episodes ...
Dec 31, 2024•13 min
Today's inductee into the 2024 Enrollify Hall of Fame is Jon-Stephen Stansel, founder of Saturn Nine Media, whose transformative social media strategies are reshaping higher education engagement. In this episode, Jon-Stephen discusses the immense potential of social listening, advocates for rethinking the role of social media managers, and shares actionable insights for empowering these professionals. His vision is setting a new standard for leveraging digital platforms in higher ed. Check out t...
Dec 30, 2024•16 min
Today's inductee into the 2024 Enrollify Hall of Fame is Kin Sajpal, Vice President of Marketing and Communications at the University of Redlands. We revisit Kin’s groundbreaking insights on audience engagement, tailored marketing strategies, and fostering collaboration between enrollment and marketing teams. From innovative approaches to international student recruitment to the transformative "OneGrad" campaign, this episode is a masterclass in strategic higher ed marketing. Check out the full ...
Dec 26, 2024•12 min
Today's inductee into the 2024 Enrollify Hall of Fame is Claire Brady. With over two decades of experience in higher education, Claire is a trailblazer in helping institutions embrace artificial intelligence (AI) to improve teaching, learning, and student success. This episode revisits Claire’s appearances on Confessions of a Higher Ed CMO and AI for You, where she dives into AI’s transformative potential in higher education. From addressing AI literacy to breaking down misconceptions about its ...
Dec 24, 2024•10 min
On this special year-end episode of The Higher Ed Pulse, hosts Mallory and Seth revisit highlights from a remarkable 2024. With 46 episodes in just 52 weeks, the duo reflects on the standout moments that shaped their journey and connected deeply with listeners. From innovative conversations about AI to candid discussions about leadership in higher education, this episode is a heartfelt celebration of growth, community, and impactful storytelling. Key Takeaways AI’s Role in Education: The potenti...
Dec 23, 2024•27 min•Ep. 234
Today's inductee into the 2024 Enrollify Hall of Fame is Joshua Charles. Josh has become a standout leader in higher education, recognized for his innovative approaches to collaboration, leadership, and breaking down institutional silos. In this highlight reel, Josh shares his top strategies for fostering campus-wide collaboration, building relationships with leadership, and leveraging teamwork to achieve better outcomes. Whether you're navigating cross-campus partnerships or refining internal t...
Dec 20, 2024•13 min
In this special episode of Reclaiming Free Speech, Democracy, and Discourse on Campus, host Dr. J. Cody Nielsen sits down with Dr. Charles H.F. Davis III, Assistant Professor at the University of Michigan and scholar of race, systems of oppression, and student activism. Together, they unpack the implications of Donald Trump’s re-election, the challenges of free speech on campus, and the broader societal forces shaping higher education. This episode delves deep into student activism, higher educa...
Dec 19, 2024•33 min
Today's inductee into the 2024 Enrollify Hall of Fame is Bart Caylor. The president of Caylor Solutions and host of The Higher Ed Marketer Podcast , Bart is renowned for his forward-thinking approach to AI in higher education. This episode compiles highlights from Bart's appearances on various Enrollify network shows, showcasing his perspectives on AI literacy, overcoming resistance to innovation, and leveraging AI tools to revolutionize higher education. Dive into the transformative insights sh...
Dec 18, 2024•16 min
Today's inductee into the 2024 Enrollify Hall of Fame is Devin Purgason, who has explored the future of higher education marketing, equity-focused student support, and transformative approaches to enrollment management across our network this year. Whether you're a higher-ed marketer or an admissions professional, this episode is packed with actionable insights. Check out the full episodes Devin appeared on: Confessions of a Higher Ed Social Media Manager - Episode 28 Breaking Silos - Episode 2 ...
Dec 17, 2024•9 min
In this thought-provoking episode, Mallory and Seth discuss the transformative potential of AI in addressing equity challenges in higher education. They explore how AI can help institutions better serve "invisible students" — nontraditional learners, first-generation students, and those balancing work or family responsibilities. Highlighting the intersection of technology and education, they provide actionable strategies to improve student success, persistence, and graduation rates. Key Takeaway...
Dec 16, 2024•23 min•Ep. 233
Today's inductee into the 2024 Enrollify Hall of Fame is Mickey Baines, President and Chief Revenue Officer at Kennedy Company Education Strategies. Mickey’s innovative work in enrollment strategy and data-driven personalization is transforming how institutions engage students and families. This episode delves into his insights on creating impactful campus tours, leveraging CRM and AI for deeper student engagement, and laying the groundwork for future AI-driven strategies. Explore how Mickey’s e...
Dec 13, 2024•15 min
In Part 5 of this Pulse Check series, Cody Nielsen interviews Dr. David Robinson-Morris to explore the post-2024 election challenges and opportunities for higher education in America. This compelling conversation delves into how education institutions can navigate political turbulence, reclaim imaginative spaces, and fight systemic oppression. Tune in to gain insights into reshaping higher education for a more equitable future. Key Takeaways Imagination in Higher Education: Reclaiming creativity...
Dec 12, 2024•26 min
Today's inductee into the 2024 Enrollify Hall of Fame is Dr. Nick Ladany, President of San Francisco Bay University. Dr. Ladany’s forward-thinking leadership in transparency, innovation, and data-driven strategies is redefining higher education. This episode explores his insights into fostering meaningful relationships, leveraging AI to improve student support, and holding institutions accountable through measurable metrics. Check out the full episodes Nick appeared in: Confessions of a Higher E...
Dec 11, 2024•13 min
This episode celebrates the 2024 Enrollify Hall of Fame, spotlighting visionary leaders shaping the future of higher education. Today's inductee into the 2024 Enrollify Hall of Fame is Dr. Janet Spriggs, President of Forsyth Technical Community College, who shares groundbreaking insights on leveraging a $30 million NSF Engines grant and innovative AI tools to drive equitable economic mobility, enhance student success, and revolutionize enrollment strategies. Dive into Dr. Spriggs’ dynamic vision...
Dec 10, 2024•15 min
In this insightful episode from the AMA Symposium, Mallory sits down with Marina Cooper, Senior Associate VP for Brand and Marketing at Johns Hopkins University. The conversation dives into two critical topics: Johns Hopkins' upcoming 150th anniversary celebration and the evolving role of artificial intelligence (AI) in higher education marketing. Marina shares her perspective on leveraging institutional milestones and her journey toward integrating AI into her workflows, offering a candid look ...
Dec 09, 2024•11 min
Hosts Mallory and Seth dive into their highly anticipated 2025 predictions for higher education. The conversation is packed with bold insights, from the transformation of marketing strategies to the rise of AI agents and even controversial shifts in federal education policies. With humor, candid debates, and actionable takeaways, this episode is a must-listen for education professionals navigating the rapidly evolving landscape. Key Takeaways: Non-Traditional Paid Media Investment: Colleges and ...
Dec 09, 2024•33 min•Ep. 232
Mallory chats with Nate Jorgensen, Senior Director of Marketing at Miami University in Ohio, to discuss two exciting topics: empowering students through podcasting and the evolving role of artificial intelligence in higher education. From showcasing authentic student experiences through podcasting to addressing fears around AI adoption, this episode offers a refreshing take on how universities can innovate in meaningful and impactful ways. Key Takeaways Student-Driven Podcasting: Miami Universit...
Dec 06, 2024•18 min
Mallory sits down with Rebecca Stapley, Director of Marketing and Communications at RIT’s College of Health Sciences and Technology and the School of Individualized Study. They chat live from the American Marketing Association (AMA) conference in Las Vegas, discussing Rebecca’s transition to college-specific marketing, her insights from the event, and her creative strategies for aligning institutional and college-level branding. From mastering brand photo shoots to leveraging artificial intellig...
Dec 06, 2024•13 min
Mallory sits down with Santhana Naidu, VP of Marketing and Communications at Rose-Hulman Institute of Technology, live at the AMA Conference. Together, they explore the transformative role of AI in higher education marketing, from enhancing team efficiency to fostering creativity. Santhana shares actionable insights on navigating resource constraints and adopting AI tools for strategic advantage. Whether you're a seasoned professional or just starting your AI journey, this conversation offers in...
Dec 05, 2024•12 min
Welcome to Part 4 of Reclaiming Free Speech, Democracy, and Discourse on Campus a Post Election America. I’m Dr. J. Cody Nielsen, Host of After Further Consideration. No matter the outcome, the 2024 election will set the stage for the next decade of higher education. In this Pulse Check series I’ll interview policy makers and practitioners to discuss their outlook on higher education, the ways in which we might reestablish higher education’s public trust, and what a post 2024 election will look ...
Dec 05, 2024•31 min
Mallory sits down with Tina Miller, Executive Director of Creative and Communications at Enterprise Technology at Arizona State University (ASU). Recorded live at AMA in Las Vegas, the conversation delves into the transformative role of AI in higher education, exploring how leaders can adopt and integrate AI to drive institutional success. Tina shares insights into ASU’s innovative approach, including their AI Innovation Challenge, and offers actionable advice for leaders ready to embrace this g...
Dec 04, 2024•12 min
In this special episode from the American Marketing Association conference, Carrie sits down with Claire Skelton, Assistant Director of Content Marketing at Southeast Missouri State University, and Nikki Peters, Design Manager at the same institution. They discuss the impact of leadership lessons, the value of continuous learning, and the excitement of their first AMA conference. If you're a higher education marketing professional or someone stepping into leadership roles, their experiences will...
Dec 04, 2024•10 min
Tune in for a compelling conversation between Mallory and Tam Powell, Senior Vice President of Higher Education at BVK, recorded live at the AMA conference. Tam shares insights into the challenges surrounding higher education’s national narrative and the innovative campaign she is spearheading to shift perceptions and reinforce the collective impact of higher education. Dive into this episode for actionable insights on how a unified message can reshape public opinion and support enrollment strat...
Dec 03, 2024•11 min
In this special year-in-review episode, hosts Mallory Wilsey and Seth Odell reflect on 2024, highlighting key trends, professional insights, and personal lessons. From the increasing impact of AI in higher education to the importance of resilience and foundational marketing strategies, this episode offers a candid and inspiring recap of the year. Mallory and Seth also explore the evolving mental health conversation in higher ed and share personal growth stories, leaving listeners motivated and r...
Dec 02, 2024•23 min•Ep. 231
In this engaging episode recorded live at the AMA Higher Ed Symposium, host Carrie connects with Carrie Pitts-Densmore, Vice President of Enrollment and Marketing at Johnston Community College. Together, they delve into the transformative role of AI in higher education, exploring its potential to streamline processes, address staffing challenges, and enhance student success. This discussion highlights practical applications of AI and offers valuable insights on change management and leadership i...
Nov 25, 2024•13 min
In this special Thanksgiving-themed episode, hosts Mallory and Seth dive deep into the power of community, confidence, and meaningful decision-making. Reflecting on personal and professional growth, they discuss how high-stakes decisions can shape careers, why community support is integral to success, and how confidence evolves over time. Inspired by insights shared during an AMA fireside chat with Tony Proudfoot, this episode explores leadership, learning from mistakes, and the art of building ...
Nov 25, 2024•23 min•Ep. 230