Episode 21: Aaron Thompson on Customer Journey Mapping and how to avoid the Trough of Disillusionment with your customers - podcast episode cover

Episode 21: Aaron Thompson on Customer Journey Mapping and how to avoid the Trough of Disillusionment with your customers

Jul 29, 202135 min
--:--
--:--
Download Metacast podcast app
Listen to this episode in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episode description

Jeff is joined by very special guest and keynote speaker Aaron Thompson of SuccessHacker. Covered lots of ground here, including:


  • Customer Journey Mapping and Funnel Acquisition
  • The Trough of Disillusionment and Buyers Remorse
  • The 3 D's of Customer Success
  • Retention Starts with Implementation
  • Should CSM’s manage the implementation of the project?  
  • What does an ideal implementation team look like for a SaaS B2b enterprise-focused company?

Also, check out Aaron's post here with some video explanations of the concepts - https://www.linkedin.com/posts/athomps_customersuccess-onboarding-podcast-activity-6825530250747891712-Sv9s

For the best experience, listen in Metacast app for iOS or Android
Open in Metacast
Episode 21: Aaron Thompson on Customer Journey Mapping and how to avoid the Trough of Disillusionment with your customers | GSD - Getting Services Done podcast - Listen or read transcript on Metacast