Lessons from award winning tech PR Harrison Polites | Ep 2
Episode description
Meet Harrison Polites – the accidental PR pro.
Harrison shares
- Tips for PRs starting out in their career and for those thinking about going out on their own
- Establishing clear expectations with clients
- The importance of honest and transparent communication with clients and journalists
- Giving back to the community
- Why curiosity is a PRs most valuable tool
- And how to read the news
Harrison Polites’ career as a PR pro wasn’t exactly planned.
Journalism was his gig for a good number of years before he leapt to the ‘dark side’ and he’ll tell it to you straight – his hugely successful business, The Media Accelerator, is best described as ‘the accidental agency’.
And yet, it’s a move that’s proved to be both fruitful and rewarding for Polites, who to this day gets a “real rush” from pitching a story successfully and being able to deliver that story. Coming up with the concept, executing it, getting a journalist interested in it – Polites says there’s “something that’s akin to being able to publish a real successful story as a journalist in that PR process”.
And while he’s the first to admit he’s made his fair share of mistakes along the way – because that’s human after all – Polites is too happy to share what he’s learnt during his time on the dark side.
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https://www.linkedin.com/in/harrison-polites-109b6631?originalSubdomain=au
