A CMO’s guide to grabbing market share in a highly competitive vertical
Aug 16, 2021•53 min•Season 1Ep. 7
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Episode description
Marika Baltscheffsky is CMO at MEDS, an ambitious online shop that is disrupting Sweden’s highly-concentrated pharmacy retail vertical with differentiated branding and strong value propositions. Marika combines her background in psychology with experience both at agencies and platform-side at Google and YouTube. Learn how she leverages a small team to get big attention for MEDS.
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