Unlocking the Hidden Treasure of High Value Consulting with Michael Burton

It's no secret that high value consultancy services can provide a huge boon to businesses of all sizes. By leveraging the expertise of experienced consultants, businesses can quickly overcome product gaps and gain a competitive edge in their industry. In this GSD Podcast, Michael Burton of Stitch discusses the keys to success when it comes to high value consultancy services.

• Michael Burton is CEO of Stitch, a consultancy that helps marketers get the most out of Twillio and Braze.

• Michael and Jeff discussed headless tools, providing feedback loop into the product, co-selling, upselling, mitigating customer pain points with technology partners, and more.

• Burton advises against having source lead targets for consultancies when working with larger companies, advocating multiple solutions coming together with SaaS companies; trust is cultivated through successful work.

You can connect with Michael here: https://www.linkedin.com/in/michaeldburton/

GSD podcast brought to you by https://infiniterenewals.com/

Connect with Jeff - https://www.linkedin.com/in/jeffkushmerek/