36 - What is Sales Enablement? | Roderick Jefferson
Jul 14, 2020•23 min
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Episode description
We brought Roderick Jefferson onto the State of Demand Gen podcast to learn his take on Sales Enablement. He shares his knowledge and experience as it relates to what exactly sales enablement is, what metrics matter from an enablement perspective, how sales has changed in 2020, and where sales enablement falls in the org chart.
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