Stories From Social Media Week 2019
The Patients & Purpose social team just got back from Social Media Week and shares with us the highlights and trends from the 2019 conference.
May 24, 2019•38 min
Healthy Perspectives Podcast
The Healthy Perspectives Podcast is an ongoing investigation via interviews, focusing on healthcare, innovation and the evolving digital landscape. Produced by Patients & Purpose, this show is designed for anyone interested in fresh patient insights for today and tomorrow. The show host, Kate Rubin, is part of the Social team at Patients & Purpose. She loves to geek out over technology and share a curiosity about healthcare innovation.
Patients & Purpose is Omnicom’s go-to, full-service, patient healthcare advertising agency. Learn more at PatientsAndPurpose.com
Last refreshed: ⓘ
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episodes
Is it Ballsy? How a Health Influencer Found His Voice In the Social Space
In honor of Testicular Cancer Awareness month, we sat down with one of its most outspoken advocates, Thomas Cantley, a.k.a. Mr. Ballsy! On this episode, Thomas talks to us about his journey through diagnosis, how he used social media to find his authentic voice within the digital space, and how social influencers can make a positive difference in the world of healthcare.
May 01, 2019•43 min
SXSW 2019: Artificial Intelligence Is Everywhere
On this episode, we sat down with members of Emerging Digital Group to chat about their time down in Austin, TX for SXSW 2019. Hot topics included how “XR” is replacing all the other “Rs”, how podcasts can excel within the healthcare space, and how AI isn’t in its own little bubble anymore; it’s everything! Plus, find out what else you can eat in Austin, besides BBQ. Enjoy the show! For more info on SXSW check out: SXSW YouTube: https://www.youtube.com/user/sxsw SXSW SoundCloud: https://soundclo...
Mar 28, 2019•42 min
CES 2019: Patients Take Control
In this episode, we talk about technology innovations in the healthcare space from CES 2019. Jo Ann Saitta, Chief Digital Officer of Omnicom Health Group sat down with us to share the most interesting healthcare inventions and themes from the 2019 show.
Feb 09, 2019•21 min
XR, VR, AR, and MR – oh my!
The world of creating new realities is expanding by the minute, and it’s not just about Pokémon Go. In this episode, we talk with John Deely and Tasia Dedenbach on their recent excursion to the Mixed Reality Marketing Summit 2018 in NYC. Our conversation centered around their learnings and what the future has in store for augmented reality. See the links below for what was discussed in the episode: Mixed Reality Marketing Summit: https://exmalatam.com/exus/ CTRL Humans: https://www.quantumcaptur...
Dec 01, 2018•27 min
Going Beyond ❤️& 👍: Reaching Patients in a Social World
In this episode, we talk to our in-house social team about the latest social trends happening in the healthcare space. Listen in on our conversation with Patrick Lupinski, Colin Reilly, and Kate Sheffield as we break down how to get regulatory comfortable with using social for brands, determining whether Facebook or Instagram or Twitter is better for your patient audience, and how Kim Kardashian is making her way into pharma.
Sep 07, 2018•20 min
Unlocking Creativity With Radiant Thinking: Featuring Oath’s Digital Prophet, David Shingy
David Shingy, the Digital Prophet at Oath, preached the virtues of radiant thinking in this podcast episode. We had an enlightening conversation about maximizing your creative energy, making your ideas come to life, and how digital may sometimes not be as good as analog. Hope you enjoy this Healthy Perspective on where technology is headed—and how we can best use it!
May 31, 2018•15 min
SXSW 2018 Recap (HPP015)
Listen to our conversation with John Deely, Nora Travis, and Jynette DeMarco about their recent trip to SXSW in Austin, TX. We discuss the future of big data, how tech is merging with social movements, and how healthcare has its own spotlight at this annual digital conference. Enjoy!
Apr 20, 2018•26 min
Power to the Patients (HPP014)
We sat down with Kerri Sparling and Julie Wheelan, both incredible patient advocates and people. We discussed their individual health journeys, what drives them, and heard their perspectives on how health brands can learn from those they were designed to treat. Enjoy!
Apr 08, 2018•33 min
Raising Awareness for Rare Diseases (HPP013)
Listen to our Healthy Perspectives conversation with Mary Dunkle, VP of Educational Initiatives at NORD. Our conversation focused on Rare Disease Day 2018 and the future of rare disease awareness. Enjoy!
Feb 28, 2018•20 min
Let’s Talk Chatbots (HPP012)
We sat down with Richard Smullen, Founder and CEO of Pypestream, a leading developer of conversational interfaces. We talked about the trend toward messaging in healthcare and beyond, and how chatbots are just the tip of the iceberg. Enjoy!
Jan 11, 2018•24 min
Patient Futures & Purposeful Partnerships (HPP011)
On today's episode, we sat down with our agency friends Tom Galati and Todd Weinstein. We talked about the Patient Futures event that was held at Patients & Purpose, and how technology and Purposeful Partnerships are shaping the future for patient care. Tom Galati is an Associate Partner, Creative Director and Todd Weinstein is a Vice President, Director of Digital Strategy. Enjoy! #PnpHealthyPerspectives
Oct 25, 2017•21 min
Pfizer & Digital Health
On today's episode, we sat down with Risa Wexler, Senior director of media and US digital acceleration at Pfizer. We talked to Risa about her role at Pfizer, how digital communications are changing healthcare, and discussed ways Pfizer is better assisting patients. Enjoy!
Aug 17, 2017•21 min•Ep. 10
User Experience & Design (HPP009)
On today's episode, we sat down with some agency friends to discuss how the changing user experience (UX) is changing the way we create content. We talked to Jessica Honikman and Dmitry Zak about what goes in to creating a successful user experience and how will technology further advance the way patients consume digital content and information. Jessica Honikman is an art supervisor and Dmitry Zak is a Vice President, User Experience Architect. Both Jessica and Dmitry are part of the Emerging Di...
May 22, 2017•24 min
2017 SXSW Recap (HPP008)
On today's episode, we sat down with some agency friends who just returned from the 2017 SXSW Interactive Conferenceâan annual event focused on emerging technologies. We talked to John Deely, Philip Yan, and Todd Weinstein about their experience, what impressed them, what were the digital trends they saw, and what the future holds for patients. John Deely is a Senior Vice President, Director of Digital Experience at Patients & Purpose. Philip Yan is a Vice President, Technical Director. Todd...
May 04, 2017•25 min
Validic & Big Data (HPP007)
On today's episode, we sat down and spoke to Chris Edwards, Chief Marketing Officer at Validic – a technology company that makes personal data actionable. We talked to Chris about how Validic collects data, how data is impacting our lives, and what does the future of healthcare look like thanks to all this new information. Enjoy! #PnpHealthyPerspectives
May 04, 2017•26 min
Twitter & the Social Health Revolution (HPP006)
On today's episode, we go on location to Twitter Headquarters, in NYC. We sat down and spoke to Katie Collins, the Lead Account Executive in Twitter's new health division. Katie was at Pfizer before coming to Twitter, so she's been in the healthcare industry for quite some time. We talked to her about how social media is changing healthcare, why patients are so drawn to Twitter, and what does the future of Twitter look like. Enjoy! Let us know what you think about this episode and if there are a...
May 04, 2017•32 min
IBM Watson & Cognitive Computing (HPP005)
On today's episode, we go on location to the IBM office in New York City. While in the mothership of cognitive computing, we spoke to two senior members of the IBM Watson Health team – Zaher El-Assi and Nish Parekh. IBM Watson Health is pioneering a new partnership between humanity and technology with the goal of transforming global health. So we talked to them about IBM Watson Health's capabilities, the future of cognitive computing, and how this technology is changing our lives and the healthc...
May 04, 2017•27 min
Life Changing Work From Lions Health (HPP004)
On today's episode we spoke to Dina Peck and Tom Galati – two of the partners and creative leads at Patients & Purpose. They recently went to Cannes Lions Health, which is an international festival celebrating the best of creativity in healthcare marketing and advertising. We talked to them about some of the award winning work they saw, how advertising is changing and what it means for patients. Dina Peck is a Managing Partner, Executive Creative Director and cofounded CDMi / Patients & ...
May 04, 2017•19 min
The Lions Health MedTech Expo (HPP003)
We sat down with the Chief Digital Officer of the Omnicom Health Group, Jo Ann Saitta, about her upcoming trip to Cannes for the Lions Health Omnicom Health Group MedTech Expo — a future-focused event showcasing cutting-edge healthcare technologies in action and discover how they are transforming our industry and world. We discussed her expectations for the expo, how technology is changing medicine, and the consumerization of healthcare. #PnpHealthyPerspectives Note: Patients & Purpose was f...
May 04, 2017•25 min
The Pulse of Social Media in Healthcare (HPP002)
Social media is a rapidly changing medium that allows marketers to reach consumers and patients in a whole new way. On this episode, we bought in our agency friend and social butterfly, Nora Travis, to join our conversation about social media and hear her perspective on how social media is impacting patients lives. Nora Travis is a Vice President, Art Supervisor and an active member of the Emerging Digital Group (EDG) here at Patients & Purpose. Let us know what you think on Twitter at @pati...
May 04, 2017•17 min
The Patient Perspective on SXSW 2016 (HPP001)
For our launch episode, we discussed the latest digital trends from the 2016 SXSW Interactive Conference — an annual event focused on emerging technologies. We talked with our agency friends, John Deely and Jennifer Ohlberg, who attended the conference and heard their perspective on how virtual reality, artificial intelligence, and big data are impacting patients and the healthcare landscape. John Deely is a Senior Vice President, Director of Digital Experience at Patients & Purpose. Jen Ohl...
May 04, 2017•24 min
For the best experience, listen in Metacast app for iOS or Android