In this episode, Cale Owen of Gym Launch dives deep into strategies to help engage gym members, maximize profit, and help take business owners to the next level. Cale opens up about the challenge many gym-goers face - the reluctance to put in hard work and effort. He shares his recommendations on how to combat this and engage members by regularly reaching out to them, checking on their progress and well-being. (The simple handwritten card can be a game-changer in client retention!) Pete and Cale...
Aug 30, 2023•27 min•Season 1Ep. 437
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore interviews long time friend and serial entrepreneur, Chris Place , Founder and CEO of RINGO. Chris got inspired to create his incredibly innovative product by a gathering of friends in the Florida Keys. During their reunion, they struggled to capture a group photo on a small boat while trying to lean the phone up against their water bottle. (Can you relate?!) This sparked an idea – why not create a water bottle ...
Aug 28, 2023•23 min•Season 1Ep. 436
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcome the powerhouse Mother/Daughter team of Nikki Warren and Coral Warren from KaiaFit Nikki and Koral are two, super passionate individuals who began their journey in gymnastics. While watching children at gymnastics facilities, they realized the joy and love that came from being active and connected with their bodies. However, they also noticed that many mothers on the sidelines had lost their enthusiasm fo...
Aug 22, 2023•34 min•Season 1Ep. 435
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes back (for the third time!) the team of Austin Cohen and Justin Turetsky . FlexIt’s mission is to empower everyone with flexible Interconnected Health experiences, including Virtual Personal Training, Virtual Nutrition, and Virtual Physical Therapy – Wherever, Whenever®. The platform is the ultimate tool for motivation and accountability, helping users reach their health and wellness goals through live, ...
Aug 18, 2023•20 min•Season 1Ep. 434
Please go to http://bit.ly/haloacademylive and fill in our 2-question survey. Whether we go ahead with this iniitiative will depend solely on the survey responses we receive, so if you're at all interested in this. . .please do us that favor. It'll take 30 seconds or less. With appreciation, Pete Moore-Managing Partner & Founder, Integrity Square David Ganulin-Chief Marketing Officer, Integrity Square & HALO Talks Executive Producer...
Aug 16, 2023•2 min•Season 1Ep. 433
Joining us on this episode of HALO Talks are a cast of veteran actors and incredibly talented individuals who have combined their love for performing, writing, and a newfound passion for pickleball to create something truly special: Pickleball is Life-Dill With It! Watch the hilarious trailer here! Today's guests include Carol Ann Demarco , Susan Gallagher , Catherine Curtin , and Leigh Anne West . When the COVID-19 pandemic struck, Carol Ann and Leigh Anne found themselves brainstorming ideas f...
Aug 15, 2023•28 min•Season 1Ep. 432
Russ Meneve , an entrepreneur and inventor, experienced a life-changing event when he suffered a severe injury from a free weight bar a few years ago. It left him with a torn shoulder, requiring surgery and a grueling year-plus recovery period. Throughout this challenging journey, Russ realized there was a notable lack of safety measures available in the market to prevent such accidents. He embarked on a mission to create something that could prevent injuries during free weight lifts. After mont...
Aug 09, 2023•26 min•Season 1Ep. 431
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Laura Munkholm , President and Co-Founder at Walla . Laura, seven months pregnant with her second child, was running her Yoga 6 location and facing a frustrating lack of insight into her teacher's performance. Determined to find a solution, she partnered with Doug Hecht to create a game-changing product in the face of fierce competition. Laura chats about her journey of identifying frustrations and buil...
Aug 04, 2023•23 min•Season 1Ep. 430
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes back Emre Ozgur , long time industry veteran and Founder of Safe Sweat . (See Emre's first HALO Talks chat here .) Emre is the Co-Founder of Safe Sweat, a revolutionary fitness concept that was born out of the pandemic. After recognizing the challenges faced by individuals who felt intimidated by traditional gyms, Emre and his team embarked on a mission to create a safe and comfortable space for everyon...
Aug 01, 2023•25 min•Season 1Ep. 429
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Carol Ann Chambers, Director of Workforce Innovation & Community Partnerships, Adjunct Professor at Lionel University . Carol Ann has dedicated the past 15 years of her life to the HALO (Health, Active Lifestyle, Outdoor) space. Although she started as a volunteer coach without any certifications, her passion for fitness and health led her to establish her own nonprofit organization focused on kids'...
Jul 28, 2023•23 min•Season 1Ep. 428
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes back Andrew Menter , CEO and Founder of Physmodo . (If you missed his first show, check it out here .) Physmodo uses computer vision to deliver a quick, objective, automated and easily repeatable movement assessment to quantify how your body moves. It's a must-have for any fitness facility that offers personal training! Andrew and Pete chat about the latest advancements in software and how it can impact...
Jul 25, 2023•19 min•Season 1Ep. 427
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Kimberley Clayton , CEO and Founder of SKOP Reformer , the world's first patented data analytic Pilates reformer. SKOP is positioned to disrupt the physical therapy and telemedicine sectors, allowing people to prevent and predict injuries as well as train, enhance, recover and rehabilitate physical movement. Not one to enjoy conventional workouts, Kimberley reveals that Pilates is the exception for her,...
Jul 21, 2023•22 min•Season 1Ep. 426
Eric Epstein is a seasoned private equity professional with over 30 years of experience. He began his career at the prestigious Blackstone Group in New York City, where he honed his skills for a few years before moving on to work with various private credit funds. Afterward, Eric joined the private equity group at Cerberus Capital and spent a decade working in their New York and Los Angeles offices. Currently, he operates as an independent sponsor. Eric has built strong relationships with family...
Jul 19, 2023•22 min•Season 1Ep. 425
Kristin Peterson is one of the three Founders of Volee that specializes in high-end, pickleball accessories. Their site states, "Volée is a Newport Beach based brand founded by three best friends inspired by their passion for court sports, style, fun and community. The retro vibe of California adds a sporty sophistication to the brand, making Volée’s elevated, multifunctional and fashionable bags and accessories stand out." Alongside Co-Founders Ashley Rose and Kasey Martin, the idea was sparked...
Jul 17, 2023•27 min•Season 1Ep. 424
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Ahmed AbouElezz , the founder of FITT Finder . Ahmed shares his entrepreneurial journey, beginning with arriving in the United States with only $3,000 in his bank account and working as a nightclub bouncer. He recounts sleeping in his car in San Francisco and strategically parking near a popular cafe frequented by startup investors. He reveals how he would act like he was ordering coffee and do some net...
Jul 12, 2023•27 min•Season 1Ep. 423
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes Taylor Watkins , founder of Digital Revenue Systems . They discuss topics such as ancillary revenue via in-club ads, using local businesses to create an ad network, concerns around in-club advertising, and more. Digital Revenue Systems tailor their programs accordingly based on a club's goals and preferences, whether it be advertising, communication improvement, or employee engagement. They emphasize pr...
Jul 07, 2023•24 min•Season 1Ep. 422
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, host Pete Moore welcomes special guest Paul Amoruso, Founder & CEO of bodQR . Paul discusses how his team solved an initial frustration for themselves, and then quickly realized they could sell the solution to other businesses in the space. The development of their software took years of iteration and testing different positionings and features. They rolled the app out in waves to different target markets and believe there ...
Jul 05, 2023•22 min•Season 1Ep. 421
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, Pete Moore sat with Yvette and Neal McGaffin , Co-Founders of Reform RX to discuss the challenges and opportunities in the connected Pilates space, what it's like to get involved with manufacturing, and more! They delve into strategies for the HALO sector during COVID, highlighting that partnerships with gyms and studios may be a more effective approach versus trying to go direct-to-consumer initially. They also emphasize the i...
Jun 27, 2023•21 min•Season 1Ep. 420
Live from the floor of the March 2023 IHRSA Trade Show in San Diego, Pete Moore sat with long-time fitness industry veteran Jarrod Saracco , Founder of the Health Club Doctor, to discuss the challenges and opportunities in the industry. This wide-ranging conversation touched on a ton including the importance of finding qualified and committed employees, and what are some of the key metrics to be aware of around unit economics. Jarrod also offered some great advice on understanding the marketplac...
Jun 23, 2023•20 min•Season 1Ep. 419
Garret Marshall has been in the fitness industry for 20 years, starting way back (kind of "falling into it") in 2003. His first job was teaching swimming lessons to kids at Lifetime Fitness where he stayed for five and a half years. Prior to that, he was heavily involved in athletics growing up and playing hockey after school. Over the years he had "every job you can think of" in the health club world. Garrett's currently President of Fitness Streaming for Xponential Fitness. He and Pete discuss...
Jun 20, 2023•26 min•Season 1Ep. 418
Jason Crowe has had a varied career in healthcare, spending the first 15 years in what he calls "reactive healthcare" in various roles. Feeling a desire to make a difference in the healthcare system, he transitioned to the HALO sector (Health, Active Lifestyle, Outdoor), joining Precision Nutrition as part of the business development and partnership program for four successful years. Crowe's experience in both reactive and preventive healthcare has made him a seasoned professional with unique in...
Jun 13, 2023•24 min•Season 1Ep. 417
Aaron De Jong has always been passionate about fitness. He pursued a degree in Physical Education and Exercise Physiology and worked at his school's athletic training center and therapy clinic. It was during this time that he noticed athletes struggling with basic core exercises and experiencing injuries as a result of improper training. Aaron has since made it his mission to educate athletes (and the general public!) on proper exercise techniques and the importance of incorporating foundational...
Jun 09, 2023•26 min•Season 1Ep. 416
Felipe Azenha is a former Peace Corps volunteer who discovered the benefits of using cinder blocks as fitness equipment during the pandemic lockdown. He and his friend started doing these (very unique!) workouts around their area and, with more people joining, they formed a crew and called their workouts " CinderFit ." Word quickly got around and news spread. Today, Felipe continues to lead the CinderFit movement, helping people stay fit using unconventional means. What initially started as a ho...
Jun 06, 2023•23 min•Season 1Ep. 415
Just as Kenny Rosenzweig thought he had found the perfect formula for success with CLMBR's very aggressive launch and subsequent expansion, an unexpected twist forced him to shift gears in a way he never could have predicted. What happened next will leave you wondering what's next for this innovative entrepreneur . . . and for CLMBR, the fantastic company he's now overseeing as COO. Kenny brings a wealth of experience from both the boutique fitness and equipment industries to the table. As a Co-...
Jun 02, 2023•23 min•Season 1Ep. 414
From struggling to justify the expense of two gym memberships, to attempting to revolutionize the fitness industry, Borislava Baeva's unexpected twist on a traditional model is changing the game. But what surprises lie ahead for this innovator and her growing platform? Changing the way "things have always been done" is--putting it mildly--a challenge for any entrepreneur. Baeva is a finance expert turned fitness entrepreneur and the creator of MyStrongCircle . As a former Director of Financial P...
May 31, 2023•28 min•Season 1Ep. 413
If you own a boutique or big box fitness club in a mall, you're good to go, right? Everything will be perfect moving forward, right? Maybe not so much, according to Francine Miley , Founder of WELLthmanager, head of Partnerships & Business Developments for Honeycomb , and real estate veteran specific to the HALO sector. In our latest episode, we'll explore the direction of retail, the advantages of incorporating wellness, the hurdles faced by landlords and tenants, the incredibly important p...
May 22, 2023•22 min•Season 1Ep. 412
Our guest for this episode is Brendan Sullivan , co-founder of ZAMA Health , a sports psychology SaaS platform for the athletic community which provides access to digital tools and clinical support to help improve physical and mental health outcomes. Sullivan shares his passion for mental wellness and how ZAMA can help improve exercise adherence and member engagement outcomes. He also discusses the importance of addressing emotional and mental health issues to improve engagement and retention in...
May 16, 2023•25 min•Season 1Ep. 411
What if everything you thought you knew about happiness was wrong? Follow the journey of a former private equity professional who discovered the shocking truth behind proactive health and how to truly find meaning in life. But, as he navigates this new path, he's faced with difficult questions and challenges that leave him with no easy answers. In this episode, Pete and Ted discuss: Recognizing the significance of proactive health measures and the benefits of acting preventatively. The difficult...
May 09, 2023•26 min•Season 1Ep. 410
From former NFL quarterback to business leader, Christian Ponder's journey took an unexpected turn when he realized the lack of community for athletes in their post-sport lives. With his new venture The Post , he's created a space where athletes can thrive once again. And--perhaps not coincidentally--he finds that the same soft skills that made them successful on the field are now driving their success in the business world. What led Christian to this idea (that's quickly picking up steam across...
May 05, 2023•27 min•Season 1Ep. 409
Perhaps you've heard that The Little Gym is "only about sports and games," and that it does not foster social development, or that it does not promote cognitive development? Nancy Bigley will be here to bust these myths and share the truth about the franchisors comprehensive, holistic approach to development! Nancy is a highly experienced, dedicated franchising expert who brings her passion for health and wellness to her current role as the CEO of The Little Gym. She has over 30 years of "in the...
May 01, 2023•26 min•Season 1Ep. 408
