77 - Not All MQLs Are Created Equal | Demand Gen Live S2 x07
Nov 18, 2020•1 hr 22 min
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Episode description
Chris Walker and Megan Bowen hosted Demand Gen Live again and tackled several detailed questions submitted in advance and live from our audience. Some of the topics we covered include: Why you should stop measuring marketing influenced revenue; LinkedIn spam; Marketing regression; How to create true buying intent; and Why not all MQLs and SQOs are created equal.
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