Applying A Journalistic Background to Communication Roles in Higher Education

Episode 29: David Ogul is my guest on this episode of Higher Education Coffee & Conversation, an extremely talented award-winning writer and editor who I have been lucky enough to work with for the better part of 17 years.  David started his career as a freelance reporter working for organizations like the LA Times and Baltimore Sun.  Our relationship began when David covered a few stories at MiraCosta College where I was serving as Director of Marketing & Communications at the time.  David’s reputation as a stellar journalist and writer is what landed him his current role as Interim Director of College & Community Relations at Grossmont College, where he works on many different projects related to communication and marketing.  I learned a lot from this conversation where David and I discuss some of the challenges he has faced taking on tasks outside of his skillset as a journalist, such as buying ads and putting together strategic marketing plans.  David also drops some gems on overcoming writer's block and why it’s important to do thorough research before you sit down to start writing.  I hope you enjoy the conversation as much as I did!

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