161 - Using Intent to Get Off the MQL Hamster Wheel | DGL Expert Series with Latane Conant
Jul 02, 2021•57 min
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Episode description
Latané Conant, CMO at 6sense, joined us for a Demand Gen Live Expert Series yesterday to talk about the dark funnel and how to use intent as a trigger for outbound as a means of getting off the MQL hamster wheel.
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