102 - How Buyer Experience Can Be Your Differentiator | Sahil Mansuri (CEO, Bravado)
Feb 07, 2021•51 min
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Episode description
Sahil Mansuri (CEO at Bravado) joined us on State of Demand Gen to talk about the importance of marketers having empathy for sales. We also discussed unrealistic goals, transparency in the buyer’s journey, and the impact of misaligned goals across the organization.
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