It Takes All Kinds of Kinds w/ the Basic Ranch Mom
Episode description
In this episode, Kristen Harms, a ranch wife and marketing specialist, shares insight into her life on Bieber Red Angus, her family's third-generation Red Angus seed stock operation. Kristen manages marketing and social media for the ranch while also operating a platform called 'The Basic Ranch Mom' where she shares humorous and relatable experiences of ranch life from a wife and mom's perspective.
She discusses the challenges of taking over a family business, the importance of diverse perspectives in agriculture, and her future plans for her platform. The podcast also features a conversation about the evolution of ranching practices and the role of women in agriculture.
Hurry to go find Kristin the "Basic Ranch Mom" in all the places:
Thank you to our episode sponsor - The Midwest Girl! They are consistently dishing out new arrivals in the comfy & cute clothing category!
Ya wanna be besties over on IG? I'd love to connect with you! Look me up @dawnmarie.co
00:02 Introduction and Guest Introduction 00:48 Sponsor Acknowledgement 01:21 Guest's Pregnancy and Motherhood Experience 03:15 Guest's Journey into Ranching 06:18 Transitioning Back to the Ranch 08:25 The Evolution of Ranch Sales 15:04 Guest's Role in the Ranch 23:33 Jake's Journey: From Pre-Med to Digital Marketing 24:33 Jake's Personality and Charm 25:40 Breaking Stereotypes: From Finance Degree to Farming 26:41 The Importance of Business Mindset in Agriculture 27:58 The Dynamic Duo: Jake and His Wife's Complementary Skills 28:18 The Learning Curve: Jake's Transition into Ranching 28:56 The Future of the Ranch: Succession Planning 32:03 The Power of Diverse Perspectives in Agriculture 35:24 The Birth of 'The Basic Ranch Mom' 40:23 The Future of 'The Basic Ranch Mom' 42:55 Harvesting Her Way: Embracing Individuality in Agriculture