207: How to Create a Movement (Embrace North ft. Luis Leonardo)

His name is Luis, but make no mistake, he IS the papi of the sauna. His name developed organically through countless sauna sessions as the founder of Embrace North, a sauna and cold therapy service.

One day, Luis was in a session with close friends, dumping water on the rocks and filling the sauna with cedar essential oil aroma, facilitating the conversation. His peers acknowledged what Luis already knew he was passionate about - creating a space for people to share an experience working through extreme heats and connecting on a deeper level.

Luis' ability to play the sauna papi role has allowed for both new goers and avid users to maximize the healing benefits both physically and mentally during their sweat session.

To connect with Luis and Embrace North:
https://saunapapi.com
https://embracenorth.com
Embrace North on IG

To connect with Kyle:
https://www.guystrip.co
Instagram
LinkedIn